social media brochure.pdf

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And how Bess Auer of the Central Florida Top 5 can help you! Social Media Why you need to use it!

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Page 1: social media brochure.pdf

And how Bess Auer of the Central Florida Top 5 can help you!

Social MediaWhy you need to use it!

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What is Social Media?

Basically it is a method to effectively increase your brand and name recognition using a variety of online tools such as Facebook, Twitter, blogging, and even Youtube.

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Why do you need it?

Even if you are not using social media to increase your brand, grow your company, establish you as the “go to” expert...

Your competitors are!

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Social Media Benefits

•Cost-free marketing•Increase company brand•Deliver powerful message•Interact with with your target audience•Maintain and strengthen relationships with current customers•Attract new clients•Establish you as the expert and authority

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How does it work?One site drives

traffic to another,

all working

to establish YOU as

the expert.

This is just an example of how one company’s social media sites work together.

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Why Use Bess Auer of the Central Florida Top 5?

I’m the one the public relations and marketing pros turn to when they need social media advice!

I’m a leader in the Central Florida Independent Media and Social Media Services

I will assume your identity seamlessly, so everyone will think it is you tweeting, Facebooking, blogging, etc.

You will get all the benefits with none of the work!

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I’ve Been Featured In:

■ Orlando Sentinel, Online: “2009 Orbbie ‘Rocking Blog’ Winners”■ Orlando Sentinel, Front Page: “Want Free Stuff? Try Blogging About It”■ Uptake Orlando, Orlando’s Get Away Crew■ Jodi Kiely Communications, A Communicator’s Blog■ OrlandoImprovFestival.com■ TheDailyCity.com■ Park Maitland School’s Blog■ Boardistan.com■ The Analog Artist’s Blog■ A Local Folkus Blog■ AdventuresWithBen.com■ The Richard Chanter Daily

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I’ve Been Recruited By:

■ LucasFilm■ AARP■ Sea World■ American Lung Association of Florida■ Special Olympics of Florida■ Rollins College■ Orlando Sentinel■ NASA/Kennedy Space Center (I was one of only 150 people chosen from over

3,000 applicants from all over the world selected to attend the STS-133 launch and report on it via social media.)

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I’ve written about social media for:

■ Orlando Sentinel, Tech for the Rest of Us

■ Southern Chevy Dealers, Girlfriend Getaway Orlando

■ Fare Compare

■ Costa DeVault Marketing Blog

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Awards & Honors:

■ Award-winning blogger

■ Voted “Best Neighborhood Blog” by the Orlando Sentinel

■ #5 Most Influential Tweeter in Orlando (wefollow.com)

■ Top 10 Power Tweeters in Central Florida (twitterholic.com)

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I’ve also been featured:

■ Television commercials for “Girlfriend Getaway Florida” campaign for Southern Chevy Dealers

■ pARTicipate television interview with United Arts of Central Florida

■ The prestigious Florida Public Relations Association and Public Relations Society of America’s Annual Media Round Table (only one of two social media professionals invited to speak)

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Testimonials

“Blogs and Twitter profiles pop up every day with many of them dying within six months of birth. Of those that survive, it usually takes a long time before they attract the kind of traffic worthy of bragging rights. But every once in a while, you come across one that seems to do everything right – and you know that while it may seem like an overnight success, there was a lot of blood, sweat and tears behind its creation. One spectacular example of a blog, website and online personality done right is Bess Auer of the Central Florida Top 5.”

Excerpt from “Lessons in Social Media and Marketing Success: An Interview with Bess Auer of Central Florida Top 5” by Jodi Kiely of Jodikiely.com

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Testimonials

"My association with Bess Auer started with a single tweet. Bess's palpable love of Florida, her dedication to providing great content and usable information are at the core of her business, but it is her own effort, enjoyment of the work, and personality that shine through and make success possible. She ‘gets’ what social media and blogging are about, and she makes honest connections that show results.”

Excerpt from Linked-In recommendation by Rori Paul of RoriTravel.com

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Basic Package

■ I will create and consistently maintain a customized Twitter and Facebook account on your behalf.

■ It will appear as if it is you participating fully in social media marketing.

■ $199 per month

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Standard Package

■ I will create and consistently maintain a customized Twitter and Facebook account on your behalf.

■ I will also create and update a professional, personalized blog utilizing SEO which further establishes you as the “go to” expert in your field.

■ It will appear as if it is you participating fully in social media marketing.

■ $299 per month

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Plus Package■ I will create and consistently maintain a customized Twitter and Facebook

account on your behalf.

■ I will also create and update a professional, personalized blog utilizing SEO which further establishes you as the “go to” expert in your field.

■ In addition to this, I will seek out opportunities for you to be a “guest blogger” and writer of articles in your field as well as pursue press and media opportunities for you.

■ I will also create professional multi-media (edited videos and photos) for your Facebook and blog.

■ It will appear as if it is you participating fully in social media marketing

■ $499 per month

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How do you get started?

1. I will have a short meeting with you to discuss your specific brand, message, and target clientele. We will solidify your key points to communicate to others.

2. After meeting, you will select the level of social media involvement you would like from the three separate packages. (Basic, Standard, Plus)

3. Then you continue to provide your great services and allow me to increase your company brand and online presence through social media. I will establish you as the “go to” expert in your chosen field.

Contact me today:Bess [email protected]

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The Fine Print■ I require a brief contract to clarify terms and expectations of services.■ I do not guarantee a minimum number of tweets or Facebook postings as this is

meaningless. Instead I guarantee to use social media to effectively build meaningful relationships with your clients, perspective customers, and the community at large.

■ All services are payable monthly in advance.■ Paying for 6 months or more in advance receives a 10% discount off the lump sum.■ Cancellation of services may be done at any time without any cause, and monies

will be returned on a pro-rated basis for the remainder of the month(s).■ Initial set up of all social media sites is complimentary.■ I prepare and deliver monthly reports detailing the amount of exposure, growth,

and interaction, etc. ■ You acquire and retain all copyrights, intellectual property, brands,

and images used or created in the course of the services.■ I am very easy to work with and I pride myself on professionalism. ■ Yeah, I’m just checking to make sure you read this far. ;)