Social marketing for social innovation
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In Social Marketing for Social Innovation Creating Better World Through Critical Approach and Creative Design Khaira Al Hafi – Science Camp, LPP Fakultas Kedokteran Universitas Indonesia, Anyer, 15 Maret 2014
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Transcript of Social marketing for social innovation
InSocial Marketing for Social
Innovation Creating Better World Through Critical Approach and
Creative Design
Khaira Al Hafi – Science Camp, LPP Fakultas Kedokteran Universitas Indonesia, Anyer, 15 Maret 2014
T Shape Person
Design Thinking : An Creative Approach
What is Design Thinking
A Method of focusing innovation on people and designing based on:– What people need and want– What people like or dislike
In regards to production, packaging, marketing, retailing, support, or all of
them.
The essence of a social marketing approach
Thank You
@Al_Hafihttp//:khairaalhafi.wordpre
ss.com
@KreanovatorIDhttp//:kreanovator.org