Social media
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Transcript of Social media
Social Media Is Many Different Things…
We Bring Them All Together
We are your Fully-baked, Turnkey, Social Media and Reputation Management Solution.
Who Are We?
• Over 30 Years of Automotive Experience• Human Touch Backed by Sophisticated Technology• Customized Approach• In House Team of Social Media Developers
Setting Goals
• Connect with customers through local content
• Develop voice and provide consistent messaging
• Maintain brand personality• Grow fan base across all social media
channels
We Have a Full Toolbox That Includes:
Monitoring and Responding
• 24/7• Customer Service Function• Removal of Offensive Posts
& Span• Immediate Notification and
Timely Response• Build Relationships
Reputation Management
• Develop & Monitor Keywords• Listen to Online Conversations• Respond to Reviews – Never Cookie Cutter• Analyze Chatter
Reputation Management
• Even if you aren’t looking, people may still be talking online
• Respond to positive and negative comments
• Have a plan in place before you ever start monitoring
• Constantly adjust the terms in the monitoring mix
How Can Intermark Make A Difference?
• Develop a voice for each dealership• Create content specific to each store• Sell the lifestyle that is inherent to each brand• Contests & promotions to increase engagement even more• Respond to all reviews…promptly
• Monthly Content Calendars• Daily Posting• Advertising Buys• Contests & Promotions• 24/7 Monitoring & Responding• Reporting
How We Work…