National Social Entrepreneurship Forum (NSEF)IIIT, Hyderabad

http://nsef-india.org

Dr. N. Sai Bhaskar ReddyCEO, GEOhttp://e-geo.org

CPU

21st August 2011

Flower pot

Dynam

ics

of  d

esig

ning

innov

ativ

e pro

ducts

&

effec

tive

distr

ibutio

n

stra

tegie

s to

ser

ve

the 

undeser

ved m

arke

ts

What are innovative products ?Simple

Common

Replicable

Useful Sustainable

Affordable

Creating extensive product

rather exclusive product

Knowledge and skills converge

to achieve the goal

Open Knowledge for Sustainable Development

OPEN KNOWLEDGE [OK] is the way for freedom, development, sustainability and lessening inequities.

Knowledge is open if "one is free to use, reuse, and redistribute it without legal, social or technological restriction" - Ref

Open Knowledge Technology - copy as it is or change the design or achieve same result doing differently.

Everyone should consider as our product rather your product

Serving Underserved Markets

• Includes high-risk and low-profit

• Reaching the unreached• Demand based approach

creates sustainable systems

Don’t make simple things

complex for business sake

Good is the Best

- Accessible- Adoptable- Replicable- Scalable- Sustainable

Today’s Best is tomorrows Good

Distribution strategies

Creating leaders for facilitation

Leaders are the earth leaders

Leader is not a leader,

but creates leaders

A person striving to achieve success in an enterprise / business is already following

all the principles of business

Process and results both are important

Why design ?

Simplicity

Multi-utility

AccessibilitySustainable products

Scale-up

Umpteen opportunities, one need to

understand that there is gold in trash too

Goals are more

important than ideas

COMMON GOAL

COMMON GOAL IS MORE VALUABLE THAN GOAL.

HARDER TO ACHIEVE AND EASY TO SUSTAIN

UNLIMITED GROWTH

COMMON ASPECTS

Cleaning the corners is

the greatest work

FoodWaterEnergy HealthEducationHabitatsEnvironmentGeoecology

PRODUCT FACILITATIO

N

ENTERPRISES AND ENTERPRISES

A real entrepreneur creates more

enterprises, rather monopolizing from

raw material to final product.

Recognizing the contribution of every stakeholder – from start to end

FACILITATION RESEARCH

ACTIVITY

CAPACITYDEVELOPMENT

FIELD LEVEL INTERVENTIONS

OPPORTUNITIESENERGY - 1

BILLION GOOD STOVES

DEGRADED SOILS – MILLION

OF HECTARES

ECOSANITATION

GREENHABITATION

FACILITATION / SHARING

•Organisations •Agencies•Institutions•Enterprises •Programs•Projects

- Creating Leaders (GEO Spirit & Earth

Leaders)- Knowledge

sharing (300+ WEBLINKS)- Capacity

Development

LEADERS AND LEADERS

L1

L4

DESIGNED 50 LOW COST EFFICIENT GOOD STOVES

MAGH SERIES BIOCHAR PRODUCING STOVES

GOOD STOVES

http://goodsto

ve.com

MUSEUM ON STOVES

CULTURAL

SPIRITUA

L

BELIEFS

RITUALS

FESTIVAL

S

ALTARS

CREMATION

SOURCES (BIOMAS

S)

GOOD STOVES• T

LUDs

• Other stoves

CROP

RESIDUE

POULTRY

LITTER

WASTE MANAGEMENT• S

ludge

PRACTICES

FOOD

PRESERVING FOOD

CLEANING

MEDICINE

MATTRESS

TOOTH POWDERAIR

QUALITY• CO2

/ CH4

WATER TREATME

NT

AQUARIUM /

TERRARIUMS

BIOCHAR BRICKS

BIOCHAR URINALS

SOAK PITS

FILTERING MEDIA

INSECT REPELLEN

T

SOIL AMENDMENT

INCREASED PRODUCTION

SOIL TEMPERATURE

REGULATED

MOISTURE RETENTION

WATER CONSERVATION

NITROGEN / PHOSPHOROUS

RETENTION

NURSERIESPESTICIDES ADBSORBTION

SOIL MICROBES DENSITY INCREASE

BIOCHAR COMPOST

EARTHWORMS INCREASE

TERMITES / ANTS REPULSION

CARBON SEQUESTRATION

ANIMAL

S

POULTRY - CH4 REDUCTION

LIVESTOCK

- URIN

E AND DUN

G

FYM /

COMPOST

BIOMASS

BIOCHAR

ENERGY

BIOCHARCULTURE

Dr. N. Sai Bhaskar Reddy, GEOhttp://e-geo.org | http://biocharculture.com

Biocharculture Adaptation benefitsSecuring the crop from

drought and climate variabiiity

Reclaim the degraded soils, water conservation,

Lessen the impact of hazardous pesticides

and complex chemicals & to reduce plant

uptake.

reducing emissions and increasing the

sequestration of greenhouse gases

Conversion of crop residue into Biochar an

option and address carbon sequestration

Increase in crop yieldincreases in C, N, pH, and available P to the

plantsImpacts of Biochar last more than 1000 years.

Temperature regulation in the soil

Reduction in leaching of the bio / chem fertilizers applied

Increase in the soil microbes / worms at the biochar and soil

interface

CONTROL AND BIOCHAR - OKRA

Farmers focus80% ON CROP20% ON SOIL

BIOCHAR COMPOST

1.5 FEET 6 FEET

CONTROL

BIOCHAR

Methane Emissions from paddy fields

Biochar – livestock urine

BIOCHAR URINALS

TAPPING NITROGEN FROM URINE OF ANIMALS AND PEOPLE USING BIOCHAR

GREEN BUILDINGS

Thank you..

Ref:http://goodstove.comhttp://biocharindia.comhttp://okgeo.orghttp://e-geo.orghttp://saibhaskar.comhttp:// …..