Smith rx spring2015 issuu
description
Transcript of Smith rx spring2015 issuu
Spring Prescription Eyewear 2015
Once upon a hell of a time.TRUE TO THE VISION SINCE 1965In 1965 Dr. Smith built the world’s first thermal sealed goggle so he could get outdoors and have a blast on days everyone else had to stay inside. 50 years later and our purpose hasn’t changed.
TABLE OF CONTENTS10-35 36- 45 46-47 4748-5354-5758-59
Men’s and Unisex ModelsWomen’s ModelsDisplays/Merchandising Bifocals and ReadersOverviewsChromaPop™Prescritpion Sunwear
WHY WE WAKE UPWHY WE WAKE UP
The experienceis everything.LIFE IS BETTER BEYOND WALLSWhile others speak of safety, wanderlust or product as art, our 50 years of experience has helped us perfect what really matters – amplifying the thrill of human experience. Everything we do, every pillar in our character, and every product we develop delivers on this simple idea.
OUR PURPOSEWhy we exist.
We pioneeradvanced products to fuel funbeyond walls.beyond walls.
Innovation amplifies awesome.
Performance is proven where we have fun.
Every detail makes a difference.
Our products are an extension of the goers and doers having fun and living life outside to the fullest. We innovate to make sure the product doesn’t just function, but actually makes the experience better.
More than observe, we participate, getting outside to push limits and experience the thrill first hand. Insights are gathered and put to the test against the toughest competition and in the harshest elements.
The best product is optimized—having everything needed and nothing more. Every detail is dialed. Style and engineering are calibrated through a balance of technology, material and fit.
OUR BELIEFS.Truths shaping our point of view.
Life is betterbeyond walls.
If it’s worth building, it’s worth lasting.
We deliver style with character.
We build products to withstand both time and nature. We’re committed to delivering top quality craftsmanship and construction. We’re genuine in our efforts to protect the outdoors we love.
You don’t have to compromise style for performance. Every product is a curation, a meaningful blend of modern taste and proven performance. Combined, the two deliver a sublime fusion of style and function.
WHO WE’RE FOR.We create innovations for modern explorers and thrill seekers who love the outdoors.
photo courtesy of Irwin Guides
The rectangular lens profile of the Davis utilizes a rimless, 3-piece construction to create a style that is feather-light and perfect for all-day wear. The minimalist design is made all the more comfortable with the addition of spring hinges, and adjustable nose and temple pads. Available in sizes 55 and 57.
FEATURES
Medium fit / large fitFrame / temple: steelSpring hingesLens curve: 4 base
Davis
Dark RutheniumR80
Matte RutheniumR81
Matte Brown2NM
Matte FatigueTP2
55 33 18 140
57 34 18 140
AVAILABLE IN SIZES 55 AND 57
NEW
2015 Spring Optical 11©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The rounded-edge rectangular lens profile and rimless design of the Leady are the very definition of lightweight sophisticated style. Spring hinges and adjustable nose pads and temple ends further complement the 3-piece construction, making this minimalistic style perfect for superb comfort all day long.
FEATURES
Medium fit / large fitFrame / temple: steelSpring hingesLens curve: 4 base
Leady
Dark RutheniumR80
Matte RutheniumR81
Matte Brown2NM
Matte FatigueTP2
56 35 17 140
58 36 17 140
AVAILABLE IN SIZES 56 AND 58
NEW
The Abel’s steel eye wire utilizes a rounded-edge, square lens profile for those seeking a slightly taller shape than its counterpart, the Sinclair. Accented with beautiful, wire core acetate temples, spring hinges, and adjustable nose pads, the Abel is both stylish and comfortable.
FEATURES
Medium fitFrame / temple: steel front / acetate templeSpring hingesLens curve: 4 base
Abel
Gunmetal BlackFHS
Bronze HavanaHVI
Dark BurgundyTP6
Fatigue GrayTPI
56 41 16 140
NEW
2015 Spring Optical 13©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The rectangular lens profile of the Sinclair’s steel eye wire is both clean and timeless. Accentuated by premium wire core acetate temples, adjustable nose pads, and spring hinges, the Sinclair is an understated classic.
FEATURES
Medium fitFrame / temple: steel front / acetate templeSpring hingesLens curve: 4 base
Sinclair
Gunmetal BlackFHS
Bronze HavanaHVI
Dark BurgundyTP6
Fatigue GrayTPI
55 34 18 140
57 34 18 140
AVAILABLE IN SIZES 55 AND 57
NEW
The Dalton pairs old-world stainless steel frame construction with a modern aesthetic. Designed for the modern explorer, the stainless steel eye wire and temples provide lightweight, durable styling while the molded temple ends incorporate megol pads for added comfort and a performance-driven fit. Available in sizes 54 and 57.
FEATURES
Medium / large fitFrame / temple: steel front / nickel silver templeMetal hingesLens curve: 4 base
Dalton
Dark GrayFRG
Silver011
Dark RutheniumFRE
Matte Brown2NM
54 35 17 140
57 35 17 140
AVAILABLE IN SIZES 54 AND 57
2015 Spring Optical 15©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The Dwyer is the perfect piece for all-day, everyday wear. Crafted to complement the adventure seeking lifestyle, the stainless steel eye wire and temples provide lightweight, durable styling while the molded temple ends incorporate megol pads for added comfort and a performance-driven fit. Available in sizes 55 and 57.
FEATURES
Medium / large fitFrame / temple: steel front / nickel silver templeMetal hingesLens curve: 4 base
Dwyer
Dark GrayFRG
Silver011
Dark RutheniumFRE
Matte Brown2NM
55 33 17 140
57 33 17 140
AVAILABLE IN SIZES 55 AND 57
A sophisticated blend of stainless steel and acetate, the Ralston provides a rounded-edge square lens profile in a true gentleman’s style.
FEATURES
Medium / large fitFrame / temple: stainless steel front / acetate templeLens curve: 6 base
Ralston
Dark RutheniumV81
RutheniumGVQ
Matte BrownGTJ
Dark GrayGVR
BronzeGXS
56 40 16 140
2015 Spring Optical 17©
Sm
ith S
port
Opt
ics,
Inc.
20
15
Blending together a sport-inspired stainless steel eye wire shape with elegant acetate temples, the Durant provides the perfect complement to the Ralston by off ering a more traditional rectangular lens profile. Available in sizes 55 and 57.
FEATURES
Medium / large fitFrame / temple: stainless steel front / acetate templeLens curve: 6 base
Durant
Dark RutheniumV81
RutheniumGVQ
Matte BrownGTJ
BronzeGXS
Dark GrayGVR
55 33 18 140
57 33 18 140
AVAILABLE IN SIZES 55 AND 57
The streetwise detailing of the Abram integrates beautifully sculpted metal temples into a distinct, rectangular eye shape that is hand crafted from the finest acetate materials. Available in sizes 55 and 57, this piece is a perfect refinement of casual, everyday style.
FEATURES
Medium / large fitFrame / temple: acetate front / nickel silver templeMetal hingesLens curve: 4 base
Abram
Matte BlackHD1
Matte Dark HavanaGNJ
BrownGGN
Black BlueGFZ
OxbloodGGI
55 34 17 140
57 34 17 140
AVAILABLE IN SIZES 55 AND 57
2015 Spring Optical 19©
Sm
ith S
port
Opt
ics,
Inc.
20
15
Sometimes adventure comes in diff erent forms. By fusing rich acetate materials with sculpted metal temples and a taller, bolder frame design, the Pryce leads toward the next horizon. The understated keyhole nose styling and drop bridge add distinction along the way. Available in sizes 55 and 57.
FEATURES
Medium / large fitFrame / temple: acetate front / nickel silver templeMetal hingesLens curve: 4 base
Pryce
Matte BlackHD1
Matte Dark HavanaGNJ
BrownGGN
OxbloodGGI
Black BlueGFZ
55 37 17 140
57 37 17 140
AVAILABLE IN SIZES 55 AND 57
A perfect paradox of timeless design and avant garde edge, the Quinlan is a piece for those whose style stands apart from the masses. Rich acetate materials hand crafted into a large oval face shape that combines with nickel silver temples and silicon nose pads to create a look and fit that defies convention.
FEATURES
Medium fitFrame / temple: acetate front, nickel silver templeSpring hingesLens curve: 4 base
Quinlan
Matte BlackHD1
Dark HavanaGNJ
GrayGQ6
Red Crystal SplitIOX
Blue Crystal SplitIOV
51 42 19 140
NEW NEW
2015 Spring Optical 21©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The drop bridge nose detailing and stepped surfacing of the Preston speak to a refined sophistication. The rectangular lens profile is slightly taller than its counterpart, the Rhodes, off ering an excellent style for those seeking a slightly larger lens profile. Elegant acetate materials, wire core temples and premium spring hinges make the Preston a style uniquely tailored to those who seek life outside walls. Available in sizes 55 and 57.
FEATURES
Medium fit / large fitFrame / temple: acetateSpring hingesLens curve: 4 base
Preston
Matte Black SlateHX2
Matte Dark Havana3YR
Matte Havana CrystalHQG
Matte Blue CrystalHX1
55 38 15 140
57 39 15 140
AVAILABLE IN SIZES 55 AND 57
NEW
2015 Spring Optical 23©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The stepped surfacing and rectangular lens profile of the Rhodes provide subtle sophistication in a premium acetate style. Complete with premium spring hinges and wire core temples, this piece is ideal whether you’re putting in a nine-to-five or hitting the road on the next adventure. Available in sizes 54 and 56.
FEATURES
Small fit / medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Rhodes
Matte Black SlateHX2
Matte Dark Havana3YR
Matte Havana CrystalHQG
Matte Blue CrystalHX1
54 33 17 140
56 34 17 140
AVAILABLE IN SIZES 54 AND 56
NEW
The Decoder’s quiet detailing allows the modernized frame shape to speak volumes about your style and confidence. Carefully selected handmade acetate frame material incorporates spring hinges and adjustable wire core temples for true comfort and a customized fit.
FEATURES
Medium / large fitFrame / temple: acetateSpring hingesLens curve: 4 base
Decoder
Black CrystalK4X
Havana BlueI2G
Dark Havana3YR
Black IceNS4
Smoke Brown9TG
OxbloodFSF
54 38 15 135
NEW
2015 Spring Optical 25©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The Coleburn’s thoughtfully refined frameshape is designed to complement your style, not overpower it. The premium handmade acetate frame combines forces with spring hinges and adjustable wire core temples to ensure all-day comfort.
FEATURES
Medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Coleburn
Black CrystalK4X
Havana CrystalHQO
Dark Havana3YR
Dark Gray4PY
Smoke Brown9TG
OxbloodFSF
53 34 16 135
NEW
The Playlist’s minimal cross sections are carefully balanced to create a masculine frame style. Subtle “Smith” branding complements your desire to go undetected, but still get noticed. Hidden wire core temples easily adjust for a customized fit and integrate seamlessly with precision metal spring hinges.
FEATURES
Medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Playlist
Black Crystal7C5
Havana BlueI2G
Dark Havana086
Matte Dark Gray4PY
Smoke Brown9TG
Havana CrystalHQO
54 32 16 135
NEW
NEW
2015 Spring Optical 27©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The Kingdom’s stainless steel front and handmade acetate temples combine to give a distinct but lighter-looking frame style. Precision 3D milling of the temple surfaces showcase the carefully selected handmade acetate frame colors. Hidden wire core temples easily adjust for a customized fit and integrate seamlessly with precision metal spring hinges.
FEATURES
Medium fitFrame / temple: metal / acetateSpring hingesLens curve: 6 base
Kingdom
Ruthenium BlackBZS
Gunmetal HavanaBZB
Matte OliveBYZ
54 37 16 140
Clean, strong details are trademarks of the Fader. Built with our bio-based Evolve frame material for eco-conscious outdoor enthusiasts, this style provides sophisticated comfort for the discerning customer.
FEATURES
Medium / large fitFrame / temple: EvolveLens curve: 6 base
Fader
Matte BlackDL5
Black StripeW01
HavanaUZH
Matte GrayI9Z
SepiaNJ6
Black IceNIQ
53 30 16 135
NEW
2015 Spring Optical 29©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The Brogan represents authentic Smith styling, created with our bio-based Evolve frame material. A perfect daily driver for wherever life leads you.
FEATURES
Medium / large fitFrame / temple: EvolveLens curve: 6 base
Brogan
Matte BlackDL5
Black StripeW01
HavanaUZH
Matte GrayI9Z
SepiaNJ6
Black IceNIQ
53 33 15 135
NEW
Characterized by its classic shape and sport-influenced design, the Broadcast is a perfect piece for today’s active lifestyle. Utilizing spring hinges within our Evolve frame material, this style is both lightweight and supremely comfortable.
FEATURES
Medium / large fitFrame / temple: EvolveSpring hingesLens curve: 4 base
Broadcast
Matte Blackc6M
SepiaNJ6
Black807
Havana3S6
Black StripeW01
Matte GrayI9Z
54 29 16 135
NEW
NEW
2015 Spring Optical 31©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The rectangular eye wire and distinctive temple shape make the Intersection a low key blend of stylish wearability. Utilizing premium acetate materials and spring hinges, the Intersection is designed for understated style and all-day wear.
FEATURES
Medium fitFrame / temple: acetateSpring hingesLens curve: 6 base
Intersection
Black WhiteL91
OliveSVA
53 28 16 140
The Intersection 3 invokes reduced frame geometry, ideal for forward thinkers with smaller faces.
FEATURES
Small / medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Intersection 3
Black807
Tortoise ArmyTTA
Matte Gray7NR
Matte BlackQHC
53 33 15 140
2015 Spring Optical 33©
Sm
ith S
port
Opt
ics,
Inc.
20
15
Inspired by our Archive collection, the Maddox speaks to the timeless rounded lens profile that never ceases to feel forward and distinctive. Employing beautiful handmade acetate materials, this piece strikes a nerve in those mad to live and refusing to go the way of the masses.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Maddox
Matte BlackQHC
Matte Tortoise056
Blue Crystal Split7W2
Red Crystal SplitINT
49 44 19 140
NEW NEW
The Manning appeals to a refined palate, with smooth styling and a clean finish. Adjustable wire core temples are matched perfectly with the metallic printed vintage logo presentation. Subtle details to keep the look and feel just right.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Manning
Matte Crystal Black4RF
Matte HavanaNSO
Matte Brown Stripe4RG
Black HavanaOHQ
Havana BlueI2G
53 35 16 140
NEWNEW
2015 Spring Optical 35©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The Darby’s progressively oversized lens profile provides the perfect counterpart to the Manning. The elegantly sculpted acetate frame off ers a personality to accentuate your very best features, not overpower them.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Darby
Matte Crystal Black4RF
Matte HavanaNSO
Matte Brown Stripe4RG
Havana BlueI2G
Black HavanaOHQ
53 42 16 140
NEW NEW
2015 Spring Optical 37©
Sm
ith S
port
Opt
ics,
Inc.
20
15
Strong, beautiful and unstoppable. SMITH WOMEN
The Elise is at once forward and elegant. The unique drop bridge and keyway nose detailing beautifully accent its round lens shape, while luxurious acetate materials bring the perfect touch of style and color. Premium spring hinges and beautiful wire core temples ensure all-day comfort in a piece with style in spades.
FEATURES
Small / medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Elise
Crystal PlumSKD
Tortoise SplitG36
Black HavanaOHQ
Crystal Azure7NV
Crystal Red5M9
Havana05L
51 45 20 135
WOMEN’S MODELNEW
2015 Spring Optical 39©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The elegant lines of the Lyla’s cat eye shape bring avant garde elegance to a classic shape. Beautiful acetate materials bring splashes of color and sophistication while spring hinges and wire core temples ensure a superior fit in a stylish piece for those not afraid to flaunt their fashion sense.
FEATURES
Small / medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Lyla
Crystal PlumSKD
Tortoise SplitG36
Black HavanaOHQ
Crystal Azure7NV
Crystal Red5M9
Havana05L
51 43 18 135
WOMEN’S MODELNEW
The fresh-faced, rounded lens profile of the Hendrick belies the true sophistication of this piece. Incorporating our heritage logo presentation and beautiful acetates from chic to shocking, the Hendrick off ers a wide array of options for the discerning woman.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Hendrick
Crystal PlumSKD
Matte Tortoise056
Black807
Crystal Red5M9
Matte GrayG37
50 40 19 140
WOMEN’S MODEL
NEWNEW
2015 Spring Optical 41©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The playful oval lens shape and keyhole nose bridge of the Finley mix together perfectly to create a youthful style, destined for greatness. Beautiful acetate materials combine to create colors ranging from fun and poppy to elegant and understated.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Finley
Crystal PlumSKD
Matte Tortoise056
Black807
Crystal Red5M9
Matte GrayG37
51 39 16 140
WOMEN’S MODEL
NEWNEW
True to its namesake, the Etta is both brassy and beautiful. A fun play on the refined cat-eye shape, this minimalist frame possesses an elegant and playful rounded lens profile.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Etta
Red Crystal SplitINT
HavanaNSO
Black FuchsiaVC8
Tortoise SplitG36
52 40 16 135
WOMEN’S MODEL
NEWNEW
2015 Spring Optical 43©
Sm
ith S
port
Opt
ics,
Inc.
20
15
A sophisticated play on the subtle cat-eye shape, the Jaden is an appealing everyday style for the consummate modern explorer. Handcrafted from premium acetate materials, the Jaden possesses both elegant lines as well as rich, deep colors.
FEATURES
Medium fitFrame / temple: acetateMetal hingesLens curve: 4 base
Jaden
Red Crystal SplitINT
HavanaNSO
Black FuchsiaVC8
Tortoise SplitG36
53 38 15 135
WOMEN’S MODEL
NEWNEW
The Goodwin’s oval shape and understated detailing accentuate your grace and style, morning, noon, or night. Rich handmade acetate colorations are paired with spring hinges and adjustable wire core temples to become a hidden complement to the frame.
FEATURES
Small/medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Goodwin
Morning SkyNFJ
Radiant OrchidNHT
Burgundy FadeEIX
Black CrystalK4X
Apple Tortoise0T3
53 36 16 130
WOMEN’S MODEL
NEW
Tortoise SplitG36
2015 Spring Optical 45©
Sm
ith S
port
Opt
ics,
Inc.
20
15
The foundation of the Daydream’s understated impact is styling that speaks with a subtle tone and distinctive character. Wire core temples easily adjust for a customized fit and integrate with precision metal spring hinges, providing all day comfort.
FEATURES
Small / medium fitFrame / temple: acetateSpring hingesLens curve: 4 base
Daydream
Burgundy FadeEIX
Tortoise SplitG36
Dark Havana086
Black Crystal7C5
Morning SkyNFJ
53 32 15 130
WOMEN’S MODEL
NEW
LARGE DISPLAYMulti-unit open sell display; comes with four shelves installed. Features steel casters for easy mobility and lockable storage.Size: 36”W x 24”D x 78”H
MEDIUM DISPLAYMulti-unit open sell display; comes with four shelves installed. Features steel casters for easy mobility and lockable storage. Size: 26”W x 24”D x 78”H
HANGING ICONDouble-sided hanging sign. Includes slat wall and ceiling hardware. Freestanding base is also available.Size: 30”W x 11”H
LCD MONITORFreestanding, also compatible with Sunglass Displays. Looping Smith video provided.Size: 11″¾”W x 4″½”D x 9″¾”H
LCD MONITOR
STACKERSStand-alone modular system can be used as a double or triple stacker.Size: Triple – 5″½”W x 7”D x 10”H Double – 5″½”W x 6”D x 8”H
SERIES PLACARDSLightweight Icon Plaques. Perfect for fixtures or under-counter. Available for: New Releases, ChromaPop™, Evolve Collection, Polarized Lenses, Lifetime Warranty, Interchangeable, Women’s Collection, Techlite Glass Lenses, Metals Collection, and MilSpec Ballistic.Size: 4″½”W x ¾”D x 1″¼”H
BANNERSSmall Banner: 30”W x 12”H for indoor useLarge Banner: 8’W x 3’H for outdoor useLifestyle Banners: Available seasonally in various sizes
BLOCK VISUAL HOLDERBranded magnetic visual holder. Works in both a vertical and horizontal format.Size: 4″½”W x 1”D x 4”H
RISERSShowcase your product with these clear acrylic risers. Risers are perfect for fixtures and under counter.Size: Large – 6”W x 3″½”D x 3”H Small – 6”W x 3″½”D x 1″½”H H
Displays & merchandising
12PC COUNTER TOP CASEOpen sell 12 piece rack display with adjustable mirrorSize: 15”W x 12″½”D x 24”H
2015 Sunglass Technologies 47©
Sm
ith S
port
Opt
ics,
Inc.
20
15
FOG MASTER KIT
SMITH RETAINERS
CLEANING KIT
NEOPRENE RETAINERS
SMUDGEBUSTER
UNIVERSAL RETAINERS
VISOR CLIP
Small details make a big diff erence. Take care of your eyewear investment with our full selection of Smith Optics kits, cloths, and accessories.
A boost for your eyes, these ready-to-wear polarized bifocal sunglasses are perfect for reading fine type or tying on a new fly. With +2.0 or +2.5 magnification options, each model has a magnifying segment that is 25mm wide and placed low in the lens to avoid impacting your long-range field of view.
Accessories
Polarized bifocals
CHIEFBrown Linen / Polar BrownMedium/large fitFrame/temple: EvolveLens curve: 8 base+2.0 & +2.5 magnification
FLY BYTortoise / Polar CopperMedium/large fitFrame/temple: grilamid TR90Lens curve: 8 base+2.0 & +2.5 magnification
PADREBlack / Polar BrownMedium/large fitFrame/temple: Grilamid TR90Lens curve: 6 base+2.0 & +2.5 magnification
CHIEFBrown Linen / Polar CopperMedium/Large FitFrame/Temple: EvolveLens curve: 8 base+2.0 & +2.5 magnification
LOCHSABlack / Polar BrownMedium/Large FitFrame/Temple: Grilamid TR90Lens Curve: 6 base+2.0 & +2.5 Magnification
PADREBlack / Polar CopperMedium/large fitFrame/temple: Grilamid TR90Lens curve: 6 base+2.0 & +2.5 magnification
FLY BYTortoise / Polar BrownMedium/large fitFrame/temple: grilamid TR90Lens curve: 8 base+2.0 & +2.5 magnification
LOCHSABlack / Polar CopperMedium/large fitFrame/temple: grilamid TR90Lens Curve: 6 base+2.0 & +2.5 Magnification
Displays & merchandising
Collection overview
DavisMatte RutheniumPage 10Page 10Page 10
EliseTortoise SplitPage 38
AbramMatte Dark HavanaPage 18Page 18
ManningBlack HavanaPage 34Page 34
PrestonHavana CrystalPage 22Page 22
DwyerSilverPage 15Page 15
DaydreamTortoise SplitPage 45Page 45
LeadyMatte RutheniumPage 11
LylaTortoise SplitTortoise SplitPage 39
PryceMatte Dark HavanaPage 19
DarbyBlack HavanaPage 35
RhodesHavana CrystalHavana CrystalPage 23
RalstonRutheniumPage 16
AbelGunmetal BlackGunmetal BlackPage 12
EttaTortoise SplitTortoise SplitPage 42
QuinlanDark HavanaPage 20
EliseBlack HavanaPage 38
ColeburnHavana CrystalHavana CrystalPage 25
DurantRutheniumPage 17
SinclairGunmetal BlackPage 13Page 13
JadenTortoise SplitPage 43Page 43
KingdomGunmetal HavanaPage 27Page 27
LylaBlack HavanaPage 39Page 39
PlaylistHavana CrystalPage 26Page 26
DaltonSilverPage 14
GoodwinTortoise SplitTortoise SplitPage 44
METALS
TORTOISE SPLIT
COMBI
BLACK HAVANA
HAVANA CRYSTAL
2015 Sunglass Technologies 49©
Sm
ith S
port
Opt
ics,
Inc.
20
15
QuinlanBlue Crystal SplitBlue Crystal SplitPage 20Page 20
AbelOxbloodPage 12Page 12
EliseCrystal RedPage 38Page 38
AbramBlack BluePage 18Page 18
EliseCrystal AzurePage 38Page 38
EliseCrystal PlumPage 38Page 38
HendrickCrystal PlumPage 40Page 40
QuinlanRed Crystal SplitPage 20Page 20
MaddoxBlue Crystal SplitPage 33Page 33
PrestonMatte Blue CrystalMatte Blue CrystalMatte Blue CrystalPage 22
AbramOxbloodPage 18
LylaCrystal RedCrystal RedPage 39
PryceBlack BluePage 19
LylaCrystal AzureCrystal AzurePage 39
LylaCrystal PlumCrystal PlumPage 39
FinleyCrystal PlumCrystal PlumPage 41
MaddoxRed Crystal SplitRed Crystal SplitPage 33
ManningHavana BluePage 34
RhodesMatte Blue CrystalMatte Blue CrystalPage 23
PryceOxbloodPage 19
HendrickCrystal RedCrystal RedPage 40
EttaRed Crystal SplitRed Crystal SplitPage 42
DarbyHavana BluePage 35
DecoderHavana BluePage 24Page 24
DecoderOxbloodPage 24Page 24
FinleyCrystal RedPage 41Page 41
JadenRed Crystal SplitPage 43Page 43
PlaylistHavana BluePage 26
ColeburnOxbloodPage 25
BLUE
OXBLOOD/BURGUNDY
CRYSTAL RED
BLACK BLUE CRYSTAL AZURE
CRYSTAL PLUM
RED
Silhouette overview
ColeburnPage 35Page 35
DavisPage 10Page 10
DaltonPage 14
AbelPage 12Page 12
AbramPage 18
IntersectionPage 31
ManningPage 36Page 36
LeadyPage 11Page 11Page 11
PrycePage 19
RalstonPage 16Page 16
RhodesPage 23
GoodwinPage 38Page 38
SinclairPage 13
PrestonPage 22
DecoderPage 24Page 24
FaderPage 28Page 28
BroadcastPage 30Page 30
DaydreamPage 38
DwyerPage 15
BroganPage 29
KingdomPage 27Page 27
DurantPage 17Page 17
Intersection 3Page 32
DarbyPage 35Page 35
ROUNDED RECTANGLE
RECTANGLE
TALL RECTANGLE
ROUNDED SQUARE
PlaylistPage 26Page 26
2015 Sunglass Technologies 51©
Sm
ith S
port
Opt
ics,
Inc.
20
15
LylaPage 39Page 39
QuinlanPage 20Page 20
EttaPage 42Page 42
MaddoxPage 33Page 33
JadenPage 43Page 43
ElisePage 38Page 38
HendrickPage 40Page 40
FinleyPage 41Page 41
ROUNDED CAT EYE
ROUND
Model overview
DAVISMedium fit / large fitMedium fit / large fitPage 18
SINCLAIRSINCLAIRMedium fit / large fitPage 21
RALSTONMedium / large fitPage 24
PRYCEMedium fit / large fitPage 27
RHODESSmall fit / medium fitPage 31
PLAYLISTMedium fitMedium fitPage 34
LEADYMedium fit / large fitMedium fit / large fitPage 19
DALTONMedium fitMedium fitPage 22
DURANTMedium fit / large fitPage 25
QUINLANQUINLANMedium fitPage 28
DECODERMedium / large fitPage 32
KINGDOMMedium fitMedium fitPage 35
ABELABELMedium fitPage 20
DWYERMedium fit / large fitMedium fit / large fitPage 23
ABRAMMedium fit / large fitPage 26
PRESTONPRESTONMedium fit / large fitPage 30
COLEBURNMedium fitPage 33
FADERMedium / large fitMedium / large fitPage 36
NEW
NEW
NEW
NEW NEW
NEW
55 33 18 140
57 34 18 140
57 34 18 140 57 33 17 140
58 36 17 140
55 34 18 140
56 40 16 140
55 37 17 140
57 37 17 140
54 33 17 140
56 34 17 140
54 32 16 135
56 35 17 140
54 35 17 140
57 35 17 140
55 33 18 140
57 33 18 140
51 42 19 140
54 38 15 135
54 37 16 140
56 41 16 140
55 33 17 140
55 34 17 140
57 34 17 140
55 38 15 140
57 39 15 140
53 34 16 135
53 30 16 135
2015 Model Overview 53©
Sm
ith S
port
Opt
ics,
Inc.
20
15
BROGANMedium / large fitPage 37
INTERSECTION 3Small / medium fitPage 40
DARBYMedium fitPage 43
ELISEMedium fitPage 46
FINLEYMedium fitPage 49
GOODWINSmall / medium fitPage 51
BROADCASTMedium / large fitPage 38
MADDOXMedium fitPage 41
LYLAMedium fitPage 47
ETTAMedium fitPage 50
DAYDREAMSmall / medium fitPage 52
INTERSECTIONMedium fitPage 39
MANNINGMedium fitPage 42
HENDRICKMedium fitPage 48
JADENMedium fitPage 51
WOMEN’S MODELS
NEW NEW
53 33 15 135
53 33 15 140
53 42 16 140
51 45 20 135
51 39 16 140
53 36 16 130
54 29 16 135
49 44 19 140
51 43 18 135
52 40 16 135
53 32 15 130
53 28 16 140
53 35 16 140
50 40 19 140
53 38 15 135
FPO
2015 Spring Optical 55©
Sm
ith S
port
Opt
ics,
Inc.
20
15
BLUE
BLUE
REDGREEN GREEN
How ChromaPop™ works.
VISIBLE LIGHT
GREEN LIGHTBLUE LIGHT RED LIGHT GREEN LIGHTBLUE LIGHT RED LIGHT
INTE
NSI
TY
300 400 500 600 700 800nmVISIBLE LIGHT FILTERED AT
TWO SPECIFIC POINTS
INTE
NSI
TY
300 400 500 600 700 800nm
FILT
ER
FILT
ER
CHRO
MAPO
P™LE
NS
VLT
VISIBLE LIGHT
GREEN LIGHTBLUE LIGHT RED LIGHT GREEN LIGHTBLUE LIGHT RED LIGHT
INTE
NSI
TY
300 400 500 600 700 800nmVISIBLE LIGHT FILTERED AT
TWO SPECIFIC POINTS
INTE
NSI
TY
300 400 500 600 700 800nm
FILT
ER
FILT
ER
CHRO
MAPO
P™LE
NS
VLT
VISIBLE LIGHT
GREEN LIGHTBLUE LIGHT RED LIGHT GREEN LIGHTBLUE LIGHT RED LIGHT
INTE
NSI
TY
300 400 500 600 700 800nmVISIBLE LIGHT FILTERED AT
TWO SPECIFIC POINTS
INTE
NSI
TY
300 400 500 600 700 800nm
FILT
ER
FILT
ER
CHRO
MAPO
P™LE
NS
VLT
VISIBLE LIGHT
GREEN LIGHTBLUE LIGHT RED LIGHT GREEN LIGHTBLUE LIGHT RED LIGHT
INTE
NSI
TY
300 400 500 600 700 800nmVISIBLE LIGHT FILTERED AT
TWO SPECIFIC POINTS
INTE
NSI
TY
300 400 500 600 700 800nm
FILT
ER
FILT
ER
CHRO
MAPO
P™LE
NS
VLT
VISIBLE LIGHT
GREEN LIGHTBLUE LIGHT RED LIGHT GREEN LIGHTBLUE LIGHT RED LIGHT
INTE
NSI
TY
300 400 500 600 700 800nmVISIBLE LIGHT FILTERED AT
TWO SPECIFIC POINTS
INTE
NSI
TY
300 400 500 600 700 800nm
FILT
ER
FILT
ER
CHRO
MAPO
P™LE
NS
VLT
VISIBLE LIGHT
GREEN LIGHTBLUE LIGHT RED LIGHT GREEN LIGHTBLUE LIGHT RED LIGHT
INTE
NSI
TY
300 400 500 600 700 800nmVISIBLE LIGHT FILTERED AT
TWO SPECIFIC POINTS
INTE
NSI
TY
300 400 500 600 700 800nm
FILT
ER
FILT
ER
CHRO
MAPO
P™LE
NS
VLT
1. YOUR EYE PERCEIVES LIGHT THROUGH 3 COLORS
BLUE RED
RED
GREENBLUEGREENBLUE GREENREDGREENRED
GREEN
VLT: COLOR UNMANAGED VLT: COLOR MANAGED BY CHROMAPOP™
3. COLOR CONFUSION OCCURS NATURALLY 4. CHROMAPOP™ FILTERS OUT COLOR CONFUSION
2. COLOR BEHAVES LIKE A WAVEIndividual BLUE, GREEN, and RED wavelengthsare easily recognized by the eye.
Through our proprietary ChromaPop™ lens technology, we can eliminate the confusion by filtering light at those specific areas. We create greater definition and distinguish colors quickly and more vividly.
Where light waves intersect color confusion is created. The eye has trouble making sense of color and definition at these wavelength measurements.
By specifically filtering light that reaches the eye, color confusion is decreased. Color becomes more vivid and saturated. Along with color saturation, clarity and definition are improved.
Where color wavelengths crossover, the eye has trouble distinguishing color.
See the world diff erently.THE EXPERIENCE OF CHROMAPOP™Designed with all the great features and benefits of our current lenses, plus exciting new technologies, this is the new “super” lens of the future. A lens specifically designed and developed to cater to active lifestyles and performance conditions encountered by those that live life outside walls.
precise acuity and optical clarityvivid color management enhanced chromatic contrastpremium polarized glare elimination
CHROMAPOP™ LENS CONSTRUCTION
ChromaPop™ prescription sun lenses feature proprietary Confined Tint technology that engineers the tint and photochromic dyes within 0.9mm of the front surface of the lens. The result is an Rx lens with uniform color and a visually attractive appearance after surfacing and edging.
Frontside Oleophobic hard coating
Backside Oleophobic hard coating
Con�ined Tint™ lens material
Polarized Film
Optical surfacing and polishing
Clear lens material(removed during surfacing)
Ophthalmic quality Anti-Re�lective (A/R) coating
LUMINOUS TRANSMITTANCE %All ChromaPop™ lens tints enhance color
0
10
20
30
40
50
60
70
80
LUM
INO
US
TR
AN
SM
ITTA
NC
E %
WAVELENGTH (NM)
POLARCHROMIC IGNITORPOLARIZED GRAY GREENPOLARIZED BROWNPOLARIZED PLATINUMPOLARIZED BRONZE MIRRORPOLARIZED BLUE MIRROR
LIGHT STATE
DARK STATE
superior impact resistanceexceptionally scratch resistantlightest material availableinherent UV protection
2015 Spring Optical 57©
Sm
ith S
port
Opt
ics,
Inc.
20
15
ChromaPop™ prescription sun lenses employ a unique combination of polarization and color management technologies. The result is a lens that delivers exceptional clarity, high contrast, and dynamic color optimization. This advanced material can accept the sophisticated dyes and tints needed to create our proprietary visual experience. Meaning ChromaPop™ delivers high contrast, select color filtering and color enhancement better than other lens materials commonly used in sunglass and prescription sunglass lenses.
Known throughout the industry for ophthalmic grade optics and superior performance, Trivex® is the material that powers ChromaPop™ lenses. This gives ChromaPop™ lenses a visual acuity approaching glass, with benefits that surpass other materials.
SCIENTIFICALLY ADVANCED CHROMAPOP™ LENS MATERIAL
CHROMAPOP™ POLARIZED LENSESThe most visually stimulating lens in the world. A proprietary combination of patented polarization and color management technology creates incredible clarity. ChromaPop™ lenses maximize color and contrast by improving the speed of visual processing so you see truer color, faster. speed of visual processing so you see truer color, faster.
CHROMAPOP™ POLARCHROMIC IGNITOR VLT : 12-20% CATEGORY : 3-2With ChromaPop™ Polarchromic Ignitor colors become more vivid, with exceptional clarity and chromatic contrast. Excellent for use in environments where shifting light conditions are present. The Polarchromic lens tint automatically blocks glare and darkens to adapt your vision in bright conditions. Anti-Reflective (A/R) mirror coating eliminates back glare. Hydroleophobic coating repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.
CHROMAPOP™ POLARIZED PLATINUM VLT : 14% CATEGORY : 3The ChromaPop™ Polarized Platinum lens exemplifies crisp optical clarity and rich color enhancement. Suited for cloudless, bright-light conditions. Anti-Reflective (A/R) mirror coating eliminates back glare. Hydroleophobic coating repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.
CHROMAPOP™ POLARIZED BROWN VLT : 14% CATEGORY : 3The ChromaPop™ Polarized Brown lens experience is one of crisp optical clarity with enhanced contrast and amplified colorations. Perfect for the beach at sea level, or along the shores of an alpine lake. Anti-Reflective (A/R) mirror coating eliminates back glare. Hydroleophobic coating repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.
CHROMAPOP™ POLARIZED BLUE MIRROR VLT : 14% CATEGORY : 3The ChromaPop™ Polarized Blue Mirror lens exemplifies crisp optical clarity and rich color enhancement. Combining our proprietary ChromaPop™ gray base tint to preserve true colors and a multi-layer blue mirror, this lens is best suited for cloudless, bright-light conditions. Additionally, the Anti-Reflective (A/R) mirror coating eliminates back glare, and the Hydroleophobic coating repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.
CHROMAPOP™ POLARIZED GRAY GREEN VLT : 16% CATEGORY : 3 The ChromaPop™ Polarized Gray Green lens produces precise optical clarity complimented by a rich, vivid color experience. Suited for all day use hiking trails or walking the streets. Anti-Reflective (A/R) mirror coating eliminates back glare. Hydroleophobic coating repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.
CHROMAPOP™ POLARIZED BRONZE MIRROR VLT : 15% CATEGORY : 3 The ChromaPop™ Polarized Bronze Mirror lens is the ultimate in rich, crisp color enhancement. Our proprietary ChromaPop™ brown base tint enhances color contrast and is further enhanced with a multi-layer bronze mirror. Additional Anti-Reflective (A/R) mirror coating eliminates back glare, and the Hydroleophobic coating repels water, dirt, and grease. Provides 100% protection from harmful UVA/B/C rays.
Medium / Bright
Medium / Bright
Medium / Bright
Bright
Bright
Bright
POLARIZATION ChromaPop polarized lenses provide edge-to-edge clear viewing with 99.8% polarization e� iciency and 100% UV protection.
CLARITY REDEFINED ChromaPop lenses have an Abbe value of 45 making it optically superior, while more accurately aligning the spectrum of light waves that pass through it. Clarity and color are amplified.
DIGITAL READY Highly compatible with digital freeform surfacing processes, allowing you to offer a full range of lens designs for all prescriptions, while the durability of Trivex® material makes ChromaPop Rx lenses a perfect solution for sunwear styles.
HIGH IMPACT RESISTANCE Ideal for all activities from casual to competitive.
HYDROLEOPHOBIC FRONT AND BACKSIDE COATINGS Hydroleophobic coatings on the front and backside of the lens provide a highly scratch resistant surface that repels water and debris, prevents static and is easy to clean thanks to its slippery smooth surfacing.
6-LAYER ANTI-REFLECTIVE COATING Multi-layer, backside Anti-Reflective (A/R) coating for improved vision and prevention of bounce back glare and internal reflections.
WIDE CORRECTION RANGE Available exclusively through authorized Smith ChromaPop lab services, a correction range of +3.00 to -6.00 on 6 base, and +3.00 to -4.00 on 8 base frames can be created. Cylinder +/- 2.00.
ULTRA LIGHTWEIGHT 10% lighter than polycarbonate, 15% lighter than CR-39, and 75% lighter than glass.
See the world diff erently.
Prescription sunwearoverview
NOMADMedium fit / med-large coverage
59 43 43 17 17 140
DOLENMedium fit / coverage
57 37 17 135
DOVERMedium fit / med-large coverage
60 40 40 18 18 125
CHIEFMedium fit / med-large coverage
62 45 45 14 14 130Page 28
TENETLarge fit / medium coverage
61 40 40 18 18 135
BACKDROP Medium fit / coverage
61 38 38 16 16 135
PRECEPT Medium fit / coverage
58 35 35 16 16 125
QUESTASmall-med fit / coverage
58 35 35 16 16 125
REBELMedium fit / coverage
58 58 35 35 35 35 16 16 16 125 125
TIOGAMedium fit / coverage
58 58 35 35 35 35 16 16 16 125 125
MT. SHASTAMedium fit / large coverage
55 55 46 46 46 18 18 18 140 140Page 38
DELANOMedium fit / coverage
57 57 43 43 43 18 18 18 140 140
CHEETAHMedium fit / coverage
53 53 46 46 46 20 20 20 140 140
CORNICEMedium fit / large coverage
59 59 44 44 44 15 15 15 140 140
CLAYTONMedium fit / coverage
54 54 45 45 45 19 19 19 135 135
MARVINESmall-med fit / small-med coverage
51 51 46 46 46 19 19 19 19 140 140Page 38
LOWDOWNMedium fit / coverage
56 56 45 45 45 16 16 16 135 135
LOWDOWN XLMed-large fit / coverage
56 56 45 45 45 16 16 16 135 135
LOWDOWN SLIMMedium fit / small coverage
53 53 40 40 40 16 16 16 135 135
MASTERMIND Large fit / coverage
60 60 44 44 44 14 14 14 135 135
OUTLIER XLMed-large fit / coverage
56 56 39 39 39 39 17 17 17 135 135
OUTLIERMedium fit / coverage
56 56 39 39 39 39 17 17 17 135 135
AUDIBLEMedium fit / coverage
59 46 46 14 14 140
OUTLIER TIMedium fit / coverage
57 37 37 16 16 140Page 21
NEW NEWNEW
NEW
NEW
2015 Prescription Sunwear Overview 59©
Sm
ith S
port
Opt
ics,
Inc.
20
15
COLETTEMedium fit / coverage
55 45 45 17 17 135
LOOKOUTMedium fit / large coverage
57 48 48 18 18 135
FACETMedium fit / coverage
56 43 43 17 17 135
CLARKMedium fit / coverage
54 43 43 18 18 135
SHOREWOODMedium fit / large coverage
64 45 45 14 14 135
HEMLINEMedium fit / large coverage
64 64 48 48 48 48 15 15 15 135 135
SIDNEYMedium fit / large coverage
64 48 48 15 15 135
FRONTMANMedium fit / large coverage
62 45 45 14 14 130
PROSPECTSmall-med fit / medium coverage
61 36 36 16 16 130
APPROACHMedium fit / coverage
62 35 35 16 16 130
APPROACH MAXMedium fit / coverage
62 62 39 39 39 16 16 16 130 130
PIVLOCK™ OVERDRIVEMedium fit / large coverage
64 38 38 17 17 130
HIDEOUT ELITEMedium fit / large coverage
62 62 45 45 45 18 18 18 130 130
HUDSON ELITESmall fit / coverage
59 59 32 32 32 19 19 19 125 125
FRONTMAN ELITEMedium-large fit / large coverage
61 61 45 45 45 19 19 19 125 125
PROSPECT ELITEMedium fit / coverage
61 61 45 45 45 19 19 19 125 125
DIRECTOR ELITEMedium fit / med-large coverage
60 60 45 45 45 18 18 18 125 125
CHAMBER ELITELarge fit / coverage
65 45 17 135
ELITE PRESCRIPTION SUNWEAR
PRESCRIPTION PERFORMANCE SUNWEAR
NEW
NEW
280 Northwood WayPO BOX 2999
Ketchum, Idaho 83340800.635.4401
©2014 Smith Sport Optics, Inc.
smithoptics.com