(Not) the Limit!Adopting mobile CRM increases the e�ciency and e�ectiveness of

your salespeople, allowing your sales team to reach for the sky and

see their sales soar.

A 5% increase in customer

retention can increase a

company’s profitability by

75%.

CRM software drives down marketing and sales costs

by 23 PERCENT.

A 2012 Nucleus Research survey of CRM decision makers found that organizations can significantly increase returns on their CRM investments by adding mobile and social media capabilities. Nucleus found an average productivity gain of 14.6% from mobile capabilities and 11.8% from social.

In 2008, CRM spending was forecasted to reach

$18 billion by 2016, yet recent reports show growth

has doubled. It’s now expected to reach more

than $36 billion.

Mobile CRM also helps shorten the sales cycle. Reps no longer have to waste time trying to recollect their last conversation with a particular prospect. Information is updated on the go so it’s easier for sales reps to focus on winning new opportunities.

Benchmark studies reveal that CRM applications account for:

• Revenue increases of up to 41% per salesperson

• Decreased sales cycles of over 24%

• Lead conversion rate improvements of over 300%!

• Customer retention improvements of 27%

• Decreased sales and marketing costs of 23%

• Improved profit margins of over 2%

Sales reps saw productivity

increased by 15% when they had

mobile access to CRM applications.

Research shows a

66% increase in customer satisfaction "directly

related to the use of CRM within the sales team."

of their CRM's capabilities,80%

Most companies that DO implement a CRM still

aren't taking advantage of

including features designed to streamline sales processes and encourage extended customer

relationships, both of which improve ROI.

Sources:http://www.yesware.com/blog/get-more-from-your-crm/

http://hbswk.hbs.edu/archive/1590.html

http://www.trackvia.com/blog/infographics/crm-a-solution-for-success-infographic

http://www.forbes.com/sites/louiscolumbus/2013/06/18/gartner-predicts-crm-will-be-a-36b-market-by-2017/

https://www.cloudsherpas.com/partner-salesforce/crm-returns-5-60-for-every-dollar-spent/

http://www.technewsworld.com/perl/partner_download_v.pl?partner=itic-crm-deployment-trends-surveys-2011-2012http://hermitcov.com/BusinessRelations/business-relatio

nship-advantages

http://www.accenture.com/sitecollectiondocuments/pdf/accenture-top-five-improvements-sales-e�ectiveness.pdf

http://www.smallbizcrm.com/crm-reading-lounge/crm-market-statistics/

http://nucleusresearch.com/press/social-crm-and-mobile-capabilities-boost-productivity-by-26-4-percent-nucleus-research-finds/

Learn more by visiting www.insightly.com

Research shows that 65%

of sales reps working at

companies that have adopted a

mobile CRM have achieved

their sales quotas, as opposed

to just 22% of sales reps fro

m

non-mobile-CRM-enabled

companies.

Are YOU making the most of your CRM?