Social Media, Crowdsourcing, Messaging and EngagementLou GepuelaAgos Community Coordinator, MovePHlou.gepuela@rappler.com • @agos

What is the purpose of the NSED? Why do we drill?

Developing a culture of preparedness?

Testing interagency capabilities?

Drop, Cover, Selfie?

Community-based Disaster Risk Reduction

Compliance vs Engagement

GENERATION

CCONNECTED

Harnessing technology for more effective communication

–Johnny Appleseed

“Type a quote here.”

Information is Aid

Be an information advocate!

Where’s Wally?

Typhoon Ondoy showed us the

potential of crowdsourcing

Online volunteers around the world helped gather and map critical information

Online volunteers around the world helped gather and map critical information

Yolanda

Survivor

Tracker

• Partnership between Rappler, Google, and Facebook

• Helped survivors connect with friends and relatives online

www.rappler.com/agos

#HagupitPH

Government

Civil Society

Private Sector

Public

Problem: Break down barriers

Government

Civil Society

Private Sector

Public

Solution: Barriers to communication

Government

Civil Society

Private Sector

Public

Everyone working together to achieve #ZeroCasualty

Agos powered by eBayanihan integrates social media tools for disaster information management into one easy-to-use platform for the public and for disaster

managers.

Telling stories that: • Educate

• Inform

• Inspire

• Build skills and knowledge capacity

• Build community

Mobilizing resources and volunteers

Agos Alert Map

A platform for sharing critical information

via social media in real time

Layer critical information

evacuation centers

Interactive Hazard Maps

People can know what areas are at high risk to natural hazards

#GlendaPH

Create an account at agos.rappler.com

FIRST TASK:

Join our #ZeroCasualty Facebook pagefb.com/groups/zerocasualty

SECOND TASK: