Social Media for Churches for Diocese of York (November 2014)

173
SOCIAL MEDIA FOR CHURCHES This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International Dr Bex Lewis Director, Digital Fingerprint Research Fellow in Social Media and Online Learning, CODEC Centre for Digital Theology, Durham University November 2014 for http:// dioceseofyork.org.uk http://www.slideshare.net/drbexl/social-media-for-the-scared -for-diocese-of-york-november- 2014

description

Saturday session with the Diocese of York in November (http://dioceseofyork.org.uk)

Transcript of Social Media for Churches for Diocese of York (November 2014)

Page 1: Social Media for Churches for Diocese of York (November 2014)

SOCIAL MEDIA FOR CHURCHES

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 40 International

Dr Bex Lewis

Director Digital FingerprintResearch Fellow in Social Media and Online Learning CODEC Centre for Digital Theology Durham University

November 2014 for httpdioceseofyorkorguk httpwwwslidesharenetdrbexlsocial-media-for-the-scared-for-diocese-of-york-november-2014

httpstwittercomdrbexl

Letrsquos ldquotweetrdquo each otherhellip ldquoLetrsquos Tweet Each Otherrdquo

Image Credit Facebook Meme

Even though in practice face-to-face communication can of course be angry negligent resistant deceitful and inflexible somehow it remains the ideal against which mediated communication is judged as flawedProf Sonia Livingstone Children and the Internet Great Expectations and Challenging Realities 2009 p26

httpyoutubeMpIOClX1jPE

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 2: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomdrbexl

Letrsquos ldquotweetrdquo each otherhellip ldquoLetrsquos Tweet Each Otherrdquo

Image Credit Facebook Meme

Even though in practice face-to-face communication can of course be angry negligent resistant deceitful and inflexible somehow it remains the ideal against which mediated communication is judged as flawedProf Sonia Livingstone Children and the Internet Great Expectations and Challenging Realities 2009 p26

httpyoutubeMpIOClX1jPE

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 3: Social Media for Churches for Diocese of York (November 2014)

Letrsquos ldquotweetrdquo each otherhellip ldquoLetrsquos Tweet Each Otherrdquo

Image Credit Facebook Meme

Even though in practice face-to-face communication can of course be angry negligent resistant deceitful and inflexible somehow it remains the ideal against which mediated communication is judged as flawedProf Sonia Livingstone Children and the Internet Great Expectations and Challenging Realities 2009 p26

httpyoutubeMpIOClX1jPE

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 4: Social Media for Churches for Diocese of York (November 2014)

Image Credit Facebook Meme

Even though in practice face-to-face communication can of course be angry negligent resistant deceitful and inflexible somehow it remains the ideal against which mediated communication is judged as flawedProf Sonia Livingstone Children and the Internet Great Expectations and Challenging Realities 2009 p26

httpyoutubeMpIOClX1jPE

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 5: Social Media for Churches for Diocese of York (November 2014)

Even though in practice face-to-face communication can of course be angry negligent resistant deceitful and inflexible somehow it remains the ideal against which mediated communication is judged as flawedProf Sonia Livingstone Children and the Internet Great Expectations and Challenging Realities 2009 p26

httpyoutubeMpIOClX1jPE

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 6: Social Media for Churches for Diocese of York (November 2014)

httpyoutubeMpIOClX1jPE

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 7: Social Media for Churches for Diocese of York (November 2014)

SOCIAL Media

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 8: Social Media for Churches for Diocese of York (November 2014)

If you want to build a presence in the social media platform then you need to be

present - unmarketing

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 9: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomLeistCatalanostatus473076349394255872photo1

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 10: Social Media for Churches for Diocese of York (November 2014)

drbexl

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 11: Social Media for Churches for Diocese of York (November 2014)

The digital environment is not a parallel or purely virtual world but is part of the daily experience of many people especially the young Social networks are the result of human interaction but for their part they also reshape the dynamics of communication which builds relationships a considered understanding of this environment is therefore a prerequisite for a significant presence there

Pope Benedict XVI (2013)

drbexl

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 12: Social Media for Churches for Diocese of York (November 2014)

httpyoutubeJ5R1s8lrKuQ

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 13: Social Media for Churches for Diocese of York (November 2014)

The Big Questions

bullWhybullWherebullWhenbullWhat bullWho

bullTo achieve what

bullHow do the digital tools help achieve this

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 14: Social Media for Churches for Diocese of York (November 2014)

WHY

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 15: Social Media for Churches for Diocese of York (November 2014)

Image Credit The Worship Cloud

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 16: Social Media for Churches for Diocese of York (November 2014)

Understand the Culture

Image Credit Bex Lewis Morocco 2014

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 17: Social Media for Churches for Diocese of York (November 2014)

httpyoutubezxpa4dNVd3c

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 18: Social Media for Churches for Diocese of York (November 2014)

Networks of Networks

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 19: Social Media for Churches for Diocese of York (November 2014)

The Church Front DoorFor many churchgoing is no longer the lsquocultural normrsquo People donrsquot actively ignore the church they donrsquot even think about it Matthew 513-16 calls us to be salt and light in the world and for thousands in the lsquodigital agersquo that world includes social networks such Twitter Facebook YouTube and Pinterest With literally billions in the digital spaces the online social spaces presented by churches need to be appealing welcoming and not look like they are just an afterthought they are now effectively the lsquofront doorrsquo to your church for digital users and you ignore those spaces at your peril

httpwwwchurchgrowthrdorgukblogchurchgrowthgrowing_churches_in_the_digital_age Image Credit Sxchu

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 20: Social Media for Churches for Diocese of York (November 2014)

httpi2thejournalcoukincomingarticle6026679ecealternatess615clarke3mainjpg

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 21: Social Media for Churches for Diocese of York (November 2014)

We are not selling something to the world that will make more people like us believe in our story join our churches We are trying to be something in the world that invites connection and compassion encourages comfort and healing for those in need and challenges those in power to use that power in the service of justice and love

(Drescher 2011 127)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 22: Social Media for Churches for Diocese of York (November 2014)

Carl Medearis

Relax enjoy your friends Enjoy their company along with the company of Jesus Point him out freely without fear or intimidation Yoursquore not responsible to sell him to them Yoursquore simply saying what yoursquove seen Youre not the judge Yoursquore the witness

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 23: Social Media for Churches for Diocese of York (November 2014)

Source Netcasters

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 24: Social Media for Churches for Diocese of York (November 2014)

Image Credit Purchased Stockfresh

Social Media More than the cherry on the cake

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 25: Social Media for Churches for Diocese of York (November 2014)

ChristmasStarts

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 26: Social Media for Churches for Diocese of York (November 2014)

ChristmasMeans

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 27: Social Media for Churches for Diocese of York (November 2014)

ChristmasMeansEasterMeans

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 28: Social Media for Churches for Diocese of York (November 2014)

WHY IS THERE SO MUCH FEAR

Image Source RGBStock

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 29: Social Media for Churches for Diocese of York (November 2014)

An incredible new technology enables the transmission of text on a worldwide basis It rapidly reduces production and distribution costs and for the first time allows large numbers of people to access text and pictures in their own homes

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 30: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomhanellystatus405754162555944960photo1

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 31: Social Media for Churches for Diocese of York (November 2014)

A moral panic may be defined as an episode often triggered by alarming media stories and reinforced by reactive laws and public policy of exaggerated or misdirected public concern anxiety fear or anger over a perceived threat to social order httpwwwashgatecompdfSamplePagesAshgate-Research-Companion-to-Moral-Panics-Intropdf

Image Credit Stockfresh

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 32: Social Media for Churches for Diocese of York (November 2014)

Right back to Socrateshellip

This discovery of yours will create forgetfulness in the learners souls because they will not use their memories they will trust to the external written characters and not remember of themselveshellipyou give your disciples not truth but only the semblance of truth they will be hearers of many things and will have learned nothing (Phaedrus Benjamin Jowett trans)

httpbigthinkcomlearning-from-the-pastsocrates-wouldnt-trust-the-web-should-we-trust-him

Image Credit Wikipedia

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 33: Social Media for Churches for Diocese of York (November 2014)

Image Credit httpwwwjiscdigitalmediaacukvideo-assist

Digital Literacy (JISC)

ldquodigital literacy defines those capabilities which fit an individual for living learning and working in a digital societyrdquo

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 34: Social Media for Churches for Diocese of York (November 2014)

Lion Hudson (2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 35: Social Media for Churches for Diocese of York (November 2014)

httpsaudioboofmboos1577833-what-does-it-mean-to-be-a-digital-disciple-with-

changingworship

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 36: Social Media for Churches for Diocese of York (November 2014)

Love thy neighbourWhat does it mean to lsquolove your neighbourrsquo in a world in which a lsquofriendrsquo might as easily be the kid from down the street you grew up with as a woman in Botswana whom yoursquove never seen in person and only know in the context of Facebook status updates photos and notes hellip How can we negotiate spiritual interaction in these contexts without losing sight of basic elements of Christian faith expressed in traditional embodied and geographically located practices of prayer worship and compassion towards others Tweet if You Heart Jesus 2011 pxiv

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 37: Social Media for Churches for Diocese of York (November 2014)

John Wesley

ldquoI look upon the world as my parishrdquo

httpenwikipediaorgwikiFileJwesleysittingJPG

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 38: Social Media for Churches for Diocese of York (November 2014)

Human Beings at machines not ldquoare machinesrdquo

Image Source Stockfresh

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 39: Social Media for Churches for Diocese of York (November 2014)

[If we arehellip] means by which God communicates and reveals himself through his Spirit then our blog posts status updates tweets artistic images and online comments should be products of a life transformed by Christ and indwelled by his Spirit As restored image bearers our online presence and activity should image the Triune GodByers A Theomedia (2013 196)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 40: Social Media for Churches for Diocese of York (November 2014)

ldquoTechnology should not dictate our values or our methods Rather we must use technology out of our convictions and valuesrdquo

John Dyer From the Garden to the City 2011p5

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 41: Social Media for Churches for Diocese of York (November 2014)

What (Biblical) values do we want to see in our (digital) world

Image Credit iStockPhoto

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 42: Social Media for Churches for Diocese of York (November 2014)

WHERE

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 43: Social Media for Churches for Diocese of York (November 2014)

OPENING THE TOOLBOX

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 44: Social Media for Churches for Diocese of York (November 2014)

httpwwwmaylornet20130825social-media-explained-for-churches

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 45: Social Media for Churches for Diocese of York (November 2014)

httpwwwmediabistrocomalltwitterfiles201401social-media-networkspng

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 46: Social Media for Churches for Diocese of York (November 2014)

Image Credit Landingnetcouk

10 Essentials for Twitter

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 47: Social Media for Churches for Diocese of York (November 2014)

1 140 Characters

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 48: Social Media for Churches for Diocese of York (November 2014)

Train Tweets

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 49: Social Media for Churches for Diocese of York (November 2014)

2 Followers

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 50: Social Media for Churches for Diocese of York (November 2014)

httptwittercountercompages100

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 51: Social Media for Churches for Diocese of York (November 2014)

3 Bio

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 52: Social Media for Churches for Diocese of York (November 2014)

Twitter Spokesperson

ldquoTwitter brings you closer to the things you are passionate about - and for millions of people across the globe that is faithrdquohttpnewsskycomstory1022800senior-bishops-to-tweet-christmas-sermons

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 53: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomc_of_e

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 54: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomourcofe

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 55: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomBathWells

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 56: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomDioceseOfYork

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 57: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomccwinch

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 58: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomspckpublishing

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 59: Social Media for Churches for Diocese of York (November 2014)

httpstwittercombiblesummary

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 60: Social Media for Churches for Diocese of York (November 2014)

httpstwittercomNatwivity

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 61: Social Media for Churches for Diocese of York (November 2014)

4 RTs MTs amp HTs

RTs MTs and HTs

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 62: Social Media for Churches for Diocese of York (November 2014)

5 Hashtags

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 63: Social Media for Churches for Diocese of York (November 2014)

httpbigbibleorguk201303looking-for-an-opportunity-changingworship

httpanglicanmemescom20130325the-church-of-england-goes-to-hollywood-the-best-of-churchofenglandfilms

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 64: Social Media for Churches for Diocese of York (November 2014)

6 Trending Topics

290914 1358

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 65: Social Media for Churches for Diocese of York (November 2014)

7 Favourites

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 66: Social Media for Churches for Diocese of York (November 2014)

8 Lists

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 67: Social Media for Churches for Diocese of York (November 2014)

9 Verification

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 68: Social Media for Churches for Diocese of York (November 2014)

10 Itrsquos good forhellip

bull New connections via shared interestsbull Building your ldquobrandrdquobull PreDuringPost Event Conversationsbull Breaking newsbull Asking questionsbull Sharing good resourcesbull Sharing pithy statementsquotesbull Being ldquopolemicalrdquo

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 69: Social Media for Churches for Diocese of York (November 2014)

Tweeting in Church

bull Good Thingbull Bad Thingbull Why mightmight not people tweet in church

bull What might encourage more lsquoengagementrsquo

Image Credit Purchased Stockfresh

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 70: Social Media for Churches for Diocese of York (November 2014)

PS httpssupporttwittercomarticles14589-how-to-add-your-phone-via-sms

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 71: Social Media for Churches for Diocese of York (November 2014)

httpwwwc4lptcoukblog20140607social-media-2014-statistics-interactive-infographic

8 Essentials for Facebook

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 72: Social Media for Churches for Diocese of York (November 2014)

1 Personal Profile

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 73: Social Media for Churches for Diocese of York (November 2014)

2 Write on Walls

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 74: Social Media for Churches for Diocese of York (November 2014)

3 Pages

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 75: Social Media for Churches for Diocese of York (November 2014)

httpswwwfacebookcomDigitalBibleinfo

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 76: Social Media for Churches for Diocese of York (November 2014)

Facebook functions in ministry

bull Encourage Communitybull Whole (life) Churchbull Groups (eg 20s30s)

bull Give others insights into lsquochurch lifersquo eg photo sharing

bull Offer pastoral carebull Youth PMrsquos CC parentsanother leader in

bull Advertise Events

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 77: Social Media for Churches for Diocese of York (November 2014)

Facebook Insights

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 78: Social Media for Churches for Diocese of York (November 2014)

4 Groups

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 79: Social Media for Churches for Diocese of York (November 2014)

httpbigbibleorguk201210a-good-news-story-murielsowden

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 80: Social Media for Churches for Diocese of York (November 2014)

5 Events

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 81: Social Media for Churches for Diocese of York (November 2014)

6 The Like Button

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 82: Social Media for Churches for Diocese of York (November 2014)

lsquoAmongst Friendshelliprsquo

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 83: Social Media for Churches for Diocese of York (November 2014)

How do you feel about these

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 84: Social Media for Churches for Diocese of York (November 2014)

7 AgeGender

httpwwwsocialbakerscomfacebook-statisticsunited-kingdom

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 85: Social Media for Churches for Diocese of York (November 2014)

8 Help

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 86: Social Media for Churches for Diocese of York (November 2014)

LUNCH

Image Credit Purchased Stockfresh

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 87: Social Media for Churches for Diocese of York (November 2014)

Possibilities amp Fears

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 88: Social Media for Churches for Diocese of York (November 2014)

9 Thoughts for YouTube

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 89: Social Media for Churches for Diocese of York (November 2014)

httpwwwjeffbullascom20130211the-facts-and-figures-on-youtube-in-2013-infographic

1 Search

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 90: Social Media for Churches for Diocese of York (November 2014)

YouTube ldquoHow To Read the Biblerdquo

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 91: Social Media for Churches for Diocese of York (November 2014)

httpswwwyoutubecomchannelUCF0pVplsI8R5kcAqgtoRqoA

2 Popular

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 92: Social Media for Churches for Diocese of York (November 2014)

httpwwwyoutubecomwatchv=gYXGVzPydF8

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 93: Social Media for Churches for Diocese of York (November 2014)

httpyoutubeObC0lcC-hLA

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 94: Social Media for Churches for Diocese of York (November 2014)

httpwwwyoutubecomwatchv=2lXh2n0aPyw

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 95: Social Media for Churches for Diocese of York (November 2014)

httpwwwyoutubecomwatchv=jzIBZQkj6SY

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 96: Social Media for Churches for Diocese of York (November 2014)

httpyoutubeRBQ-IoHfimQ

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 97: Social Media for Churches for Diocese of York (November 2014)

httpwwwyoutubecomwatchv=FpmM02IE6oI

3 Everyday Tools

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 98: Social Media for Churches for Diocese of York (November 2014)

Go to httpwwwyoutubecom

4 Sign Up

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 99: Social Media for Churches for Diocese of York (November 2014)

5 Upload

httpswwwyoutubecomupload

httpssupportgooglecomyoutubetopic2888648hl=en-GB

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 100: Social Media for Churches for Diocese of York (November 2014)

Simple ideas for Video bull Think of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponsesbull People amp Their Livesbull What can you ldquoHow Tordquo

bull Engage with otherrsquos videosbull Comment (no flaming)bull Blog about thembull Add to favouritesplaylist

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 101: Social Media for Churches for Diocese of York (November 2014)

httpwwwibtimescomupworthys-top-topics-lgbt-gender-equality-bullying-social-issues-dominate-2013-it-sustainable

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 102: Social Media for Churches for Diocese of York (November 2014)

6 Channel

httpswwwyoutubecomuserURCUK

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 103: Social Media for Churches for Diocese of York (November 2014)

7 Playlist

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 104: Social Media for Churches for Diocese of York (November 2014)

8 Comment

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 105: Social Media for Churches for Diocese of York (November 2014)

9 Simple ideas for Video

bullThink of the STORIES you have to tell and how you might tell them ndashbull Events BeforeAfterbull Sermons Quick OverviewsResponses

bull People amp Their Livesbull What can you ldquoHow Tordquo

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 106: Social Media for Churches for Diocese of York (November 2014)

httpsvinecovbTiAYaT2QpD

>

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 107: Social Media for Churches for Diocese of York (November 2014)

7 Thoughts re Blogging

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 108: Social Media for Churches for Diocese of York (November 2014)

1 Blog Characteristicsbull A reverse diary (most recent entry first) bull A publically accessible personal journalbull Reflections comments and hyperlinksbull Commentarynews on a particular subjectbull TextImageLinks including mediabull Interactive especially commentsbull Potentially informal tone

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 109: Social Media for Churches for Diocese of York (November 2014)

2 Ideas for Content

bull ldquoSee what wersquove been up tordquobull Thoughts amp Reflectionsbull Reviews (Books films websites) etcbull Challenging ideas for debatebull Interviews (Text Audio Video)bull lsquoBest Ofrsquo Contentbull lsquoHow-torsquo Postsbull 10 things you canhellip bull Guest Posts

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 110: Social Media for Churches for Diocese of York (November 2014)

3 Get Inspiredhellip

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 111: Social Media for Churches for Diocese of York (November 2014)

httpwwwhongkiatcomblogweb-design-trends-2014

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 112: Social Media for Churches for Diocese of York (November 2014)

4 Think About

bullWho are you blogging forbullHow often can you blogbullWhat style of blog will you usebullWhat content can you producebullWhat do you want Google to findbullWho else can you bring on board

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 113: Social Media for Churches for Diocese of York (November 2014)

httpswordpresscom

httpwwwslidesharenetdrbexl2013-decblogging-with-word-press-for-digidisciple

5 Wordpress

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 114: Social Media for Churches for Diocese of York (November 2014)

6 Tumblr

httpbigbibletumblrcom

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 115: Social Media for Churches for Diocese of York (November 2014)

httpyoutube8j-Iy8fP0Ek

7 Sermon vs Blog

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 116: Social Media for Churches for Diocese of York (November 2014)

3 thoughts on the Visualhellip

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 117: Social Media for Churches for Diocese of York (November 2014)

httpwwwpinterestcomsearchpinsq=youth20work

1 Pinterest

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 118: Social Media for Churches for Diocese of York (November 2014)

httpinstagramcomdrbexl

2 Instagram

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 119: Social Media for Churches for Diocese of York (November 2014)

http365projectorg

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 120: Social Media for Churches for Diocese of York (November 2014)

3 Image Sources eg bull FREEbull httpwwwflickrcomcreativecommonsbull httpwwwsxchubull httprgbstockcombull httpwwwfreebibleimagesorg bull PAIDbull httptheworshipcloudcom (Christian)bull httpstockfreshcom bull httpiStockPhotocom bull See httpbigbibleorgukaboutpoliciesimage-policy for more

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 121: Social Media for Churches for Diocese of York (November 2014)

Audio

httpsaudioboomcomusers51414boos

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 122: Social Media for Churches for Diocese of York (November 2014)

httpwwwminehead-baptistcomhow-to-podcast-sermonspdf

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 123: Social Media for Churches for Diocese of York (November 2014)

httpwwwwhatsappcom

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 124: Social Media for Churches for Diocese of York (November 2014)

httpwwwsnapchatcom

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 125: Social Media for Churches for Diocese of York (November 2014)

WHEN

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 126: Social Media for Churches for Diocese of York (November 2014)

1 Hootsuite

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 127: Social Media for Churches for Diocese of York (November 2014)

httpwwwslidesharenetdrbexldaily-twitter-workout

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 128: Social Media for Churches for Diocese of York (November 2014)

2 Buffer

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 129: Social Media for Churches for Diocese of York (November 2014)

3 Google Alerts

httpwwwgooglecomalerts

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 130: Social Media for Churches for Diocese of York (November 2014)

httpsiftttcommyrecipespersonal

4 IFTTT

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 131: Social Media for Churches for Diocese of York (November 2014)

WHAT

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 132: Social Media for Churches for Diocese of York (November 2014)

Think about

bullKeywordsbullHumourbullVulnerabilitybullAuthenticitybullStories

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 133: Social Media for Churches for Diocese of York (November 2014)

Who might read it

bullGodbullParentsbulllsquoThe kidsrsquobullThe newspaperbullYour worst enemy

Image Credit Stockfresh

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 134: Social Media for Churches for Diocese of York (November 2014)

HALT

If you are Hungry Angry Lonely or Tired step away from the keyboardkeypad and deal with that issue first httpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 135: Social Media for Churches for Diocese of York (November 2014)

Think of the Consequences

It seems obvious but sometimes that anger isnrsquot apparent until we see the hurt reaction from our unintended victims and by that point the damage is done with the evidence there for all to see And no deleting the tweets later doesnrsquot help (hello Kanye West) At best you are going to end up looking a bit sillyhttpredcatcocomcommunicationstop-posting-social-media

BenjaminEllis

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 136: Social Media for Churches for Diocese of York (November 2014)

Principles of Good Engagement

bullBe interestingbullBe encouragingbullBe activebullBe helpfulbullBe authentic

Image Credit Stockfresh

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 137: Social Media for Churches for Diocese of York (November 2014)

Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION

Image source Stockfresh

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 138: Social Media for Churches for Diocese of York (November 2014)

ldquoCall to Actionrdquo

bull Donrsquot make it too complicated to participatebull Define an (easy) actionbull Define the (simple)

benefit(s)bull Give a (short) time frame

Image Credit Purchased Stockfresh

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 139: Social Media for Churches for Diocese of York (November 2014)

WHO

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 140: Social Media for Churches for Diocese of York (November 2014)

Your audiencebullWho are you interested in reachinglistening to

bullWhat lsquoproblemsrsquo are you seeking to solve for them

Image Credit Purchased Stockfresh

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 141: Social Media for Churches for Diocese of York (November 2014)

Personas

httpjustinwisenetwp-contentuploads201310carol-blog-9-555x822jpg

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 142: Social Media for Churches for Diocese of York (November 2014)

All devices ldquoresponsiverdquo design

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 143: Social Media for Churches for Diocese of York (November 2014)

httpyoutubeAyV7ll85MqU

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 144: Social Media for Churches for Diocese of York (November 2014)

Donrsquot forgethellip

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 145: Social Media for Churches for Diocese of York (November 2014)

Image Source RGBStock

Strategy

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 146: Social Media for Churches for Diocese of York (November 2014)

Agree lsquoa voicersquo

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 147: Social Media for Churches for Diocese of York (November 2014)

httpwwwmethodistorgukministers-and-office-holderstechnology-and-churchsocial-media-guidelines bull The principles applied to this arebull Be credible Be accurate fair thorough and transparentbull Be consistent Encourage constructive criticism and deliberationbull Be cordial honest and professional at all times Be responsive

When you gain insight share it where appropriatebull Be integrated Wherever possible align online participation with

other communicationsbull Be a good representative of the Methodist Church Remember that

you are an ambassador for Christ the Church and your part of it Disclose your position asa member or officer of the Church making it clear when speaking personally Let Galatians 522-26 guide your behaviour

bull Be respectful respect confidentiality Respect the views of others even where you disagree

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 148: Social Media for Churches for Diocese of York (November 2014)

Bath amp Wells Diocese 9 Twitter Rulesbull Dont rush inbull Remember tweets are transient yet permanentbull Be a good ambassador for the Churchbull Dont hide behind anonymitybull Be aware of publicprivate life boundariesbull Maintain a professional distancebull Stay within the lawbull Respect confidentialitybull Be mindful of your own security

httpwwwbbccouknewstechnology-25848873

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 149: Social Media for Churches for Diocese of York (November 2014)

httptwitterforchurchescomblog20090629crisis-communications-for-the-social-media-ageDonrsquot overthink Running through committees endless drafts and approval processes to get a response out there can cause far more damage than good As long as you have taken the time to assess the situation and can take a rational respectful tone in your response even an awkward response is OK to start with and buys you time to continue to respond to the problem

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 150: Social Media for Churches for Diocese of York (November 2014)

Image Source RGBStock

Letrsquos Look at YOUR Situation(s)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 151: Social Media for Churches for Diocese of York (November 2014)

To achieve what

Image Source RGBStock

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 152: Social Media for Churches for Diocese of York (November 2014)

What media

Image Source Dr Bex Lewis

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 153: Social Media for Churches for Diocese of York (November 2014)

Whorsquos going to do it

Image Source Stockfresh

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 154: Social Media for Churches for Diocese of York (November 2014)

How often

Image Source Stockfresh

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 155: Social Media for Churches for Diocese of York (November 2014)

RISKS

Image Source RGBStock

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 156: Social Media for Churches for Diocese of York (November 2014)

What is your ONE takeaway action

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 157: Social Media for Churches for Diocese of York (November 2014)

Saint Teresa of Avila (adapted by Meredith Gould 2010)

Christ Has No Online Presence but Yours

Christ has no online presence but yours

No blog no Facebook page but yours

Yours are the tweets through which love touches this world

Yours are the posts through which the Gospel is shared

Yours are the updates through which hope is revealed

Christ has no online presence but yours

No blog no Facebook page but yours

httpchurchsocmedblogspotcouk201206christ-has-no-online-presence-but-yourshtml

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 158: Social Media for Churches for Diocese of York (November 2014)

drbexl digitalfprint digidisciple

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173
Page 159: Social Media for Churches for Diocese of York (November 2014)

GET HANDS ON

  • Social Media for CHURCHES
  • Slide 2
  • Letrsquos ldquotweetrdquo each otherhellip
  • Slide 4
  • Even though in practice face-to-face communication can of cou
  • Slide 6
  • Slide 7
  • Slide 8
  • Slide 9
  • Slide 10
  • The digital environment is not a parallel or purely virtual wor
  • Slide 12
  • The Big Questions
  • WHY
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • The Church Front Door
  • Slide 20
  • Slide 21
  • Carl Medearis
  • Slide 23
  • Slide 24
  • ChristmasStarts
  • ChristmasMeans
  • Slide 27
  • WHY IS THERE SO MUCH FEAR
  • Slide 29
  • Slide 30
  • Slide 31
  • Slide 32
  • Right back to Socrateshellip
  • Digital Literacy (JISC)
  • Slide 35
  • Slide 36
  • Love thy neighbour
  • John Wesley
  • Human Beings at machines not ldquoare machinesrdquo
  • [If we arehellip] means by which God communicates and reveals himsel
  • Slide 41
  • What (Biblical) values do we want to see in our (digital) world
  • Slide 43
  • Slide 44
  • OPENING THE TOOLBOX
  • Slide 46
  • Slide 47
  • Slide 48
  • Slide 49
  • Slide 50
  • Train Tweets
  • Slide 52
  • Slide 53
  • Slide 54
  • Twitter Spokesperson
  • Slide 56
  • Slide 57
  • Slide 58
  • Slide 59
  • Slide 60
  • Slide 61
  • Slide 62
  • Slide 63
  • Slide 64
  • Slide 65
  • httpbigbibleorguk201303looking-for-an-opportunity-chang
  • Slide 67
  • Slide 68
  • Slide 69
  • Slide 70
  • 10 Itrsquos good forhellip
  • Tweeting in Church
  • PS httpssupporttwittercomarticles14589-how-to-add-your
  • Slide 74
  • Slide 75
  • Slide 76
  • Slide 77
  • Slide 78
  • Slide 79
  • Facebook functions in ministry
  • Facebook Insights
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • lsquoAmongst Friendshelliprsquo
  • How do you feel about these
  • Slide 88
  • Slide 89
  • Slide 90
  • Possibilities amp Fears
  • Slide 92
  • Slide 93
  • YouTube ldquoHow To Read the Biblerdquo
  • Slide 95
  • Slide 96
  • Slide 97
  • Slide 98
  • Slide 99
  • Slide 100
  • Slide 101
  • Slide 102
  • Slide 103
  • Simple ideas for Video
  • Slide 105
  • Slide 106
  • Slide 107
  • Slide 108
  • Slide 109
  • Slide 110
  • Slide 111
  • 9 Simple ideas for Video
  • Slide 113
  • Slide 114
  • 1 Blog Characteristics
  • 2 Ideas for Content
  • Slide 117
  • Slide 118
  • Slide 119
  • Slide 120
  • 4 Think About
  • Slide 122
  • Slide 123
  • httpyoutube8j-Iy8fP0Ek
  • 3 thoughts on the Visualhellip
  • Slide 126
  • Slide 127
  • Slide 128
  • 3 Image Sources eg
  • Audio
  • Slide 131
  • Slide 132
  • Slide 133
  • Slide 134
  • WHEN
  • Slide 136
  • Slide 137
  • Slide 138
  • Slide 139
  • 3 Google Alerts
  • Slide 141
  • Slide 142
  • Think about
  • Who might read it
  • HALT
  • Think of the Consequences
  • Principles of Good Engagement
  • Slide 148
  • Donrsquot look to ldquopublishrdquo but engage in a CONVERSATION
  • Slide 150
  • ldquoCall to Actionrdquo
  • WHO
  • Your audience
  • Personas
  • All devices ldquoresponsiverdquo design
  • Slide 156
  • Donrsquot forgethellip
  • Slide 158
  • Agree lsquoa voicersquo
  • httpwwwmethodistorgukministers-and-office-holderstechno
  • Bath amp Wells Diocese 9 Twitter Rules
  • Slide 162
  • httptwitterforchurchescomblog20090629crisis-communicat
  • Slide 164
  • To achieve what
  • What media
  • Slide 167
  • Slide 168
  • Slide 169
  • Slide 170
  • Saint Teresa of Avila (adapted by Meredith Gould 2010)
  • Slide 172
  • Slide 173