Social Media for · Social Media for Generation Z Ryan Collins - Baldwin Wallace University ......
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Social Media for Generation Z Ryan Collins - Baldwin Wallace University Bre Koch - The University of Akron Cam Norton - The University of Toledo
Transcript of Social Media for · Social Media for Generation Z Ryan Collins - Baldwin Wallace University ......
Social Media for
Generation ZRyan Collins - Baldwin Wallace University
Bre Koch - The University of AkronCam Norton - The University of Toledo
Cam’s slides
Social Media Initiatives
Bre Koch
Admissions Counselor
The University of Akron
Life As A Zip
#ConfirmationChallenge● 135 submissions
● More than 42,500 views
● TikTok expansion
“Influencer marketing” through
student social media ambassadors
to create, collaborate, and
distribute content on behalf of the
university.
Social Media Ambassadors
● Develop guidelines/expectations
● Benefits for students - why should I join?
● Recruit students - involvement, personal social media
etiquette, social media following, diversity
Questions?