Smart Watches

43
Smart Watches Zahid Ghadialy CTO, eXplanoTech & 3G4G Blog @zahidtg Date: 27 th Mar. 2014

Transcript of Smart Watches

Page 1: Smart Watches

Smart Watches

Zahid Ghadialy CTO, eXplanoTech & 3G4G Blog

@zahidtg Date: 27th Mar. 2014

Page 2: Smart Watches

About eXplanoTech

Requirement Analysis

Project Management

Design, Implement.

Integration & Deployment

Testing Services

Maintenance

End to End Solutions

Technology Consulting

Technology Training

System Integration

Page 3: Smart Watches

The Breguet No. 160, or Marie Antoinette is arguably the most expensive watch in existence. Commissioned for the then Queen of France, It took about 45 years to complete and neither Marie Antoinette or Breguet himself lived to see its completion. Super advanced for its day, it pretty much did everything known to man at the time.

Roughly valued at $30 million

Random Fact #1: The most expensive watch (probably)

3

Page 4: Smart Watches

‘Fictional’ Smartwatches

4

Knight Rider (1982): The watch let Michael Knight talk to his car and give instructions

Futurama (1999 - ongoing): According to the Futurama wiki, Leela's wristband has at least seven functions: a communicator, reattach Fry's nose, Tetris, telling whether or not the

Omicronian young are edible, a tracking device receiver, a tissue dispenser, a laser

and, of course, Pong.

Johnny Sokko and His Flying Robot (1967): The watch let Johnny control and instruct a big flying robot

Star Trek (1966): The watch let Captain James T. Kirk communicate with the ship and get information

Page 5: Smart Watches

‘Real’ Smartwatches

5

Fossil Palm PDA watch - 2003

Casio AT-550-7 - 1984

Casio C-80 Calculator Watch - 1980

LG GD-910 Wristwatch Phone – 2009 1.4” touchscreen, 3.5G, Video Calling Speech dialling, Text to speech

Microsoft Spot Watch – 2000 Alerts only, using FM sidebands

Page 6: Smart Watches

Not only do the hourglasses have to be perfect - but the grains of sand all have to be of equal size so they move through the hour glass the same way. Therefore Rolex took their high standards and consistency and decided to get into the sand making business. At first it started as an art project, but it later developed into a business.

Source: Oh Gizmo!

Random Fact #2: Rolex’s most successful product

Page 7: Smart Watches

The market for smartwatches is expected to be $6B out of $60B by 2018

Source: Business Insider

Smartwatch forecast

Page 8: Smart Watches

Men often wear Luxury watches as a jewellery. The typical price of a luxury watch is between $3,500 to $55,000.

The luxury watchmakers are as of present not interested in the smart watch concept as it may dilute their brand

Source: Reuters

Random Fact #3: Smartwatches are not Luxury watches

Page 9: Smart Watches

Cut down version of your phone

An App on your phone

Complements your phone

Adds functionality to your phone

According to Wikipedia: A smartwatch or smart watch, is a computerized wristwatch with functionality that is enhanced beyond timekeeping, and is often comparable to a personal digital assistant (PDA) device...Some smartphone models, (also called watch phones) feature full mobile phone capability, and can make or answer phone calls.

What is a Smartwatch?

Page 10: Smart Watches

Based on books and presentation by Tomi Ahonen with additional information from eXplanoTech

Task Times

30 minutes 3 minutes 30 seconds 3 seconds

PCs/Laptops Tablets Mobiles Smartwatches

Planned use Planned & Unplanned Unplanned use Unplanned use

Sitting Sitting / Standing Standing / Walking Walking

Booked time Sudden time In Hurry Alerts

Creating info Modifying Info Consuming Info Notification of Info

Focussed task Multi Tasking Multi Tasking Multi Tasking

Emails, Work, Presentations, Coding

Social Media, Video, Music

Calls, SMS, OTT Information Recording, Alerts, Notifications, Calls and maybe Health monitoring

Page 11: Smart Watches

Is it a ‘need’ or a ‘fashion statement’

Is it a ‘must have’ or ‘good to have’

What problems will it solve

Are there alternative solutions

How important is the form factor, design, colour.

What about connectivity

Power requirements

Security aspects

Personalization

Questions for the case study

Page 12: Smart Watches

If its available, I will take it

* Most common answer

Page 13: Smart Watches

I want notifications, information,

maps, details, voice guidance and everything

else possible

Page 14: Smart Watches

I want notifications

without having to look at my

phone

Page 15: Smart Watches

I want a watch that can monitor

my health, heartbeat, blood

pressure, etc.

Page 16: Smart Watches

I want a reminder when

to get off

Page 17: Smart Watches

I want to know if someone is

trying to steal my phone or

other belongings

Page 18: Smart Watches

I want to be able to find out where my

kids are and be able to track them and message them

when needed

Page 19: Smart Watches

I would love to have a voice guidance to

guide me to my destination

Page 20: Smart Watches

Flaws

They are easy to lose

They break

They’re not waterproof

They’re a pain to sync with your smartphone

The battery doesn’t last long enough

They’re ugly

They’re uncomfortable to wear

They provide no material benefit

Source: Endeavour Partners – research about fitness bands

BEWARE! 50% users lose interest within 18 months

Page 23: Smart Watches

Source: BGR

Recall may mean Oblivion

Page 24: Smart Watches

Top 3 Most Popular Smartwatches

Page 25: Smart Watches

Good points

Solid with great look and feel

Touch screen

1.9MP Camera

Speaker/Mic for calls

1.6” super AMOLED display with 320x320 resolution

Samsung Galaxy Gear

Bad Points

Pricey ($299 / £250)

Big and chunky

Works with only selected Samsung mobiles

No app store

Battery life poor (24 hours)

Difficult to pair with devices

Cant read emails / facebook status on the watch

Nothing special, novelty wears off quickly

Page 26: Smart Watches

Good points

Reasonably priced ($199)

Always on display

Attractive fit and finish

Water resistant

Long battery life

Micro USB charging

Sony Smartwatch 2

Bad Points

Low resolution display

Clumsy interface and setup

Android only

Slow, lots of lag

Apps not consistent

Page 27: Smart Watches

Pebble – The most successful smartwatch

Page 28: Smart Watches

Good points

Cheap, $150 & $250 for steel

Waterproof

Unbreakable / Scratchproof Gorilla glass

In Plastic and now also in Steel casing

Good battery life

Works with iOS and Android

New Appstore with loads of Apps

Pebble Smartwatch Review

Bad Points

No Touchscreen

Limits on Multi-tasking

Bluetooth 2.1 connectivity

Black and white screen

Battery life (2-3 days) not as long as advertised (7 days)

Page 30: Smart Watches

Smartwatches from Mobile World Congress #MWC14

Page 31: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Omate TrueSmart

Page 32: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Creoir – Ibis Dual Face Smart Watch

Page 33: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Olympia Bi Watchphone is €79

Page 34: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Huawei Talkband B1

Page 35: Smart Watches

Via Wearable Technologies (@WearableTech) on Twitter from #MWC14

Talkband B1 – Smartband + Bluetooth Headset

Page 36: Smart Watches

Via Yodel Mobile (@yodelmobile) on Twitter from #MWC14

Sony Smartwatch

Page 37: Smart Watches

Via Yodel Mobile (@yodelmobile) on Twitter from #MWC14

Sony SmartBand & SmartWear

Page 38: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Samsung Gear Fit

Page 39: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Samsung Gear and Gear Fit

Page 40: Smart Watches

Via Ben Wood (@benwood) on Twitter from #MWC14

Samsung Gear wins official GSMA Award

Page 41: Smart Watches

“Many wearable devices will have their five minutes of fame at shows like CES before disappearing into

oblivion.“ - Ben Wood, CCS Insight's chief of

research

Page 42: Smart Watches

There is definitely a demand and an appetite for the Smartwatches

Very important to do them right on the first go

Conclusion

Must have Good to have Added Advantage

OS Neutral Camera Waterproofed

Apps, App Store Touchscreen Colours/Finish

Ease of use Speaker, Mic. Colour screen

Ease of connectivity Ability for calls Big display

Water Resistance Long battery life High resolution

Page 43: Smart Watches