Social Media and the Future of Work
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Social Media and the Future of ‘Work’ @gianviterbo
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Here's the slides I shared during the Work at Home Free Seminar conducted, which Sagabay Outsourcing spearheaded.
Transcript of Social Media and the Future of Work
Social Media
and the Future
of ‘Work’ @gianviterbo
@gianviterbo Founder and Editor, Gadget Pilipinas Digital Media Manager, Pioneer Insurance Member, Internet and Mobile Marketing Association of the Philippines Member, CyberPress Philippines Member, Philippine Bloggers Network
STATS CORPORATE PRACTICES
WORK AT HOME +
SOCIAL MEDIA
TOOLS OF THE TRADE
BORING TOPICS, THESE ARE NOT
IN THE U.S., ONE in FOUR workers works from home
Monthly labor review: http://www.bls.gov/opub/mlr/2012/06/art3full.pdf
WORK FROM HOME STAT
MAINLY ATTRIBUTED TO “Hyper connectivity”, “always-on devices”, and “high bandwidth connections”
Accommerce Study, 2013 IMMAP, 2014
HYPERCONNECTIVITY
34% of Filipinos are connected to the internet… in 2013!
38% 2014
IMMAP, 2014
ALWAYS ON DEVICES
105 Million Filipinos
94 Million (All Mobile Phone Users)
22M
22 M
illio
n (S
mar
tpho
ne U
sers
)
IMMAP, 2014
ALWAYS ON DEVICES
22 Million Filipinos accessed Facebook using their Android Smartphones…
in September 2014 alone.
IMMAP, 2014
ALWAYS ON DEVICES
CHERRY
STAR
ARC
SKK
CKK
FIREFLY
HAPPY
DTC TORQUE
OOKLA, INQUIRER, 2014
BANDWIDTH CONNECTION
OOKLA, INQUIRER, 2014
BANDWIDTH CONNECTION
OOKLA, INQUIRER, 2014
SOCIAL MEDIA
TOTAL ONLINE ADULTS
72% use social media
50-64 y/o
60% of them use social media
HOW DO COMPANIES REACT TO THESE RISING TRENDS?
EMPLOYED, BUT WORK IS DONE OUTSIDE THE OFFICE
GO FOR TELECOMMUTING
COMPANIES LOOK FOR TALENTED WORK AT HOME PEOPLE
COMPANIES OUTSOURCE JOBS TO WAHs
1. Computer Professionals 2. Medical Professionals 3. Call Centers 4. Insurance and Investment
professionals 5. Human Resources
6. Drafters 7. Web Programmers 8. Tax Preparers 9. Personal Assistants 10. Writers
http://money.howstuffworks.com/10-jobs-to-outsource.htm
BLOGGERS & WRITERS
INSURANCE
INSURANCE COMPANIES LOOK FOR FINANCIAL ADVISORS
WAH WO
FACE-TO-FACE WITH A FINANCIAL PROFESSIONAL IS STILL KING. IT’S THE PREFERRED MODE ACROSS GENERATIONS.
Chris Andrews, Hearsay Social
BUT…
61% OF FINANCIAL ADVISORS SURVEYED BY HEARSAY
SOCIAL SAID THAT THEY HAD
LANDED A NEW CLIENT DIRECTLY FROM
SOCIAL MEDIA
Chris Andrews, Hearsay Social
INSURANCE
SOCIAL MEDIA PLAYS A HUGE PART IN INSURANCE INDUSTRY
Filip
inos
are
Sup
er
Soci
al
Social Media EUPHORIA
SOCIAL MEDIA PLAYS A HUGE PART IN EVERYTHING WAH
TOP 5 REASONS WHY SOCIAL MEDIA IS ONE OF THE BEST WAH TOOLS
YOU COULD LAND A WAH JOB WITH SOCIAL
MEDIA
1
YOU CAN PROMOTE YOUR SKILLS AND
PRODUCTS VIA SOCIAL MEDIA
2
1. Update Your Resume 2. Flaunt Your Skills 3. Don’t Ask People to Endorse
You 4. Fill Your Feed with Relevant
Posts
1. Think before you post 2. Maintain a respectable image 3. Do things in moderation 4. Post your portfolio publicly so
others can see it 5. Want to post rant posts? Just
remember item #2 & #3.
1. Blog what you love 2. Create more relevant content 3. Optimize your site for desktop
and mobile
SOCIAL MEDIA HAS UNDERSTANDABLE
METRICS TO MEASURE YOUR CLOUT/
INFLUENCE
3
IT CAN BE A LISTENING TOOL ON WHAT’S HOT OR NOT IN YOUR FIELD
OF WORK. (Just use hashtags)
4
IT’S VIABLE TOOL TO NETWORK AND
ENGAGE
5
TOOLS TO PROMOTE
a social media management system for brand management created by Ryan Holmes in 2008.
TOOLS TO LISTEN and SEARCH
whostalkin.com
TOOLS TO LISTEN and SEARCH
boardreader.com
TOOL FOR ENGAGEMENT
a social media management system for brand management created by Ryan Holmes in 2008.
TOOL FOR ENGAGEMENT
HOME IS GOING TO BE THE HOME OF ‘WORK’
IN THE FUTURE.
START NOW
Tenkz pfough! @gianviterbo
http://www.gadgetpilipinas.net http://gianviterbo.com
