Social Media for Artists
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![Page 1: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/1.jpg)
Social Media for Artists
![Page 2: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/2.jpg)
POST Method
• People: Who do you want to reach?• Objectives: What do you want to
happen?• Strategy: What do you offer?• Technology: What tools do you need
to execute your strategy and reach your objectives?
![Page 3: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/3.jpg)
Think big.The Internet makes the world flat. Everyone is on your level. If you want to get in touch with someone, do.
![Page 4: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/4.jpg)
Be thorough.Fill out EVERYTHING, and connect it all to you.
![Page 5: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/5.jpg)
Communicate.Take part in conversations, join relevant groups, answer when people get in touch. Use hashtags and @ replies.
![Page 6: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/6.jpg)
EDIT.Is it ready? Is it right? Does it help you meet your objectives?
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MAKE MORE.
You’re an artist, not a marketer. The important thing is to make work.
Remember your objectives, and go after those.
![Page 8: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/8.jpg)
How-To• Run through a POST exercise• Create a personal site as a professional hub• Create or modify relevant social accounts• Make stuff• Say something about it online• Win
![Page 9: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/9.jpg)
Examples
• http://jasonmparker.com• http://instagram.com/peterferrariart• http://instagram.com/texturl• https://www.facebook.com/natashawescoat• https://www.facebook.com/mrtoledano• https://www.facebook.com/david.yow.16
![Page 10: Social Media for Artists](https://reader034.fdocuments.in/reader034/viewer/2022051818/5496262eb479596d748b474a/html5/thumbnails/10.jpg)
Oh, and…
Kickstarter
• Creative projects only• Campaigns up to 60 days• All or nothing• Larger network• Much attention• Sense of urgency• 56% campaigns fail• $5,000 average campaign
Kickstarter.com
IndieGoGo
• Any kind of project• Campaigns up to 60 days• Get what you can get• Smaller network• Not as much attention• Not as much sense of urgency• 80% campaigns fail• $3,700 average campaign
Indiegogo.com