Social Media Dashboards Social Media in Business Katie Riese April 19, 2011 Social Media in Business...
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Social Media DashboardsSocial Media in Business
Katie RieseApril 19, 2011
Overview
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Overview• Integrate social media streams in one
place• Streamline monitoring and responses• Delegate tasks to team members• Post to multiple accounts
simultaneously• Schedule updates• Track and compare results
Application
OSU interact tab aggregates social media activity from across the web
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Hootsuite• Three tiers
• Basic (Free)• Pro ($5.99/month)• Enterprise ($1499/month)
• Each provides different functions• Team members• Social profiles• Ads• Reports & Analytics• Certification
Hootsuite Basic• Free social
analytics• 5 social media
profiles• 2 RSS/Atom
Feeds
Hootsuite Basic
Additional Features• Links to additional social media
services• Ow.ly• Klout
• Syncs with mobile application• iPhone, Android, Blackberry, iPad, Keitai
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Key Takeaways• Simplify and streamline social
media monitoring and posting
• Choose from free, pro and enterprise options
• Access and stay up-to-date on the go
References• Bale, Kim. (2010, Nov. 10) Top Ten Social Media Dashboard
Tools. Retrieved from http://www.socialbrite.org/2010/11/09/top-10-social-media-dashboard-tools/
• Barbierri, Cody. (2010, Oct. 4) 4 Must-Have Social Media Dashboards for Your Business. Retrieved from http://venturebeat.com/2010/10/04/social-media-dashboards/
• Holmes, Ryan. (2010, Aug. 11) Introducing Hootsuite Freemium. Retrieved from http://blog.hootsuite.com/hootsuite-premium-accounts
• Hussey, Tris. (2010, Nov. 21) How To: Build a Social Media Dashboard. Retrieved from http://thenextweb.com/lifehacks/2010/11/21/how-to-build-a-social-media-dashboard-more-info-at-a-glance/