PROFESSIONAL PORTFOLIO

BY: NAOMI RGUIBI

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SELL SHEETS

LEADERSHIP & CUSTOMER PRESENTATIONS

*Note: Motion (animation) has been disabled

Timing: Available Now!Timing: Available Now!

Premium Ready To Drink Teas are growing; Hot fill tea represents 83%

of RTD Tea dollar sales.

Gold Peak achieved 2008 Chef’s Best Award

The Northeast is the most developed RTD Tea market in the country!

Sweetened Tea is Gold Peak’s lead SKU

Did You Know?

EDV: Line Price with Gold Peak

Promo Pricing: June/September 0/$0.00

Coupons: July Buy 1 Get 1 FREE

Merchandising: Include all 5 SKU’s in 2 shelf set

Sweetened No LemonDiet LemonLemon SweetGreen Tea Unsweetened Tea

CR & Small Store Pricing

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Enviga UPCs – Including Tropical Pomegranate

Single 6pk Club

Article Codes:Deposit 0000Non-Deposit 0000

In addition to our 8oz 6pk cans line up (Coca-Cola Classic, Sprite, Segreams & Coke Zero) we introduce Fañta Orange.

Timing: April 7th, 2008Package: 8oz 6pkFlavors: OrangeChannels: Supers

Suggested Retail: $0.00Net Per Case: $0.00Margin: 00.0%.

Launch Date June 16th, 2008

Strategy Continue the momentum and growth of the FUZE portfolio by driving incremental sales and profits through expanding consumption occasions with a PET bottle

Flavors and Targets

All existing flavors will remain across four distinct product platforms targeting a cross section of consumers including females, upscale -affluent, educated and health conscious - Slenderize - Tea- Refresh - Vitalize

Package -18.5 oz PET shrink wrapped bottles- 12 count cases with clear shrink

SRPSupersCROn Premise

EVD Retail Margin$00.00 $0.00 00%$00.00 $0.00-$0.00 00%-00%$00.00 $0.00-$0.00 00%-00%

Channels Supers, Hypers, Mass, Convenience, Small Stores, Drug, On Premise (Excludes Club and Military, as well as National Foodservice Distributors)

Shelf Life 9 months on all flavors (formerly 12 months)

POS All new POS and Merchandising

**All New SKU’s**

Pending on article codes

MONSTER IMPORT 550ML CASE COST UNIT COST OFFER MARGIN

FRONTLINE CASE COST $00.00 $0.00 $0.00 00%

PROMOTIONAL CASE COST $00.00 $.0.00 0/$0 00%

MONSTER OFFERS 7/20-8/29

NITROUS MONSTER

NITROUS MONSTER

Re-sealable One Piece Top (w/ Tamper Proof Seal)

Re-sealable One Piece Swing Top(Tamper Proof Seal Removed)

$0.00 OFF INTRODUCTORY OFFER $00./CS

BUY 2 CASES GET 1 FREE!

NITROUS IMPORT 12OZ CASE COST UNIT COST OFFER MARGIN

FRONTLINE CASE COST $00.00 $0.00 $0.00 00%

PROMOTIONAL CASE COST $00.00 $0.00 $0.00 00%

Re-sealable twist top can

*Do NOT place into Monster 16oz existing shelf space

in-market timing: march 2, 2009

packages:20oz: xxx, energy, multi-v and essential16oz 4-pack: xxx and essential

suggested retail price: line priced with vitaminwater

20oz:promotion periods: XXXXXmargin: XXXXX

16oz 4-pk :promotion periods: XXXXXmargin: XXXXX

purpose: trial, variety and low-calorie

Introducing…….vitaminwater10

20oz & 16oz 4pk vitaminwatersku’s

vw10, 20oz xxx

vw10, 20oz multi-v

vw10, 20oz essential

vw10, 20oz energy

vw10, 16oz 4pk essential

vw10, 16oz 4pk xxx

Article Code: XXX

Article Code: XXX Article Code: XXX Article Code: XXXArticle Code: XXX

Article Code: XXX

10

10

NORTH SUPERSXXXX XXXX XXXXSEPTEMBER 15TH – 16TH

2009 REVIEW & 2010 KEY INITIATIVES

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Cases on Display / Better Locations

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CUSTOMER’S NAMEBUSINESS MEETINGMARCH 00, 2009

CUSTOMER LOGO

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• NCAA Easter

• Memorial Day Pantry Load

• Dasani/NESTEA/Pwade/FUZE/GLACEAU packages

• Memorial Day 2 Liter Offer

Agenda CUSTOMER LOGO

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POWERADE 32 OZ

Case DNNSI

Unit Retail

MaxWeeks

Unit Net Unit Price

Margin

EDV $00.00 $0.00 00 00 $0.000 00.0%

Promo 1 $00.00 $0.00 00 00 $0.000 00.0%

Promo 2 $0.00 $0.00 0 00 $0.000 00.0%

Promo 3 $0.00 $0.00 00 00 $0.000 00.0%

CUSTOMER LOGO

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GLACEAU

Case DNNSI

Unit Retail

MaxWeeks

Unit Net Unit Price

Margin

EDV $00.00 $0.00 00 00 $0.000 00.0%

Promo 1 $00.00 $0.00 0 00 $0.000 00.0%

Promo 2 $00.00 $0.00 00 00 $0.000 00.0%

Case DNNSI

Unit Retail

MaxWeeks

Unit Net Unit Price

Margin

EDV $00.00 $0.00 00 00 $0.000 00.0%

Promo 1 $00.00 $0.00 0 00 $0.000 00.0%

Promo 2 $0.00 $0.00 00 00 $0.000 00.0%

vitaminwater 20 OZ

smartwater 1 LITER

CUSTOMER LOGO

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POWERADE ACCELERATION

BUY

10

GET 1

FREE DASANI 24PK

Timing: 9/28-12/11/09(execute 1 time)

Event: 7 day adPackages: 32oz PW

24pk DasaniRetail: Must buy 10 unitsPWade Cost: $00.00Dasani Cost: $0.00Unit Cost: $0.00R.P. Ceiling: $0.00Margin: 00%

Requirements: Ad feature& incremental displayRedemption: Paid on scan data only

$3.99 Max RedemptionValue

CUSTOMER LOGO

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• NEWARK, NJAD BREAKS, SUNDAY

• NEWARK, NJAD BREAKS, SATURDAY

• NEWARK, NJAD BREAKS, FRIDAY

• NEWARK, NJAD BREAKS, FRIDAY

• RICHMOND, VAAD BREAKS, WEDNESDAY

• RICHMOND, VAAD BREAKS, SUNDAY

• NORFOLK, VAAD BREAKS, WEDNESDAY

• BALTIMORE, MDAD BREAKS, THURSDAY

• HARRISBURG, PAAD BREAKS, THURSDAY

• WASHINGTON, DCAD BREAKS, WEDNSDAY

• NORFOLK, VAAD BREAKS, WEDNESDAY

• RICHMOND, VAAD BREAKS, MONDAY

WEEKLY AD LOCATIONS………..

COCA-COLA & THENORTHEAST BUSINESS UNIT

INVITES YOU TO ATTEND

COCA-COLA & THENORTHEAST BUSINESS UNIT

INVITES YOU TO ATTEND

“2009 PLANNING ROADSHOW”TUESDAY, SEPTEMBER 23, 20088:00 AM-3:00 PM

DOUBLETREE TARRYTOWN HILTON455 South Broadway, Tarrytown NY 10591Tel: 914.524.6433RSVP: August 22th, COB to Naomi Schell nschell@cokecce.comNearest Airport: Westchester Airport

OUR VISION

STATE OF THE BUSINESS

OUR VALUES

NEBU PERFORMANCE DRIVERS

Today, We Will Discuss ….

Today, We Will Discuss ….

XXXX PrioritiesRevitalize our Sparkling Business•Package Innovation & strategic rate increase•Portfolio Ads, Occasion Bundles & Cases on Display

1.

Make vitaminwater the #1 still brandIn North America 2.

Keep our Still business the fastest-growingStill Beverage company in the U.S.•Winning Ad Calendars•Tea Supers: 4ft Tea Section for Nestea., Gold Peak & FUZE•Tea Cold Vault: 3 shelves with $.99 Nestea execution

3.

Build Commercial Capability Together4.

5.Win the Immediate Consumption Business by building brands & preferred relationships, one drink at a time

T1 2008 INCENTIVES

SPARKLING INCENTIVE: VOLUME INCENTIVE FLAT +1 CASE

MAY JUN JUL AUG

EVIAN (US OPEN): VOLUME +5% MUVP’s

SPRITE FLATSEGRAMS/CD+3% (CRUISE): TOP 8 SCMs/2 Channel Directors

TEA VOLUME +5% TOP PERFORMERS(iPODS/Iphone)SCM, SM, DSM

OLYMPICS THEME DISPLAY: (CASH)AM,DSM,SCM,KAM

ROCKSTAR INCENTIVE: (PENDING) AM

NOS POWERSHOT: ($2 PER ACCOUNT) AM

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Caribou Granola Bars -

Summer

Caribou Shipper

Program Elements:• Overview: Buy General

Mills Granola Bars and get $1.00 off Caribou

• Execution: 2.7MM packages with tear off IRC on the box

• Timing: June - July• Channel Focus: FC

Program Elements:• Overview: Get $1.00 off

Chewy Granola Bars with purchase of Caribou

• Execution: 10K Shippers with Coupon Pads

• Timing: Sept - Oct• Channel Focus: FC

Caribou Shipper

AMPS – T3Program Elements:

• SHIPPER COST: $4• ORDER DEADLINE:

• Target 15% of Large Store

• Accounts carrying Caribou Cereal Bars:

Dasani BundleIn-market

NOW

Program Elements:• Overview: Buy Dasani

and get Caribou FREE• Execution: Static Cling

and Coupon Pad• Timing: April - May• Channel Focus: IC

Strategy: Drive Trial through national retail promotions