Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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    BKX ;

    Tcd`ko Ktt`tufbs ci Pcuga Xbcpob `g Mkpkg tcwkrfsCgo`gb Xr`vkdy

    N@PCTL@ ERZKVK*,PCLNC CZ@VCKGF PKTRGCZ@ IRNRVK

    Kjstrkdt

    Vl`s stufy kttbepts tc bxpocrb tlb ktt`tufbs ci ycuga Mkpkgbsb pbcpob tcwkrfs cgo`gbpr`vkdy ks dustcebrs ci cgo`gb slcpp`ga s`tbs `g tlb Mkpkgbsb scd`c-duoturko dcgtbxttlrcual qubst`cggk`rb survbys kgf icoocw-up `gtbrv`bws. Kotlcual `t `s rbputbf tlktMkpkgbsb pbcpob lkvb rbdbgtoy jbdceb sbgs`t`vb tc tlb `epcrtkgdb ci prctbdt`gapbrscgko `gicrekt`cg kgf pr`vkdy, tlb survby cutdcebs, wl`dl dcgtk`gbf sbbe`gaoydcgtrkf`dtcry rbspcgsbs, slcwbf tlkt tl`s wks gct gbdbsskr`oy tlb dksb. Kgkoys`s ci tlbsurvby rbsuots kgf sujsbqubgt f`sduss`cgs obf tc usbiuo suaabst`cgs icr jus`gbssbsfbvbocp`ga kpprcpr`ktb pbrscgko `gicrekt`cg kgf pr`vkdy prctbdt`cg pco`d`bs kgfsdlbebs. Vlcsb f`sduss`cgs kosc prcv`fbf lbopiuo suaabst`cgs tc acvbrgebgts icrekn`ga kgf `epobebgt`ga rboktbf pco`d`bs `gdouf`ga tlb bgicrdbebgt ci obakorbauokt`cgs icr suddbssiuo J tc D b-dceebrdb kgf pbrscgko `gicrekt`cg kgf pr`vkdyprctbdt`cg kgf tlb fbvbocpebgt ci prcpbr bfudkt`cgko prcarkeebs dcgdbrg`gapbrscgko `gicrekt`cg kgf pr`vkdy prctbdt`cg `g tlb Mkpkgbsb scd`c-duoturkobgv`rcgebgt.

    @gtrcfudt`cgT`gdb `ts bkroy stkabs, jus`gbss tc dcgsuebr (J tc D) b-dceebrdb lks jbbgkddcepkg`bf jy tlb dcgdbrgs gct cgoy ci pr`vkdy kfvcdktbs jut kosc ci k w`fbrkgab ci `gf`v`fuko usbrs cvbr tlb pcss`job e`susb ci tlb`r pbrscgko`gicrekt`cg kgf `gvks`cgs ci tlb r`alt tc `gicrekt`cg pr`vkdy. Lcwbvbr, tlbsbfrkwjkdns krb pctbgt`kooy ciisbt jy tlb dcgvbg`bgdb kiicrfbf tc dcgsuebrs jyJ tc D b-dceebrdb. Fbsp`tb trbebgfcus kfvkgdbebgts kgf w`fbsprbkfkvk`okj`o`ty ci sbdur`ty tbdlgcoca`bs tc prctbdt cgo`gb pr`vkdy, sudl ks pujo`d-nby dryptcarkply, tlb s`ag`i`dkgt biicrts tc fbvbocp pr`vkdy bglkgd`gatbdlgcoca`bs kgf tlb bgkdtebgt kgf/cr rbv`s`cg ci rbobvkgt oba`sokt`cg icr tlb

    prctbdt`cg ci pbrscgko `gicrekt`cg, dcgdbrgs rbek`g `g tlb e`gfs ci k jrckfrkgab ci pbcpob.

    Ks k wky ci kffrbss`ga tlbsb dcgdbrgs, k okrab ekmcr`ty ci J tc D b-dceebrdbs`tbs pcst tlb`r pr`vkdy pco`d`bs cgo`gb. @t `s kraubf tlkt kg cgo`gb pr`vkdypco`dy iugdt`cgs ks k tcco tc bgabgfbr dcgsuebrs trust `g cgo`gb jus`gbssbs.;

    * Dbgtrb icr Jus`gbss @gicrekt`cg Btl`ds, Tdlcco ci Dceebrdb, Eb`m` Rg`vbrs`ty,Vcnyc, Mkpkg.

    ; T Fclbrty, Nbbp`ga Fktk Xr`vktb (:2 Ekrdl :8;4)?lttp=//www.gbtwcrndceput ga.dce/;:;4/;:;4ws;.lteo7.

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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    Mcurgko ci Okw, @gicrekt`cg kgf Td`bgdb Yco :4(;) :8;6

    BKX :

    Vlb Gbxt Abgbrkt`cg Bobdtrcg`d Dceebrdb Xrcect`cg Dcugd`o ci Mkpkg :karbbs w`tl tl`s prcpcs`t`cg, `gs`st`ga tlkt `g crfbr tc ak`g dcgsuebrs trustbkdl cgo`gb slcpp`ga dcepkgy slcuof drbktb k o`gn tc `ts cgo`gb pr`vkdy

    pco`dy cg tlb ircgt pkab ci `ts wbjs`tb sc tlkt v`s`tcrs tc tlb wbjs`tb dkg lkvbcgb-do`dn kddbss tc tlb pco`dy. Vlb Dcugd`o kosc pc`gts cut tlkt kg cgo`gbpr`vkdy pco`dy slcuof dcgtk`g k fbtk`obf fbsdr`pt`cg ci tlb gkturb ci tlbpr`vkdy prctbdt`cg kiicrfbf tc dcgsuebrs `gdouf`ga tlb purpcsbs icr wl`dlpbrscgko `gicrekt`cg `s usbf> tlb ekggbr `g wl`dl `t `s dcoobdtbf> lcwpbrscgko `gicrekt`cg `s slkrbf kgf f`sdocsbf> kgy sbdur`ty ebksurbs> kgflcw tlb s`tb usbs dccn`bs.

    @t eky `gtu`t`vboy jb pokus`job tlkt duot`vkt`ga dustcebrs trust `g J tc D b-dceebrdb jus`gbssbs tlrcual pujo`d`s`ga wboo-crakg`sbf pr`vkdy pco`d`bs cgtlb`r wbjs`tbs `s dr`t`dko jbdkusb ci tlb gbdbss`ty ci tlb dcoobdt`cg, stcrkab kgf

    usb ci pbrscgko `gicrekt`cg icr sudl jus`gbssbs kgf tlb`r o`e`tbfcppcrtug`t`bs icr ikdb-tc-ikdb `gtbrkdt`cg w`tl dustcebrs. T`euotkgbcusoy, `icgo`gb pr`vkdy pco`d`bs prcv`fb `gf`v`fuko dustcebrs w`tl bgcual`gicrekt`cg tc dcrrbdtoy bvkouktb tlb trustwcrtl`gbss ci J tc D b-dceebrdbs`tbs, `gf`v`fukos dkg bgmcy cgo`gb slcpp`ga w`tlcut kgy pr`vkdy dcgdbrgs.

    Cg tlb ctlbr lkgf, lcwbvbr, tlbrb lkvb jbbg sceb stuf`bs ci cgo`gb pr`vkdypco`d`bs wl`dl pc`gt cut `gtbrbst`ga dcgtrkf`dt`cgs dcgdbrg`ga tlbbiibdt`vbgbss ci tlbsb pco`d`bs. Icr `gstkgdb, Xcookdl4suaabsts tlkt cgo`gbpr`vkdy pco`d`bs lkvb jbbg frkitbf w`tl tlb tlrbkt ci pr`vkdy o`t`akt`cg `ge`gf, rktlbr tlkg ks k dcee`tebgt tc tlb kpprcpr`ktb lkgfo`ga ci pbrscgko`gicrekt`cg cr tc tlb duot`vkt`cg ci dustcebrs trust. @g kff`t`cg, wlbrbks

    `gicrekt`cg kgf dceeug`dkt`cg tbdlgcocay (@DV) `s aocjko `g gkturb,kwkrbgbss ci tlb `epcrtkgdb ci prctbdt`ga pbrscgko `gicrekt`cg kgf tlb r`alttc `gicrekt`cg pr`vkdy `s `gbv`tkjoy kiibdtbf jy scd`c-duoturko d`rduestkgdbs.Ybry ibw stuf`bs lkvb kttbeptbf tc kgkoysb tlb biibdt`vbgbss ci cgo`gbpr`vkdy pco`d`bs wl`ob tkn`ga `gtc kddcugt ocdko scd`c-duoturko ikdtcrs.

    Ikdbf w`tl tl`s okdn ci rbsbkrdl, EdZcjj bt ko6 okugdlbf k prcmbdt tc bxpocrbtlb drcss-duoturko ikdtcrs `g pr`vkdy cgo`gb kgf prcv`fbf kg cvbrkooirkebwcrn icr tlb rbsbkrdl prcmbdt `g Ekrdl :881. Ks pkrt ci tlb prcmbdt, kgfkosc ks bxpocrktcry rbsbkrdl tc fbsdr`jb tlb Mkpkgbsb d`rduestkgdbssurrcugf`ga cgo`gb pr`vkdy, qubst`cggk`rb survbys kgf icoocw-up `gtbrv`bws

    : Vlb Gbxt Abgbrkt`cg Bobdtrcg`d Dceebrdb Xrcect`cg Dcugd`o ci Mkpkg, Turvby cgXr`vkdy Xco`dy kgf Ctlbr T`e`okr Ttktbebgts cg Qbjs`tbs(:88

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    Tcd`ko Ktt`tufbs ci Pcuga Xbcpob `g Mkpkg tcwkrfs Cgo`gb Xr`vkdy

    BKX 4

    wbrb dcgfudtbf `g Kpr`o :88< kt Eb`m` kgf Bl`eb Rg`vbrs`t`bs kgf `g Eky:8;; kt Eb`m`, Bl`eb kgf Ektsuykek Rg`vbrs`t`bs `g Mkpkg. Vlb rbsbkrdlebtlcfcocay wks kfcptbf jbdkusb tlbrb wks gc rbo`kjob qukgt`tkt`vb fktk cr

    quko`tkt`vb kgkoys`s ci Mkpkgbsb ktt`tufbs tcwkrfs cgo`gb pr`vkdy. Jksbf cgtlb survby rbsuots, tl`s pkpbr kttbepts tc bxke`gb lcw ycuga pbcpob `g Mkpkgrbdcag`sb `gicrekt`cg pr`vkdy kgf wlkt ktt`tufbs tlby lcof tcwkrfs `t ksdustcebrs ci cgo`gb slcpp`ga cr J tc D b-dceebrdb s`tbs. Vlrcual tlbbxke`gkt`cg, tl`s stufy sbts cut tc prcv`fb usbiuo suaabst`cgs icr=

    (k) jus`gbssbs fbvbocp`ga kpprcpr`ktb pbrscgko `gicrekt`cg kgf pr`vkdyprctbdt`cg pco`d`bs kgf sdlbebs> kgf

    (j) acvbrgebgts ekn`ga kgf `epobebgt`ga rboktbf pco`d`bs `gdouf`ga

    (`) tlb bgicrdbebgt ci obako rbauokt`cgs biibdt`vb icr suddbssiuo J tc D b-

    dceebrdb kgf pbrscgko `gicrekt`cg kgf pr`vkdy prctbdt`cg> kgf(``) tlb fbvbocpebgt ci prcpbr bfudkt`cgko prcarkeebs tc obkrg kjcut

    pbrscgko `gicrekt`cg kgf pr`vkdy prctbdt`cg `g tlb Mkpkgbsb scd`c-duoturko bgv`rcgebgt.

    ; Cvbrv`bw ci tlb Turvbys

    ;.; Vlb :88< Turvbys

    K survby wks dcgfudtbf `g Kpr`o :88< tc `gvbst`aktb tlb jblkv`cur ci

    Mkpkgbsb ycutls w`tl rbspbdt tc cgo`gb pr`vkdy. Zbspcgfbgts tc tlb survbywbrb tl`rf- kgf icurtl-ybkr stufbgts kt tlb Tdlcco ci Dceebrdb ci Eb`m`Rg`vbrs`ty `g Vcnyc, tlb dkp`tko d`ty ci Mkpkg, kgf kt tlb Ikduoty ci Okw kgfObttbrs ci Bl`eb Rg`vbrs`ty `g tlb trkf`t`cgko ocdko d`ty ci Ektsuykek. Ci tlb64; survby rbspcgsbs (:42 kt Eb`m` Rg`vbrs`ty kgf ;09 kt Bl`eb Rg`vbrs`ty),6;9 wbrb vko`f (:46 kgf ;

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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    Mcurgko ci Okw, @gicrekt`cg kgf Td`bgdb Yco :4(;) :8;6

    BKX 6

    @g kff`t`cg, tlb twc ug`vbrs`t`bs irce wl`dl tlb survby rbspcgfbgts wbrbdlcsbg lkvb ek`gtk`gbf kjcvb-kvbrkab obvbos ci rbsbkrdl kgf tbkdl`gadcepkrbf tc ctlbr Mkpkgbsb ug`vbrs`t`bs, kgf `t wks bxpbdtbf tlkt tlb

    rbspcgfbgts wcuof jb jbttbr kjob tc ugfbrstkgf tlb survby dcgtbgts.Ecrbcvbr, jbdkusb tl`s survby wks usbf ks pkrt ci tlb dcursbwcrn kt bkdlug`vbrs`ty, tlb stufbgts dcuof jb bxpbdtbf tc tknb `t sbr`cusoy, kgf tlbrbspcgsb vko`f`ty wcuof jb jbttbr tlkg k Qbj-jksbf qubst`cggk`rb tc wl`dlkgycgb dcuof rbspcgf. Vlb vko`f rbspcgsb rktb ci 09.2 pbr dbgt wks vbry l`al.

    Vlb survby qubst`cggk`rb, wl`dl wks tlb vbry i`rst survby icr tlb kutlcrsstufy ci cgo`gb pr`vkdy kgf duoturb, wks fbvbocpbf dkrbiuooy tc bxke`gb tlbrbdcag`t`cg kgf ngcwobfab ci cgo`gb pr`vkdy. Vlb t`tob ci tlb qubst`cggk`rbwks Cgo`gb Tlcpp`ga Turvby, kgf tlbrb wks kg bxpo`d`t stktbebgt kt tlb stkrtci tlb qubst`cggk`rb tlkt tlb k`e ci tl`s survby `s tc kgkoysb tlb rbokt`cgsl`p

    jbtwbbg cgo`gb slcpp`ga jblkv`cur kgf ocdko duoturb. Vlb dcepobtbqubst`cggk`rb `s prcv`fbf `g Kppbgf`x ;.

    Vlb pbrscgko kttr`jutbs ci tlb survby rbspcgfbgts krb slcwg `g Vkjob ;. Vlbtbgfbgd`bs ci kgf rbokt`cgsl`ps jbtwbbg rbspcgsbs tc tlb qubst`cggk`rb wbrbbxke`gbf tlrcual stkt`st`dko tbsts `gdouf`ga Xbkrscgs dl`-squkrb tbst kgfI`slbrs bxkdt tbst. Lcwbvbr, tlbsb tbsts akvb rbsuots tlkt sbbebf `rrkt`cgko crdcugtbr`gtu`t`vb, ks fbsdr`jbf `g fbtk`o jbocw. Icr bxkepob, ecrb tlkg lkoi citlb rbspcgfbgts wlc kdngcwobfabf tlb `epcrtkgdb ci cgo`gb pr`vkdy pco`d`bswlbg tlby purdlksbf scebtl`ga cgo`gb f`f gct kdtukooy rbkf tlb pco`d`bsirbqubgtoy kgf wbrb gct surb `i J tc D b-dceebrdb dcepkg`bs dcepo`bf w`tltlb`r cwg cgo`gb pr`vkdy pco`d`bs. Bvbg tlcual ecrb tlkg 18 pbr dbgt ci tlb

    rbspcgfbgts kgswbrbf tlkt tlby f`f gct ngcw wlkt tlb r`alt tc pr`vkdy wks,koecst koo tlb rbspcgfbgts jbo`bvbf tlkt tlb prctbdt`cg ci tlb r`alt tc pr`vkdywks vbry `epcrtkgt cr `epcrtkgt, kgf tlb rbspcgfbgts bvkoukt`cg ci tlb`epcrtkgdb ci prctbdt`ga tlb r`alt tc pr`vkdy wks `gfbpbgfbgt ci tlb`rugfbrstkgf`ga ci tlb dcgdbpt. Lbgdb, twc kff`t`cgko `gtbrv`bw survbys wbrbdcgfudtbf, w`tl ;9 stufbgts tlb i`rst t`eb kgf ;2 stufbgts tlb sbdcgf t`eb, tc`gvbst`aktb wly tlby prcv`fbf sudl dcgtrkf`dtcry rbspcgsbs. Vlb `gtbrbst`garbsuots ci tlb `g`t`ko survby, wl`dl rbek`gbf tc jb iuooy boud`fktbf, rbe`gfbftlb kutlcrs ci tlb gbdbss`ty kgf `epcrtkgdb ci dcgfudt`ga icoocw-up rbsbkrdl.

    Kab;0

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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    Tcd`ko Ktt`tufbs ci Pcuga Xbcpob `g Mkpkg tcwkrfs Cgo`gb Xr`vkdy

    BKX 2

    ;.: Vlb :8;; Turvbys

    Vc dcgfudt kg `g-fbptl bxke`gkt`cg ci Mkpkgbsb ycutls scd`ko ktt`tufbs

    tcwkrfs pr`vkdy, k rbv`sbf qubst`cggk`rb wks fbvbocpbf `g Eky :8;;icoocw`ga k p`oct stufy wl`dl wks ugfbrtknbg `g Kpr`o :8;;. Jksbf cg tlbcutdcebs ci tlb :88< survby, tlb :8;; qubst`cggk`rb wks s`epo`i`bf jybo`e`gkt`ga tlcsb qubst`cgs wl`dl wbrb icugf gct tc lkvb k stkt`st`dkooys`ag`i`dkgt `gioubgdb cg tlb rbspcgfbgts ktt`tufbs tcwkrfs cgo`gb pr`vkdy.Lcwbvbr, sbvbrko gbw qubst`cgs wbrb kffbf tc `gvbst`aktb ycuga pbcpobsjbo`bis kjcut tlb`r cgo`gb sbdur`ty. Vlb dcepobtb qubst`cggk`rb `s prcv`fbf `gKppbgf`x :. @g Eky :8;;, k wbj-jksbf survby us`ga tlb rbv`sbf qubst`cggk`rbwks dcgfudtbf kecga stufbgts kt Eb`m`, Bl`eb kgf Ektsuykek Rg`vbrs`t`bskgf 6:1 vko`f rbspcgsbs cut ci k tctko 666 rbspcgsbs wbrb dcoobdtbf> tlb vko`frbspcgsb rktb wks 09.6%. Vlb survby wks cgyecus sc tlkt icoocw-up

    `gtbrv`bws dcuof jb dcgfudtbf. Vkjob : slcws tlb kttr`jutbs ci tlb survbyrbspcgfbgts.

    Kab; tlbrbicrb, tlb rbobvkgt kutlcr`t`bs kgf okws slcuof prctbdtpr`vkdy, bvbg tlcual gc cgb ugfbrstccf kgf lkf gc `gtbgt`cg ci try`ga tcugfbrstkgf tlb gct`cg.

    Lcw, tlbg, fc ycuga pbcpob `g Mkpkg fbd`fb wl`dl cgo`gb slcpp`ga s`tb `sskib icr tlbe tc prcv`fb tlb`r pbrscgko `gicrekt`cg tc3 @gfbbf, 1 ebkg vkoub 5

    ;4 Vlb Mkpkg Xrcfudt`v`ty Dbgtrb, Vlb [ubst`cggk`rb Turvby cg @gicrekt`cg F`str`jut`cgkgf Rsb `g tlb @gtbrgbt Tcd`bty(:8;;) ?lttp=//kdt`v`ty.mpd-gbt.mp/fbtk`o/`sf/kdt`v`ty88;84;/kttkdlbf.pfi7 (`g Mkpkgbsb).

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

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    Mcurgko ci Okw, @gicrekt`cg kgf Td`bgdb Yco :4(;) :8;6

    BKX ;:

    6:.9 pbr dbgt) tlkg tlb prcjkj`o`ty ci tlb rbspcgfbgts cwg dlkgdbs cisuiibr`ga tlb skeb iktb ([; ebkg vkoub 5 46.: pbr dbgt), kgf tlb f`iibrbgdbjbtwbbg tlbsb twc ebkg vkoubs wks stkt`st`dkooy s`ag`i`dkgt (t(6:2) 5 ;8.429, p

    ? .8;). Vl`s `gf`dktbs tlkt tlb rbspcgfbgts lkf ugicugfbf dcgi`fbgdb `g tlb`rcwg cgo`gb sbdur`ty. @t wks kosc fbecgstrktbf tlkt tlcsb rbspcgfbgts wlcjbo`bvbf tlkt cgo`gb slcpp`ga dcepkg`bs dcepo`bf w`tl tlb`r pr`vkdy pco`d`bstbgfbf tc bst`ektb tlkt tlb pujo`d lkf k ocwbr prcjkj`o`ty ci suiibr`ga scebn`gf ci fkekab tlrcual tlb e`susb ci tlb`r pbrscgko `gicrekt`cg `g tlbdurrbgt @gtbrgbt bgv`rcgebgt ([;1> t(481) 5 -4.2;1, p ? .8;). Vlbsb rbspcgfbgtskosc jbo`bvbf tl`s tc jb trub icr tlbesbovbs ([; t(48 t(48

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    Tcd`ko Ktt`tufbs ci Pcuga Xbcpob `g Mkpkg tcwkrfs Cgo`gb Xr`vkdy

    BKX ;4

    pr`vkdy pco`d`bs, kgf, iurtlbr, wcrf-ci-ecusb s`tbs, wbjocas kgf scd`kogbtwcrn`ga s`tbs eky iugdt`cg ks `epcrtkgt scurdbs ci sudl rbputkt`cg.

    Kdqu`r`ga tlb Xr`vkdyEkrn sbko lks jbdceb kg biibdt`vb ebksurb icrjus`gbss-tc-jus`gbss (J tc J) b-dceebrdb dcepkg`bs tc fc jus`gbss w`tlctlbr crakg`skt`cgs `g Mkpkg, wlbrb KXX@ rbauoktbs tlb dcoobdt`cg, usb, kgfslkr`ga ci pbrscgko `gicrekt`cg `g crakg`skt`cgs. Jus`gbss kgf acvbrgebgtkocrakg`skt`cgs tlkt w`sl tc cutscurdb pbrscgko `gicrekt`cg lkgfo`ga tbgf tcrbqu`rb tlkt tlb`r cutscurdbbs cjtk`g tlb Xr`vkdyEkrn sbko. Cg tlb ctlbr lkgf,lcwbvbr, `i k J tc D dcepkgys biicrts tc prctbdt tlb pr`vkdy ci `ts do`bgts `sgct kpprbd`ktbf jy tlcsb do`bgts fub tc tlb`r `gf`iibrbgdb, tlbg tlb dcepkgyeky dcgs`fbr sudl biicrts tc jb dcstoy kgf uggbdbsskry kgf eky jbf`sdcurkabf irce dcgt`gu`ga cr bxtbgf`ga `ts biicrts `g tl`s rbakrf. Vlktwcuof dbrtk`goy jb rbkscgkjob, a`vbg tlb rbsuots ci tl`s stufy. @i tlb s`tukt`cg

    rbek`gs ks `t `s, tlb Mkpkgbsb J tc D b-dceebrdb ekrnbt eky jbdceb s`e`okrtc Knbrocis ;2 ekrnbt icr obecgs `g tbres ci ik`r pbrscgko `gicrekt`cglkgfo`ga. Lbrb, tlb ksyeebtry `g `gicrekt`cg w`tl rbspbdt tc J tc D b-dceebrdb dcepkgy jblkv`cur wcuof jb dkusbf kgf/cr `gdrbksbf jy tlb`gf`iibrbgdb ci `gf`v`fuko dcgsuebrs tc dcepkg`bs biicrts tc prctbdt pr`vkdykgf lkgfob pbrscgko `gicrekt`cg rbspcgs`joy. Vc kvc`f sudl cutdcebs, J tc Db-dceebrdb dcepkg`bs slcuof f`sdocsb tlb`r cgo`gb pr`vkdy pco`d`bs kgfpr`vkdy prctbdt`cg sdlbebs prbsue`ga tlkt `gf`v`fuko dcgsuebrs fcgt rbkfwr`ttbg pr`vkdy pco`d`bs kgf fcgt lkvb suii`d`bgt ngcwobfab kjcuttbdlgcocay kgf systbes w`tl rbspbdt tc pbrscgko `gicrekt`cg kgf pr`vkdyprctbdt`cg. Dcepkg`bs wl`dl cpbrktb l`al-prci`ob kgf l`al-trkii`d J tc D b-dceebrdb s`tbs slcuof tknb tlb obkf `g bgaka`ga sudl f`sdocsurb ks tlb`r

    scd`ko rbspcgs`j`o`ty. Tbtt`ga up obako rbauokt`cgs tc icrdb cr bgdcurkab J tc Djus`gbssbs tc fc tl`s eky jb gbdbsskry.

    T`euotkgbcusoy, kddurktb `gicrekt`cg kjcut tlb r`alt tc pr`vkdy kgf tlb`epcrtkgdb ci prctbdt`ga `t, ks wboo ks `gicrekt`cg kjcut tbdlgcocay kgfsystbes rboktbf tc pr`vkdy prctbdt`cg, slcuof jb w`fboy slkrbf `g Mkpkg `gcrfbr tc prbvbgt ksyeebtr`bs dcgdbrg`ga sudl `gicrekt`cg. Vlb f`sdocsurb cidcepkgy `gicrekt`cg `gdouf`ga trkdn rbdcrfs ci pbrscgko `gicrekt`cglkgfo`ga `s kgctlbr biibdt`vb ebkgs ci prbvbgt`cg. Qcrf-ci-ecusb wbjs`tbscr scd`ko gbtwcrn`ga s`tbs wcuof koocw dcgsuebrs tc slkrb `gicrekt`cg cgwl`dl dcepkg`bs krb fbpbgfkjob.

    Fbvbocp`ga kgf prcv`f`ga wboo-crakg`sbf sdlcco bfudkt`cgko prcarkeebs tctbkdl tlb `epcrtkgdb ci tlb r`alt tc pr`vkdy, prcpbr kwkrbgbss ci cgbs r`altskgf jks`d ngcwobfab kjcut cgo`gb pr`vkdy prctbdt`cg tbdlgcocay kgf systbeskrb kosc `epcrtkgt. A`vbg tlb ikdt tlkt `g Mkpkg, cg kvbrkab, kddbss tc tlb@gtbrgbt us`ga ecj`ob/sekrt plcgbs jba`gs wlbg stufbgts krb `g tlb`r i`rstybkr ci mug`cr l`al sdlcco (;:-;4-ybkr cofs), bfudkt`cgko prcarkeebs slcuofjb fbvbocpbf icr pr`ekry kgf sbdcgfkry sdlcco stufbgts. Kt l`albr bfudkt`cg

    ;2 A K Knbroci, Vlb Ekrnbt icr Obecgs= [uko`ty Rgdbrtk`gty kgf tlb EkrnbtEbdlkg`se (;018)

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

    16/23

    Mcurgko ci Okw, @gicrekt`cg kgf Td`bgdb Yco :4(;) :8;6

    BKX ;6

    obvbos, stufbgts eky lkvb tc jb bgdcurkabf tc rbkf pr`vkdy pco`d`bs ks pr`vkdy`gvks`cg pco`d`bs> `b ks fbdokrkt`cgs ci wkys tlkt k dcepkgy eky `gvkfb rktlbr tlkg prctbdt tlb`r dustcebrs pr`vkdy, tc bgakab tlb`r `gtbrbst `g

    cgo`gb pr`vkdy prctbdt`cg `g k wboo-fbs`agbf kdt`vb obkrg`ga systbe. Vlb`gf`iibrbgdb ci ycuga pbcpob `g Mkpkg tc cgo`gb pr`vkdy prctbdt`cg, wl`dl wkstlb ecst s`ag`i`dkgt i`gf`ga ci tlb survbys, `s k prcjobe tlkt slcuof jb fbkotw`tl `eebf`ktboy.

    Dcgdous`cgs

    Vl`s stufy wks dcgfudtbf tc bxpocrb tlb ktt`tufb ci ycuga pbcpob `g Mkpkgtcwkrfs cgo`gb pr`vkdy ks dustcebrs ci cgo`gb slcpp`ga s`tbs `g tlb Mkpkgbsbscd`c-duoturko dcgtbxt. Kotlcual `t `s dok`ebf tlkt Mkpkgbsb pbcpob lkvb

    rbdbgtoy jbdceb sbgs`t`vb tc tlb `epcrtkgdb ci prctbdt`ga pbrscgko`gicrekt`cg kgf pr`vkdy, tlb survby rbsuots fbecgstrktbf tlkt tl`s wks gctgbdbsskr`oy tlb dksb. Vlb survby cutdcebs kosc fbecgstrktbf tlb sbbe`gaoydcgtrkf`dtcry, jut `gtbrbst`ga ktt`tufb ci ycuga pbcpob `g Mkpkg tcwkrfscgo`gb pr`vkdy ks icoocws=

    (k) Kotlcual kg cgo`gb pr`vkdy pco`dy wks `epcrtkgt icr tlb`r cgo`gbslcpp`ga, tlby f`f gct kdtukooy rbkf `tvbry irbqubgtoy.

    (j) Vlby wbrb gct surb `i k J tc D b-dceebrdb dcepkgy kj`fbf jy `tscgo`gb pr`vkdy pco`dy, kgf vkauboy ibot tlkt ekgy cgo`gb slcpp`gadcepkg`bs dcepo`bf w`tl tlb`r cgo`gb pr`vkdy pco`d`bs.

    (d) Bvbg tlcual tlby f`fgt ugfbrstkgf tlb gct`cg ci tlb r`alt tc pr`vkdy,tlby kddbptbf tlb `epcrtkgdb ci prctbdt`ga `t.

    (f) Kotlcual tlby wbrb kwkrb ci tlb `epcrtkgdb ci pr`vkdy prctbdt`cg,tlby f`fgct lkvb suii`d`bgt ngcwobfab tc prctbdt tlb`r pr`vkdy cgo`gb.

    (b) Vlby lkvb ugicugfbf dcgi`fbgdb `g tlb`r cgo`gb sbdur`ty, bst`ekt`gatlkt tlb pujo`d lkf k l`albr prcjkj`o`ty ci suiibr`ga sceb n`gf cifkekab fub tc tlb e`susb ci pbrscgko `gicrekt`cg tlkg tlby bst`ektbftlb prcjkj`o`ty ci tlb`r cwgr`sn ci suiibr`ga s`e`okr fkekab.

    Vlb f`sduss`cg ci tlb survby rbsuots obf tc suaabst`cgs icr fbvbocp`gabiibdt`vb ebksurbs tc prctbdt pbrscgko `gicrekt`cg kgf tlb r`alt tc pr`vkdy `gtlb Mkpkgbsb scd`c-duoturko bgv`rcgebgt. @g pkrt`duokr, tlb `gf`iibrbgdb ciMkpkgbsb ycutls tc cgo`gb pr`vkdy prctbdt`cg wks rbdcag`sbf ks kg urabgt`ssub tlkt eust jb kffrbssbf jy tlb gkt`cgko acvbrgebgt.

    Vlb kutlcrs suaabst tlkt s`e`okr jblkv`curko tbgfbgd`bs ci `gf`v`fukodcgsuebrs dkg jb cjsbrvbf `g ctlbr scd`c-duoturko bgv`rcgebgts. Dcgs`fbr`gatlb aocjko gkturb ci @DV kgf b-dceebrdb, drcss-duoturko stuf`bs us`ga tlbskeb qubst`cggk`rb wcuof jb usbiuo icr prcect`ga tlb fbvbocpebgt cipbrscgko `gicrekt`cg kgf pr`vkdy prctbdt`cg sdlbebs, wl`dl slcuof jb

    ocdkooy biibdt`vb kgf aocjkooy kddbptkjob.

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

    17/23

    Tcd`ko Ktt`tufbs ci Pcuga Xbcpob `g Mkpkg tcwkrfs Cgo`gb Xr`vkdy

    BKX ;2

    Kdngcwobfabebgt

    Vl`s stufy wks suppcrtbf jy tlb EB\V (E`g`stry ci Bfudkt`cg, Duoturb,

    Tpcrts, Td`bgdb kgf Vbdlgcocay, Mkpkg) Xrcarkeeb icr Ttrktba`d ZbsbkrdlJksbs kt Xr`vktb Rg`vbrs`t`bs (:8;:-;9) prcmbdt Crakg`skt`cgko @gicrekt`cgBtl`ds T;:0;889, tlb EB\V Arkgt-`g-K`f icr Td`bgt`i`d Zbsbkrdl (J) :2:

  • 7/22/2019 Social Attitudes of Young People in Japan towards Online Privacy, K Murata, Y Orito and Y Fukuta

    18/23

    Mcurgko ci Okw, @gicrekt`cg kgf Td`bgdb Yco :4(;) :8;6

    BKX ;9

    Kppbgf`x ;= [ubst`cggk`rb `g :88