SMART COLUMBUS LIVE RECAP...Driving/ Autonomous Vehicles 58% Shared/Multi-Modal Transportation 43%...

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SMART COLUMBUS LIVE RECAP

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SMART COLUMBUS LIVE | Program Recap

OBJECTIVES • Cultivate understanding among

the community about the Smart Columbus Initiative

• Generate buy-in among stakeholders and decision makers

• Educate residents about the future of mobility and create a community conversation about what’s possible

• Drive increased consideration for Electric Vehicle ownership

• Reach 1,500 attendees

SUCCESSES • Facilitated 96 sessions, presenting on:

• Future of Mobility/CASE • Columbus Story • USDOT Smart City Challenge • Smart Columbus Initiative & Grant

Projects • Future of our City and their place in it.

• Increased confidence and excitement for Smart Columbus among attendees (11% Increase from before to after SCL)

• Increased attendee consideration of owning an EV based on their participation in SCL

• Exceeded our 1,500 goal with total attendance at 1,526

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ATTENDEE BREAKDOWN


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ATTENDEE BREAKDOWN

Female 41% Male

59%

55+ 15%

45 -54 20%

35 - 44 25%

25-34 22%

18-24 17%

710 pre-surveys and 836 post surveys were conducted of attendees representing:

• Residents • Civic leadership • Corporate partners • Community organizations • Students • Visitors

1526 people have attended one of 96 Smart Columbus Live Sessions or Events that have been facilitated between July 6th – March 27th.


GENDER

AGE

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SMART COLUMBUS LIVE | Program Recap TOP ORGANIZATIONS # ATTENDEES

The Ohio State University 124City of Columbus (Including Cabinet & Comms. Directors) 67

Experience Columbus/CTAs 62MORPC (Including Board of Directors) 45Chamber of Commerce (Organizer) 42

COTA 30

AEP 29

OhioHealth 25CCAD 25Civitas Marketing 23NiSource 22

Columbus Regional Airport Authority 21

ATTENDEE BREAKDOWNOver a 1/3 of our attendance (~500) is a direct result of coordinated participation by Smart Columbus Accelerator Partner Companies with 33 out of 48 partners sending attendees.

Students 7%

Visitors 18%

Accelerator Partners 35%

Public Sector 14%

Private Sector 27%

In total, the private sector represents over 60% of our attendance, representing over 350 unique organizations

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COLUMBUS PARTNERSHIP MEMBERS (8 Members, 36 Companies)

• Dave Blom, CEO, OhioHealth • Chad Delligatti, CEO, Innosource • Micheal Gonsiorowski, Regional

President, PNC • Joe Hamrock, President and CEO,

NiSource & Dan Creekmur, President, Columbia Gas

• Nancy Kramer, Chief Evangelist, IBMiX** • Elaine Roberts, CEO, Columbus Regional

Airport Authority** • Doug Ulman, CEO, Pelotonia • Nick Akins & Julie Sloat, AEP** • Alex Fischer, CEO, Columbus Partnership

SMART COLUMBUS LEADERSHIP COMMITTEE MEMBERS (7 Members, 11 Orgs)


ELECTED OFFICIALS • Mayor Andrew J. Ginther** • Council President Shannon Hardin** • Council President Pro Tem Michael Stinziano • Councilwoman Elizabeth Brown

• U.S. Senator Sherrod Brown • U.S. Senator Rob Portman • U.S. Senator Tom Carper (DE) • U.S. Representative Bob Gibbs (OH) • U.S. Representative Bill Johnson (OH)

ATTENDEE BREAKDOWN

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LEARNING EXCHANGE

COLUMBUS REGION • City of Gahanna • City of Hilliard • City of Powell • City of Marysville • City of Upper Arlington • City of Worthington • Delaware County • Old Worthington Partnership

OHIO • Cincinnati Chamber of Commerce • Cleveland Fund for our Economic

Future

NATIONAL // INTERNATIONAL • Gainesville FL. Chamber of

Commerce • St. Pete FL. Chamber of Commerce • Japan • Netherlands

Columbus became a stop on the Smart Cities World tour.


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MEASURING IMPACT


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FEEDBACKAttendee feedback speaks for itself. Residents, corporate and civic leaders, students, and visitors alike are excited and confident about Smart Columbus, especially after attending Smart Columbus Live.

EXCITEMENT AND CONFIDENCE: 3.9 PRIOR TO ATTENDING:

EXCITEMENT AND CONFIDENCE: 4.34 POST ATTENDING:

FACILITATOR: 4.77

OVERALL EXPERIENCE: 4.53

BANNERS: 4.62

VENUE/STAFF: 4.71


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Broad ranging interests in Smart Columbus

Willingness to be an early adopter

Future of Transportation

in General 78%

How Smart Columbus is Organized

64%Self

Driving/Autonomous

Vehicles 58%

Shared/Multi-Modal

Transportation 43%

Grid Modernization/Decarbonization

41%

Electric Vehicles/Charging

Infrastructure 40%

How and Why We Won the Smart City

Challenge 39%

Open Data

Platform 36%

Ladders of

Opportunity/Linden

33%

How to Get

Involved in Smart

Columbus 51%

Logistics and Truck Platooning

27%

59% Installation of Connected Vehicle Sensors

53% Autonomous Transit Shuttle Service

59% Smart Columbus Operating System

63% Electrification

54% Multi-Modal Trip Planning App & Common Payment System

IMPACT ON EARLY ADOPTIONSMART COLUMBUS LIVE | Program Recap

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52%73%

Were uninterested in owning an EV prior to attending Smart Columbus Live.

Of these individuals changed their position after attending and will consider an EV for their next purchase.

81% Will consider an EV for their next vehicle purchase, in total.

The experience positively influenced people’s consideration of owning an Electric Vehicle.

Tools for Success: • CASE • EV Buyers Guide • Charging 101 • Drive Electric, Drive Less

POSITIVE IMPACT ON EV INDICATORS


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SMART COLUMBUS LIVE INTANGIBLE IMPACTIn addition to the Smart Columbus Live session, the space provided the perfect venue for hosting receptions, board meetings, economic development activity, student pitches, and launch parties.

ECONOMIC DEVELOPMENT VISITS • Flying Eagle • Project Z

IMPORTANT BOARD MEETINGS • American Electric Power Board • MORPC Board of Directors

SPECIAL EVENTS/RECEPTIONS • Chariot Launch Event • Squire Patton Autonomous Vehicle

Symposium • Federal Highway Administration

Conference Reception • Buckeye Leadership Fellows Student

Pitches • Green Columbus December Meeting


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In your own words, what are the biggest takeaways from the Smart Columbus Live Session?


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SMART COLUMBUS LIVE KEY MESSAGES

• Inevitability of Disruption • We’ve Been Here Before • The Columbus Way • CASE • Drive Electric, Drive Less • Behavior Change • Mobility as a Service • Acceleration Partner

Program • Integration


FREQUENTLY ASKED QUESTIONS PEOPLE WANT TO BE INVOLVED •How do I get involved? •How do I submit a proposal for an idea?

PEOPLE ARE UNCLEAR ABOUT THE MONEY •What is the Acceleration Fund? •Can I apply for funding or pitch an idea?

PEOPLE WANT TO KNOW WHAT THEY ARE GOING TO SEE & WHEN •When will we start to see these projects? •Why are we not building a light rail system? •Are EVs the the focus of the program?

PEOPLE ARE CONCERNED ABOUT HOW WE WILL HANDLE KEY ISSUES •How will the City protect citizens from hackers, specifically related to autonomous vehicles and open data?

•How will we make our program accessible, inclusive, and open?

•How we help to close the digital divide? •How have we engaged the community? Low-income communities specifically.

PEOPLE WANT TO KNOW HOW WE ARE THINKING ABOUT WHAT’S NEXT? •What happens after 2020? 2050?


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// IMPROVE

Diversity and Accessibility • Hours of Operation • Location • Marketing and Promotion

Interactivity • Self-Guided and/or

Facilitated • Digital • Demonstrations and Live

Experiences • Highly Visual

SMART COLUMBUS LIVE >> SMART COLUMBUS EXPERIENCE CENTER

// CONTINUE

Messaging • CASE • Initiative Level Overview • Behavior Change

Leadership Engagement • Presence of Program

Leadership • Attendance by Stakeholders

and Senior Leadership

Opportunity for Dialogue and Discussion

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Smart Columbus Live’s most powerful outcome was it’s ability to affect believability in the future and inspire action.


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THANK YOU

SMART COLUMBUS LIVE RECAP...Driving/ Autonomous Vehicles 58% Shared/Multi-Modal Transportation 43%...

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