social canvas

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Exceptional Art. Exceptional Artists.

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Transcript of social canvas

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Exceptional Art. Exceptional Artists.

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Our inspiration

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Our inspiration

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Our inspiration

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Our inspiration

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Heather is not alone

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How we solve the problem

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Sourcing

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Curation

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Selling

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We have partners to help us source artwork Sourcing

…and we’re continually adding more partners!

200 sellable pieces a month

Over 1,000 total pieces a

month350 artists

7 partner

orgs

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Why us?“I am very impressed with what you do! We are looking to broaden the sales and visibility of our organization.” Pamala Rogers, Director Pure Vision ArtsNew York, NY

“I love the design of your website. We are very interested in working with you.” Kendra Schpok, DirectorREACH, Inc. Juneau, AK.

Sourcing

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Curation is an essential value proposition Curation

$120,000,000

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Dual-channel strategy

Offline OnlineTargeted small

businesses

Selling

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Dual-channel strategy

OfflineTargeted small

businesses

"Love your business and excited to see

more art!!“-Greg, Alper Services

"You have great art and so happy to help people

with disabilities“-Steve, Activation Fitness

Selling

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How much can we sell?

OfflineTargeted small

businesses

Selling

$740K Annually

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Extending the reach of each sale

UntitledRobert Verran

Purchase of this artwork helps support artists with disabilities continue to create art.

Exceptional Art. Exceptional Artists.www. .com

Selling

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Dual-channel strategy

Offline OnlineSocially-

Conscious Consumers

Selling

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Socially-Conscious Consumers

Phase 2 – Focus online Selling

Offline Online

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Phase 2 – Focus online Selling

Online

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2

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Continued offline presence to generate interest

Social media development

Alliances with partner websites

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Unit economics

50% of revenue goes back to the community

Unit Price: $150 - $1,500

7.5%15%

15%

35%

27.5% Margin

Artists

Organizations

Sales

Curation

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Financial outlookBreak-even:

168 units/month

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Can this team execute?Needed Skills

A fearless leader Ali: CEO

Dagan: Operations

Zach: Marketing

Sam: Sales

Courtney: Finance

Marketing chops to get the word out

A strategy and operations guru to guide us

A numbers whiz to keep us honest

A salesperson to drum up business

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Pulling it all togetherWe Need We Have

Art to Sell 7 Partner Organizations producing over 1,000 pieces of art per month

To Pick the Best Curators to hand pick around 200 sellable pieces of art per month

To Sell, Sell, Sell A successful sales pilot and a sizeable market

Support You

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Our ask for you

$165K-Incorporation & legal -Website development-Marketing, management and sales salaries

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Your money will do good

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SUPPORTING DATA

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Competitive analysisBenefit to Artist and Org Benefit to Buyer

Assistance to Artists with Disabilities

Broad ReachPrivate & Corporate

BuyersDedicated

SalespeoplePersonalized

Curation Services

Low-Moderate Priced Art

Online Art Galleries

   

Brick & Mortar Galleries

     

Studios for Artists with Disabilities

   

SocialCanvas

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Capital requirementsLegal, Accounting & Incorporation $6KSalaries-Sales $14K-Technical $15K-Marketing $19K-Management $17.5K

Startup Fixed Costs-Website Development $45K-Office Space, Hardware, Software $22.5K

Startup Variable Costs-Supplied, Mileage, Shipping, Advertisements $26K

TOTAL $165K

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Curation ≠ isolation

Partner orgs

Partner orgs

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Art online?

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Comps2

30-day return policy