YouTube Optimization 101 SMX Sydney Akiva Ben-Ezra Akiva@BenEzraMarketing.com 804-592-6591 US 050-420-9319 Israel

1. Keyword Research Find out what your customers are searching for and then make a video around it Google Keyword Tool Youtube Keyword Tool SEMrush

2. Create Video Video Scribe (Sketch Videos) Animoto Windows Movie Maker Outsource It -Fiverr -oDesk

3. Save Video To Desktop Rename video file with keyword Fill out meta data

4. Upload Video to YouTube Title Description Url of YouTube video Tags Transcript Annotations Location of Video (Address of Business) Custom Thumbnail

Youtube Info

Video Location

Annotations

5. Backlink Wide Variety of Backlinks (all pointing back to YouTube video and not your website ) Social Bookmarks (Fiverr) Edu (Fiverr) One Hour Backlinks Press Release (Fiverr or Newswire) Blog Posts

6. Share Video Facebook Twitter Google Plus Blog about it

Questions