SMS Super Marketing Hero

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Pow!!! Data! Power! The law! Zap!!! Timing! Personal! Boooom!! Super Marketing Hero 80% of consumers say they have never been marketed to via SMS by their favourite brand or company 64% of consumers think that businesses should converse more through SMS 81% of consumers prefer to talk to brands through SMS than apps Collect your customers numbers by... Timing is everything, think about what your average target customer will be doing when you send your message, for example... The power of the mobile is incredible, we love it and it’s how we want to communicate It’s a personal device which means you can offer a personal service Superheroes don’t break the law, so make sure you add an opt-out option to the end of your text allowing customers to opt-out easily 91% of us have our mobile in arms reach 24/7 Retail Payday 10am - 1pm on a Satuday 5 - 8pm on a Sunday of all texts get read of all emails get read 42% said that special or personalised treatment would keep them coming back of URL’s get clicked in a text of URL’s get clicked in an email Food outlets 3 - 5pm Early evening Friday/Saturday An hour before the big match adding a mobile number field to the check out on your site and onto reciepts in store asking customers when they purchase something in-store promoting your opt-in code online and in-store so customers can text you to join Top tip Segment your data into different groups so you send your customers relevant messages 98% 20% 19% 4.2% Hi Will, just thought we would let you know we have... Super Marketing Hero rescuing and growing businesses all around the world We deliver. You save. text marketer R Text Marketer one of the UK’s largest SMS providers Sources; Hipcricket SAP Hemsmedia Textboard & Mailchimp Nielson Emarsys www.textmarketer.co.uk

Transcript of SMS Super Marketing Hero

Page 1: SMS Super Marketing Hero

Pow!!!

Data!

Power!

The law!

Zap!!!

Timing!

Personal!

Boooom!!

Super Marketing

Hero

80% of consumers say they have never been marketed to

via SMS by their favourite brand or company

64% of consumers think that businesses should converse

more through SMS

81% of consumers prefer to talk to brands through SMS

than apps

Collect your customers numbers by...

Timing is everything, think about what your average target customer will be doing when you send your

message, for example...

The power of the mobile is incredible, we love it and it’s how we want to communicate

It’s a personal device which means you can offer a personal service

Superheroes don’t break the law, so make sure you add an opt-out option to the end

of your text allowing customers to opt-out easily

91% of us have our mobile

in arms reach 24/7

RetailPayday

10am - 1pm on a Satuday5 - 8pm on a Sunday

of all texts get read

of all emails get read

42% said that special or personalised treatment would

keep them coming back

of URL’s get clicked in a text

of URL’s get clicked in an email

Food outlets3 - 5pm

Early evening Friday/SaturdayAn hour before the big match

adding a mobile number field to the check out on your site and onto reciepts in store

asking customers when they purchase something in-store

promoting your opt-in code online and in-store so customers can text you to join

Top tip

Segment your data into different

groups so you send your customers

relevant messages

98% 20% 19% 4.2%

Hi Will, just thought we would let you know we have...

Super Marketing

Herorescuing and growing

businesses all around the world

We deliver. You save.text marketer

RText Marketer one of the UK’s largest SMS providers

Sources;Hipcricket SAP Hemsmedia Textboard & Mailchimp Nielson Emarsys

www.textmarketer.co.uk