Smart Ticketing in the North EastTobyn Hughes

Director of Customer Services, Nexus21 September 2011

Agenda

• NESTI• Smart deliverables• Implications for information delivery

Three inter-related projects

NESTI Smart

Infrastructure

NexusSmart

products

Metro Ticket

Machines Barriers

Validators

• Objective: To transform the way customers buy and use public transport tickets by developing an ITSO smart ticketing infrastructure across the North East of England

What is NESTI?

• Collaboration between the 12 Local Authorities in the North East and Tyne & Wear Integrated Transport Authority

• Delivered by TW ITA and Nexusworking with localtransport operators

NESTI partners

• £10 million from NESTI Local Authorities

• £2.2 million DfT Smart & Integrated Ticketing Grant

• £15 million Metro Ticketing & Gating Major Scheme plus local contribution and Metro Rail Grant

• Bus operator investment in ticketing equipment and systems

NESTI funding

HOPS

Bus ticket machines

Gates &validators

Metro ticket machines Website

Stored TravelRights

Smart Ticketing deliverables

Smart productrange

HOPS

• Smart back office (HOPS) installed and available for use across NESTI

• Enables Concessionary Travel Journeys to be recorded and analysed

• Status: Procured; currently under test

• Nexus smartcard

• U16 concession converted

• Metro products to be converted shortly

• Will carry ITSO Stored Travel Rights (STR)

• Vehicle for other integrated smart products

• Bus operators developing own smartcards and products

Pop card

• New ticket machines at all 60 Metro stations

• Pay by debit/credit card and banknotes

• Machines can update smartcards

• First machine to be trialled this month, roll-out thereafter

• New smart station ticket machines during 2012

Metro ticket machines

• Metro gates and validators installed

• Smartcard customers ‘tag in and out’ on Metro

• Installation to commence during Winter 2011; “switch on” Spring 2012

Metro gates and validators

ETM implementation complete

ETM implementation complete

ETM implementation underway

• Grant funding arrangement between NESTI and bus operators to assist with purchase of smart Electronic Ticket Machines (ETMs):

Procurement underway

Smaller Operators

Smart buses

• New website allows new smartcards to be ordered online

• Season tickets renewed online

• Direct debit and auto top-up

• Customer account management options

• Go Live Summer 2012

Internet retailing

• Will be accepted by all operators involved in NESTI

• Available on Pop card; other smart card carriers possible

• Fare capping on Metro, no capping on other operators

• Target live date Summer 2012• In future could be used to pay

for non-transport purchases

Stored Travel Rights

• Continuation of the trend for greater online information provision

• More opportunities to link between online information sources

• Call centres likely to be customer contact points for info and ticketing

• Apps developers likely to make further functionality linkages

• Single source of cross-operator fare data remains more elusive

Implications for information delivery

HOPS

Bus ticket machines

Gates &validators

Metro ticket machines Website

Stored TravelRights

Questions?

Smart productrange