SMMW13 Michael Stelzner (Full Report)
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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SMMW13
Michael Stelzner
SMMW13
Michael Stelzner
Tweets and Stats
By Tweet Category for iPad
Date: 04/08/2013
Analysis of the session 'SMMW13 Michael Stelzner' created with Tweet Category
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
2/16Analysis of the session 'SMMW13 Michael Stelzner' created with Tweet Category
Session SMMW13 MichaelStelznerIntroduction: Tweets during the keynote of Mike Stelzner. People loved it and shared actively tweets reaching almost 5 mill. impacts. This report has been created
with the iPad app Tweet Category
Statistics
407 243180 152 38
21 1 15
4.729.480 ImpressionsPotential impact
1,7
1.995.062 UsersPotential reach 8.210
Categories
Category Total
tweets
% Original
Tweets
RT User
Text Tweets 302 74 152 150 193
Replies 44 11 38 6 40
Links 34 8 21 13 33
Pictures 26 6 15 11 23
Check-ins 1 0 1 0 1
Charts
num.
tweets
time
0
00:007 apr
0
02:40
0
05:20
0
08:00
0
10:40
0
13:20
6
16:00
4
18:40
18
21:20
1
00:008 apr
num.
users
num.
followers
4
0-50
5
50-100
11
100-150
9
150-200
10
200-250
7
250-300
13
300-400
9
400-500
25
500-750
16
750-1000
33
1000-1500
42
1500-5000
21
5000-10000
38
>10000
num.
tweets
per user
num. users
1751
312
163
84
75
6>5
Most Active Users
KinetekMedia
24tweets
8187followers
MariSmith
7tweets
191662followers
KateRados
6tweets
3079followers
4geekbert
6tweets
202followers
5jecofield
6tweets
1956followers
6ottogrl
6tweets
9491followers
7HollyChessman
5tweets
1266followers
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
3/16Analysis of the session 'SMMW13 Michael Stelzner' created with Tweet Category
Potential Reach
Text Tweets
Links
Potential Impact
Text Tweets
Links
Users
Text Tweets
Replies
Number of tweets
Text Tweets
Replies
Retweets
Text Tweets
Links
Charts
Category Total
tweets
% Original
Tweets
RT Users Impressions Potential Reach Tweets/
User
Followe
User
Text Tweets 302 74 152 150 193 3.573.917 1.742.295 1,6 9.027Replies 44 11 38 6 40 449.945 439.180 1,1 10.979
Links 34 8 21 13 33 490.266 478.105 1,0 14.488
Pictures 26 6 15 11 23 215.150 163.638 1,1 7.114
Check-ins 1 0 1 0 1 202 202 1,0 202
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
4/16Analysis of the session 'SMMW13 Michael Stelzner' created with Tweet Category
243 60,8 1,7 19.463
Most active users
KinetekMedia
24tweets
MariSmith
7tweets
KateRados
6tweets
tweets
tweets
Most popular users
JeffSheehan
192.988followers
MariSmith
191.662followers
kimgarst
139.261followers
followers
followers
Users with the highest impact
MariSmith
1.341.634impressions
kimgarst
417.783impressions
Mike_Stelzner
255.540impressions
impressions
impressions
Most participative users
HollyChessman
3num. categories
Memi1985
3num. categories
doverbEy
3num. categories
num. categories
num. categories
Retwitters
KinetekMedia
4num. of RTs
micheseco
4num. of RTs
ByrnesConsultin
3num. of RTs
num. of RTs
num. of RTs
Most original users
KinetekMedia
20original tweets
MariSmith
7original tweets
Hoovers
5original tweets
original tweets
original tweets
8210
0Very low
0 to 10
followers
4
Low
10 to 50
followers
25
Medium-low
50 to 200
followers
39
Medium
200 to 500
followers
41
Medium-high
500 to 1000
followers
75
High
1000 to 5000
followers
59
Very high
>5000
followers
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
5/16Analysis of the session 'SMMW13 Michael Stelzner' created with Tweet Category
@KinetekMediaDoyle Wheeler
#YouTube is key area for increased growth - @Mike_Stelzner
#smmw13
Cat.: Text Tweets @MariSmithMari Smith
You are such an inspiration @mike_stelzner. I love that you follow your
heart & your passion for children & making a difference.
#smmw13
Cat.: Text Tweets
@CarliLeRoyCarli LeRoy
Thank you for a great #keynote @Mike_Stelzner #smmw13
@WARE1914
Cat.: Text Tweets @Bethany_KateBethany Kate
Love @Mike_Stelzner's passion for #SocialMedia! #AMEN #SMMW13
Cat.: Text Tweets
@dhemleyDebbie Hemley
Inspiring @Mike_Stelzner social media is still young #SMMW13
Cat.: Text Tweets @EkaterinaEkaterina Walter
Social Media is NOT dead! Its just getting started. - @Mike_Stelzner
of @smexaminer #smmw13 [AMEN TO THAT!]
Cat.: Text Tweets
@HollyChessmanHolly Chessman
Use forums to build your very own social network -via @Mike_Stelzner
#smmw13
Cat.: Text Tweets @MariSmithMari Smith
69% of marketers plan to increase their YouTube strategy.
@mike_stelzner #smmw13
Cat.: Text Tweets
@KinetekMediaDoyle Wheeler
54% of consumers say small comunities are most influential!
@Mike_Stelzner #SMMW13 cc @Blubanski
Cat.: Text Tweets @HooversHoover's
86% of social influencers have a blog. Does your business have one?
@Mike_Stelzner #SMMW13
Cat.: Text Tweets
@seancallanan
Sean Callanan
One for @problogger, @Mike_Stelzner says 62% of marketers want to
learn more about blogging #SMMW13
Cat.: Text Tweets @juntajoe
Joe Pulizzi
Blogging is the #1 social media tool marketers want to learn more
about via @Mike_Stelzner. It's all about owned content. #smmw13
Cat.: Text Tweets
@HooversHoover's
49% Facebook is most important platform for marketers. LinkedIn is
no. 2. Blogging = No. 3 @Mike_Stelzner #SMMW13
Cat.: Text Tweets @AskJamieTurnerJamie Turner
We're just in the infancy of social media, according to Michael Stelzner
at #SMMW13. @SMExaminer
Cat.: Text Tweets
@pisaroseShelly Lucas
Are you the paparazzi or a hiker? Don't be an ambulance chaser--beprepared for what comes. @Mike_Stelzner #SMMW13
Cat.: Text Tweets @TaylorNewkirkTaylor Newkirk
"We're just getting started!" - Michael Stelzner #smmw13
Cat.: Text Tweets
@mkatewarnockKate Warnock
With maturity comes disruption. Like Blogs replace print, we better
watch for the next wave in social. @Mike_Stelzner #smmw13
Cat.: Text Tweets @KateRadosKate Rados
Facebook will take over email #smmw13 #decree from
@Mike_Stelzner
Cat.: Text Tweets
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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@abothmanashton bothman
#smmw13 @Mike_Stelzner says in '95 print marketing; '05 white
papers; '09 #socialmedia examiner; what will '13 bring? Is social dead?
Cat.: Text Tweets @juntajoeJoe Pulizzi
Congrats to @Mike_Stelzner for making #smmw13 happen. Quite an
accomplishment.
Cat.: Text Tweets
@NOWMGNOW Marketing Group
@Mike_Stelzner Love the passion! Great job on the presentation!
#smmw13
Cat.: Replies @kimgarstKim Garst
@MariSmith: BMW and Ford are integrating Podcasting into cars.
@mike_stelzner @smexaminer #SMMW13
Cat.: Replies
@AdometryAdometry
@Mike_Stelzner kicks off #SMMW13 w/ some awesome research on
the future of social media marketing:Top of the list is Youtube &
Podcasting
Cat.: Replies @ottogrlMichele Weisman
Check out @mike_stelzner's passion project: http://t.co/ZwdaZzpsAx
#smmw13
Cat.: Links
@moosylvaniaMoosylvania
Big announcement by @mike_stelzner: http://t.co/zNQtdl3cF5 to be
@smexaminer for parents. To launch by end of summer #smmw13
Cat.: Links @dhemleyDebbie Hemley
http://t.co/fo4gflKZo3 help kids discover wonders of our world
@Mike_Stelzner #SMMW13
Cat.: Links
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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Annexes
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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Category
Text TweetsText Tweets
152 193 150 1.742.295 3.573.917 0,8tweets users retweets potential reach potential impact tweets /
user
Most Active
Users
1.KinetekMedia2.KateRados
3.MariSmith4. Israel_Garcia5.LeilaELT
Tweets from this category
@cadredcDerek Coburn
RT @mike_stelzner: Good night folks, get some rest and dont miss
my keynote at 8am :) #SMMW13
@Uber_SDUber San Diego
Glad you had a smooth ride with us @chmtnviewpd! Enjoy #SMMW13!
@Mike_Stelzner
@socialchomperSocialChomp
RT @andreniemeyer: Chatting with #smm stars @Mike_Stelzner
@Genen and @Phil_Mershon at #smmw13 Thanks Phil & Mike
for the great even ...
@RyanMaloneRyan Malone
Over the top party tonight by @smexaminer and @Mike_Stelzner.
Congrats buddy. #smmw13
@IsaacAWardellIsaac A Wardell
Thanks @Mike_Stelzner & @smexaminer for a great night
networking. #smmw13
@StephSammonsStephanie Sammons
Tonights event was another first class experience from
@Mike_Stelzner #smmw13
@Mike_StelznerMichael A. Stelzner
Good night folks, get some rest and dont miss my keynote at 8am :)
#SMMW13
@MariSmithMari Smith
Woohoo! So proud of you, Mike! RT @Mike_Stelzner: Good night
folks, get some rest and dont miss my keynote at 8am :) #SMMW13
@Mike_StelznerMichael A. Stelzner
Good morning Social Media Marketing World!! #smmw13
@Mike_StelznerMichael A. Stelzner
For you early risers there is a walking group AND a runners group
meeting at 6am in the lobby #smmw13
@KC_KreativeKristy C. Cartier
A good hashtag to follow my friends! RT @mike_stelzner: Good
morning Social Media Marketing World!! #smmw13
@LydiaChiclesLydia Chicles
Thanks! RT @KC_Kreative: A good hashtag to follow my friends! Hello
RT @mike_stelzner: Good morning Social Media Marketing World!!
#smmw13
@standingdogStanding Dog
Good morning #smmw13 ! Today we are looking forward to hearing
@Mike_Stelzner @MariSmith @johnjantsch @juntajoe &
@SallyHogshead
@therichbrooksRich Brooks
Just met @Mike_Stelzner's dad in the elevator. Super nice guy! Must
have skipped a generation. ;) #smmw13
@robertlburnsRobert (Rob) Burns
#smmw13 Just about to join Michael Stelzner's keynote at Social
Media Marketing World in San Diego
@vkosterlenhardtVici Koster-Lenhardt
Waiting for the opening session to start. "New Research and Its
Implications" with Michael Stelzner. (German family name?) #smmw13
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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@smexaminerSocialMediaExaminer
Opening keynote starts in 10 minutes with @mike_stelzner #smmw13
@DanTalbot_KofaxDan Talbot
Just arrived at #smmw13, ready to hear keynote open with
@michael_stelzner from Social Media Examiner
@leeoddenLee Odden
Really looking forward to hearing @mike_stelzner give the opening
#SMMW13 keynote - room is packed!!
@juntajoeJoe Pulizzi
Congrats to @Mike_Stelzner for making #smmw13 happen. Quite an
accomplishment.
@Ben_CaFCPBen Xiong
#SMMW13 nice job @mike_stelzner
@KateRadosKate Rados
Next up for keynote is @Mike_Stelzner #smmw13
@Ben_CaFCPBen Xiong
#SMMW13 opening keynote from @mike_stelzner about to start
@lisackellerLisa Keller
RT @marketingbykat: RT @leeodden: Really looking forward to
hearing @mike_stelzner give the opening #SMMW13 keynote - room
is packed!! & ...
@KinetekMediaDoyle Wheeler
Interesting answer to this question: Did anyone prepare for
#SocialMedia in College? NONE said yes!! @Mike_Stelzner
#SMMW13
@mikehermusMichael Hermus
We have come a long way from marketing primarily via print ads and
product brochures, according to @mike_stelzner #SMMW13
@abothmanashton bothman
#smmw13 @Mike_Stelzner says in '95 print marketing; '05 white
papers; '09 #socialmedia examiner; what will '13 bring? Is social dead?
@Bethany_KateBethany Kate
Sad day! RT @KinetekMedia: Interesting answer 2 this ?: Did anyone
prepare 4 #SocialMedia in College? NONE said yes! @Mike_Stelzner
#SMMW13
@jecofieldJustin Cofield
"Does what we do (on social media) really matter?" @mike_stelzner
#smmw13
@ottogrlMichele Weisman
Does what we do really matter? Yes says @Mike_Stelzner #SMMW13
@LeilaELTLeila Qualheim
Is social media dead? According to @mike_stelzner we're young
& growing! #smmw13
@KinetekMediaDoyle Wheeler
Peers in our industry have moved on to new things? @ChrisBrogan:
NO! Thank you #SocialMedia! @Mike_Stelzner #SMMW13
@JHouston89
Jen Houston
#smmw13 @mike_stelzner takes the stage. Great q - did college
prepare u for yr job as marketers? Crowd goes wild - no!
#deathtothewebform
@lolagoetz
Becky Scott
Listening to Mike Stelzner's keynote at #smmw13
@mainwilkEvy Wilkins
Listening to @Mike_Stelzner talk about how he first heard about the
WWW and social media. He asks do we & #sm matter?
#SMMW13
@OlindaServicesLisa Olinda
With Mike Stelzner at #smmw13 where social media is alive and well
and definitely not boring.
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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@KateRadosKate Rados
.@Mike_Stelzner versus tech issues. Always have a lazer light show
on standby. (He's fantastic w/o the slides though - amirite??)
#smmw13
@KinetekMediaDoyle Wheeler
Q: Who loves #Pinterest? Mostly women cheered! 60% female
audience proved with Marketers!! @Mike_Stelzner #SMMW13
@KinetekMediaDoyle Wheeler
Just reminded @WordPress is 12 years old! @HuffingtonPost blog is
ranked 20 online w/ leading organization! @Mike_Stelzner #SMMW13
@KateRadosKate Rados
Facebook will take over email #smmw13 #decree from
@Mike_Stelzner
@mkatewarnockKate Warnock
With maturity comes disruption. Like Blogs replace print, we better
watch for the next wave in social. @Mike_Stelzner #smmw13
@TaylorNewkirkTaylor Newkirk
"We're just getting started!" - Michael Stelzner #smmw13
@KinetekMediaDoyle Wheeler
#Facebook is disrupting email! Consider disruptions! @Mike_Stelzner
#SMMW13
@HooversHoover's
If we SoMe practitioners disappeared, would it matter? It would. We
are not dead. M. Stelzner #SMMW13
@LeilaELTLeila Qualheim
The web has been displacing things for years including the post office,
salespeople and publishers. @Mike_Stelzner #smmw13
@KinetekMediaDoyle Wheeler
Asking Friends instead of searching! #Social Displacements
@Mike_Stelzner #SMMW13
@UCIExtensionUC Irvine Extension
Michael Stelzner on stage. #MichaelStelzner #smmw13
@KinetekMediaDoyle Wheeler
Podcasts are disrupting Radio! @Mike_Stelzner #SMMW13 cc
@Blubanski
@Your_SocialYour Social
Keynote Michael Stelzner is begonnen op #smmw13 in San Diego:
Social Media is not dead, it is growing up :-)
@seancallananSean Callanan
#SMMW13 Reality: Social displacement begins from @Mike_Stelzner
podcasts, blogs developing audiences against traditional media
@debrasimpsonDebra Simpson
Here for the keynote at #smmw13 by @Mike_Stelzner. Looking
forward to the conference! Just widh the wifi access was better.
@ottogrlMichele Weisman
500 million people are on Facebook every single day via
@Mike_Stelzner #SMMW13
@bonlenz
Bonnie Lenzen
Getting social media inspiration from @Mike_Stelzner at #smmw13
@moosylvania
@KinetekMedia
Doyle Wheeler
No more @WSJ in print! Online only .. also @PCmagz
@Mike_Stelzner #SMMW13
@Bethany_KateBethany Kate
"76% of people feel good when they use social media." via
@Mike_Stelzner #WarmFuzzies #SMMW13
@DnBUSDun & Bradstreet
76% of people feel better after using social media. ~ @Mike_Stelzner
#SMMW13
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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@MegColganMegan Colgan
#SMMW13 @Mike_Stelzner new trends: 76% feel good when use
#socialmedia, #Facebook #customer service, social crowd funding.
Radical changes
@KinetekMediaDoyle Wheeler
Hearing how Customer service has been interrupted! @Nordstroms is
using #SocialMedia for Customer Service @Mike_Stelzner #SMMW13
@LeilaAnsartLeila Ansart
Are you a paparazzi or a prepared hiker in the world of social media?
@Mike_Stelzner #SMMW13
@KinetekMediaDoyle Wheeler
Are you a prepared hiker or paparazzi?! Never chase new
#SocialMedia venues :: Prepare!! @Mike_Stelzner #SMMW13
@kjellfishKjell Kallman
Word! Well done @juntajoe: Congrats to @Mike_Stelzner for making
#smmw13 happen. Quite an accomplishment."
@pisaroseShelly Lucas
Are you the paparazzi or a hiker? Don't be an ambulance chaser--be
prepared for what comes. @Mike_Stelzner #SMMW13
@AskJamieTurnerJamie Turner
We're just in the infancy of social media, according to Michael Stelzner
at #SMMW13. @SMExaminer
@JHouston89Jen Houston
Paparazzi or prepared hiker in social - great q @Mike_Stelzner 49% of
polled said that Facebook was their best tool. #smmw13
@marketingbykatKatharine McMahon
"Are you a paparazzi or a prepared hiker?" .... @Mike_Stelzner wants
to help us be prepared hikers - thanks, Mike! #smmw13
@abothmanashton bothman
#facebook is the most important social platform by far according to
@Mike_Stelzner cc @phillyberg #smmw13
@HooversHoover's
No. 1 benefit from social media marketing = increased exposure. No. 2
increased traffic. ~ @Mike_Stelzner #SMMW13
@KinetekMediaDoyle Wheeler
49% of marketers prefer #Facebook for Increased Exposure
@Mike_Stelzner #SMMW13
@mike_gingerich Mike Gingerich
Data via @mike_stelzner Great keynote! #smmw13 Facebook #1,
LinkedIn #2, #3 Blogging, #4 Twitter
@HooversHoover's
49% Facebook is most important platform for marketers. LinkedIn is
no. 2. Blogging = No. 3 @Mike_Stelzner #SMMW13
@juntajoeJoe Pulizzi
Blogging is the #1 social media tool marketers want to learn more
about via @Mike_Stelzner. It's all about owned content. #smmw13
@seancallananSean Callanan
One for @problogger, @Mike_Stelzner says 62% of marketers want to
learn more about blogging #SMMW13
@Hoovers
Hoover's
86% of social influencers have a blog. Does your business have one?
@Mike_Stelzner #SMMW13
@KinetekMedia
Doyle Wheeler
62% percent of all Marketers surveyed by @smexaminer say Blogs
are best!! @Mike_Stelzner #SMMW13
@bsbnycBen Bloom
.@Mike_Stelzner: blogging is resurgent because it offers
independence for marketers & oppty 4 content marketing
#SMMW13
@MariSmithMari Smith
Podcasting is the HOTTEST thing in 2013. Period. @mike_stelzner
@smexaminer #smmw13
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7/28/2019 SMMW13 Michael Stelzner (Full Report)
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@mkatewarnockKate Warnock
Podcasts will dominate the next wave of social marketing, per
@Mike_Stelzner #smmw13
@KinetekMediaDoyle Wheeler
1 billion SmartPhones in the world! Podcasts are going to increase for
marketing 8X in 2013. @Mike_Stelzner #SMMW13
@ConnienSheila2Sheila Tidwell
RT @PatFlynn: RT @MariSmith: Podcasting is the HOTTEST thing in
2013. Period. @mike_stelzner @smexaminer #smmw13 - YES!
@jecofieldJustin Cofield
BMW & Ford are integrating #podcasting into their new cars, says
@mike_stelzner #SMMW13
@geekbertLarry Castle
"Podcasting is the hottest thing in 2013, bar none, period!" #SMMW13
@Mike_Stelzner
@juntajoeJoe Pulizzi
As I listen to @Mike_Stelzner, all I keep thinking about is how
marketing depts. need to transform into publishing depts. #smmw13
@KinetekMediaDoyle Wheeler
#Podcast integration in @BMW and @Ford / @Apple has a new
#Podcast app! New radio? pay attention!! @Mike_Stelzner #SMMW13
cc @Blubanski
@demianrossDemian Ross
I like that @Mike_Stelzner doesn't pretend to have been using SM
from the start. He is pretty transparent! #SMMW13
@juliagilmourJulia Gilmour
Podcasts: Shiny new toy of 2013. #SMMW13 @Mike_Stelzner
@ottogrlMichele Weisman
54% of consumers prefer smaller communities via @Mike_Stelzner
#SMMW13
@MeltwaterMeltwater
Mike Stelzner starts off #smmw13 presenting surprising results of his
latest social research: "Podcasting will be the hottest trend in 2013"
@KinetekMediaDoyle Wheeler
54% of consumers say small comunities are most influential!
@Mike_Stelzner #SMMW13 cc @Blubanski
@MariSmithMari Smith
69% of marketers plan to increase their YouTube strategy.
@mike_stelzner #smmw13
@HollyChessmanHolly Chessman
Use forums to build your very own social network -via @Mike_Stelzner
#smmw13
@MariSmithMari Smith
BMW and Ford are integrating Podcasting into cars. @mike_stelzner
@smexaminer #smmw13 [Woa!]
@KinetekMediaDoyle Wheeler
NEVER EVER forget about forums! Build your own Community and
brand conversation! @Mike_Stelzner #SMMW13
@bsbnyc
Ben Bloom
Great reason to podcast: as Ford and BMW integrate podcasting into
cars, you'll have direct access to customers ~@Mike_Stelzner
#SMMW13
@Ekaterina
Ekaterina Walter
Dang! RT @MariSmith: BMW and Ford are integrating Podcasting into
cars. @mike_stelzner @smexaminer #smmw13 [Woa!]
@KateRadosKate Rados
What is @Mike_Stelzner plotting for that cruise???? #smmw13
#deathcruise
@Brian_StokoeBrian Stokoe
54% Consumers rely on smaller targeted online communities. Forums
are alive and well. @Mike_Stelzner #SMMW13
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@RebekahRadiceRebekah Radice
So cool! RT @MariSmith: BMW and Ford are integrating Podcasting
into cars. @mike_stelzner @smexaminer #smmw13 [Woa!]