SMSTadka & MindsArray
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Transcript of SMSTadka & MindsArray
A product of MindsArray Technologies Pvt. Ltd. | www.mindsarray.com
Overview
Bring mobile closer to life
www.smstadka.com
SMSTadka.com is an Operator Independent VAS service for Indian Mobile Users via Online as well as Offline Retail channels.
Increasing Online Visitor base of 2,50,000 1200 Retailers in Mumbai at present selling services
through Scratch Card based system Reach to 35,000 outlets via Service Commerce Networks
– {OneStopShop, Paypoint, Euronet} Partner with a leading lottery service India for
Distributions {Playwin}
What is SMSTadka.com?
www.smstadka.com
The SMSTadka – Today & In Future
Prepaid Cash Balance
Personalized Value addedServices .
Multimedia Audio / Visual
Mobile ContentMobile
Games & Apps
Mobile Cash Games & Contests
Third Party Services & Shopping
SMS Subscription
Alerts
Mobile Wallet and Payments
Active
Active
Active + More Content partners coming Onboard Soon
3 months: Under Dev
6 months: Under Dev
Coming Soon
Coming Soon
www.smstadka.com
Operator Independent VAS?
Works on All Mobiles - All Networks
All are invited – Mobile users from all networks can use our services.
Mobile Users who are willing to use digital services beyond their operator offerings forms a huge market.
SMSTadka VAS Platform/Prepaid Payment System
SMSTadka VAS
Products
Third Party
Content
Third Party Digital
Services
www.smstadka.com
This is something new SMSTadka has to offer to its users. These services deliver user-specific content based on the parameters collected from the user, like his location, DOB or any other relevant input given by the user.
Ex. Stock Market News Specific to the
Company user picks Daily PNR Status alerts of his PNR Number Kundli Alerts Specific to his DOB and Place
of Birth(These are some of the Examples, However SMSTadka is developing many such services which provide digital content based on the user inputs)
Personalized VAS?
My Preferred
Stocks
My Railway PNR
number
My Wt and Health
My DOB /Place of
Birth
My Savings/ my future
financial goals
My favourite Places/Food/
Fashion/Music/movies
Subscribe through SMSTadka channel
Your Daily PNR Status
Stock Alerts News for you
Your Kundli Alerts
Health & Beauty Tips for
YouDeals & Offers that
you are looking for
www.smstadka.com
A lot of Digital Content and Service Provider companies wish to open their gates to the world of mobile as Mobile revolution came in India before the internet revolution happen.
Some of the example Third Party services which are potential future partner for SMSTadka are Local Deals and Discount sites TV Guide – Best on TV today for you Stock market related services Auction and Reverse Auction Health and Education Content and service providers Any other service which can be delivered via Mobile and wish to
collect payment.
Third Party Services?
www.smstadka.com
SMSTadka is presently offering its services via FMCG channel (Regular prepaid Outlet), Below are the few products in the form of scratch cards
SMSTadka Retail Products
www.smstadka.com
SMSTadka Retail Products contd…
www.smstadka.com
How it works?Step 1: Scratch the area to get the 8 digit code
Step 2: SMS the 8 digit code Eg. ‘63386753’ to the number given: 07 666 888 676
Step 3: Receive confirmation within seconds
www.smstadka.com
SMSTadka High Tech Retailer Panel – Similar Interface for existing S-Commerce Networks
www.smstadka.com
SMSTadka Market Channels
OnlineVia : www.smstadka.com
Payment method: Credit Card, Debit Card and net banking
High Tech RetailVia: PC/Internet Enabled Retail Outlets
Outlet can activate the services directly on the customers mobile or sell him the SMSTadka balance
Traditional RetailVia: Regular Retail outlet selling Scratch Cards
Scratch Cards are sold specific to a service and customer can activate it instantly
Third Party WebsitesVia: SMSTadka VAS Platform
Digital content providers can use SMSTadka VAS platform to sell their services using their online channels
www.smstadka.com
700 Million Mobile users in India Launch of 3G and Lower cost of High end phones Mobile has emerged as the biggest and most
accessible medium for all classes of society Demand for regional content and mobile digital
services was never too high as now Online Payment Services are still not so popular in
India as compared to Mobiles phones usage
Why Now?
www.smstadka.com
Benefits to the Retailers1. Exciting new
product offering for almost every customer
2. More Revenue per customer
3. New and regular Footfall
4. Option to choose service beyond telecom Operator
www.smstadka.com
Anurag Jain
[email protected] www.mindsarray.com +91 900 438 7418 022 - 28881690
For More Details - Contact