Ems - Summer I ’11 - T101 Lecture 20: Nicky Lewis Fantasy Sports and Social Media
Social Media and EMS Education
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Transcript of Social Media and EMS Education
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Social Media and EMS Education
Michael Abernethy MD FAAEM
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Disclosures:• I have conflicts in my life• I have interests in my life• The two do not overlap…
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Questions regarding current use of spinal immobilization for
trauma
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This is not unique to just one area
• Advanced Airway• Trauma resuscitation• Cardiac resuscitation• Prehospital CC• Stroke• Sepsis• CC pediatrics• And on and on and on……..
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MEDIA
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The problem with Traditional Media
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AM radio in the 1960sSmall Town America
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But was it always ?
Tom AbernethyWSTV Radio
“Phone Party”1960-1988
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Social Media: Definition
The interaction among people in which they create, share or exchange information and ideas in virtual communities and networks
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Social Media –How do we use it?
• Keep in touch with family/friends• News, Current events• Gaming• Blogs –personal publishing to the masses• Networking Business E-commerce• Politics Social Conscience • Marketing• Education!
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Twitter itself contains limited info –Its value is as a link to definitive
blogs, scholarly references, journal articles. It also provides almost worldwide instant contact with
many of their authorsFind people with similar interests –
follow them. If their tweets are uninteresting and not pertinent to your
interests –Unfollow them
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Twitter 101 - Create a Profile
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Twitter 101 –What is a Tweet?
• 120 characters - a message• Can also contain a hashtag ie #UWEM• Link to any internet address/webpage• Photos
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Twitter 101• Handle – your Twitter name. Starts with a @• Followers – Those people who choose to
receive your tweets• Following – Those people whose tweets you
choose to receive = Twitter feed• Followers does not always equal Following• Retweet- how your tweet can reach thousands• How many can you truly follow?
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If you think you are special/famous because you have 1000+ Twitter followers
– Just remember Justin Beiber has 51,000,000
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Twitter 101 – Find someone with similar interests –See who they are
following and start following
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Twitter• You can follow ANYONE –no “friending”• You don’t have to use your name – you can be
relatively anonymous • But –Anyone can follow you• It can totally be one way – you can follow
hundreds and never post your own tweet• Think before you post –it will be out there
forever for anyone to see
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Social Media Conduct Rules
• Never discuss patient specific issues• Never be anonymous in any opinions or
postings (anonymous lurking OK)• Remember – EVERYONE is watching. Assume
your posts will go on a billboard in front of your place of employment and your Mom will be able to read it
• You can be controversial, even edgy but BE NICE
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We need to stop re-inventing the wheel in every department, in every
hospital, in every state, in every country…[@precordialthump]
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Slaying Medical Dogma
Very smart people with extensive experience who have a command of
the medical literature
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#FOAMed –What is it?
• Free Open Access Medical Education• FOAM is independent of platform or media• Not a teaching philosophy or strategy• It is a globally accessible crowd-sourced
educational adjunct
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FOAM is a useful way of disseminating, dis-cussing, dissecting and deliberating over the products of that research – as well as exploring issues where research findings do not apply, or simply do not exist
Christopher Nickson & Mike Cadogan
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FOAM is the concept
#FOAMed is the Twitter hashtag
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I don’t have/want a Twitter account. Can I still access the
benefits of FOAMed?
ABSOLUTELY !
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lifeinthefastlane.com
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Hundreds of EMS blogs
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Peer Review? It Ain’t All That
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FOAMed – No Formal Peer Review
• 24/7 Near instantaneous, post publication commentary by anyone with an internet connection
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Twitter/Online relationships, are they real ?
It Depends……
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My one year Social Media experience
(thus far)
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DevelopingEM Havana
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FOAMedWhat are you waiting for !
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Questions ???
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Thomas the Tank EngineThe crystal meth years….