Skip Hop Brand

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Innovative Products for Today’s Moms and Dads

Transcript of Skip Hop Brand

Page 1: Skip Hop Brand

Innovative Products for Today’s Moms and Dads

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Starting out in 2003 in their New York City apartment, new parents Ellen and Michael Diamant built one of today’s most esteemed baby brands.

They bring their passion for design, love of innovation and attention to detail and settle for nothing less than best in class products that are safe, of the highest quality and fun.

Hi. I’m Hare! Let me introduce you to all of our friends and features…

OUR STORY

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Create innovative baby products that are distinctively more functional and better designed than the rest, and to make them accessible to a majority of new parents. OUR MISSION

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WE MAKE PARENTING EASIER, BETTER and more fun.

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Safety Quality A unique point of view Customer happiness and satisfaction Unconventional thinking Passion for innovation Giving back Fun!

WHAT WE VALUE

We ask ourselves what if ?

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WHY DO PARENTS CHOOSE SKIP HOP?

We create solutions for parents & baby.

Playtime On-the-go Bathtime Nursery Mealtime

A solution-based approach to product development …at a price within reach.

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We understand our customers! These changing times need a fresh perspective.

“PEOPLE ARE BEING LESS INDULGENT,

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GLOBAL BRAND AWARENESS

“Perfect diaper bag…

I highly recommend it”

—JULIE, MI

“…It’s so great looking,

not like baby gear,

but more like a designer

kitchen item.”

—MARGO, QUEENS

“Truly amazing and

functional beyond belief.”

—BECKY, KENOSHA WI

“Love it…great product

and beautiful design.”

—CHELSEA, BOSTON MA

DIAPER BAGS ONLINE RAT ING *****

SPLASH ONLINE RAT ING *****

PRONTO ONLINE RAT ING *****

PLAYSPOT ONLINE RAT ING *****

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Including independent, specialty and major retailers worldwide GLOBAL DISTRIBUTION

I’m a world-traveler thanks to our current distribution in over 36 countries

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Our retailers offer a full assortment of parenting essentials, merchandised to create a bold statement for the contemporary mom and dad.

THE SKIP HOP EXPERIENCE

I’ll take one of each! Via Messenger, Zoo Pack, Pronto…

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A portion of all Skip Hop profits go to charities benefiting parents and children. In particular, we contribute to three organizations that we’re honored to be able to help support.

Elizabeth Glaser Pediatric AIDS Foundation

Baby Buggy

Ovarian Cancer Research Fund

PHILANTHROPY IS A KEY PART OF THE BRAND CULTURE

because the world is bigger than Skip Hop

We give to the Elizabeth Glaser Pediatric AIDS Foundation. They seek to prevent pediatric AIDS through research, advocacy and prevention and treatment programs.

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CORPORATE RESPONSIBILITY

Global Business Ethics Principals:

All Skip Hop factories are required to comply with our Global

Business Ethics Principles which include:

• A total ban on forced labor and child labor

• Compliance with all local wage and hour laws

• A safe working environment

• To treat their workers with fairness and dignity, and provide a healthy, safe and non-discriminatory work environment.

Skip Hop strives to conduct our business in accordance with high ethical and business standards, and seek to have our vendors and suppliers do the same.

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RECOGNITION

Top 500? That’s fantastic! And Mom-Tested isn’t too shabby either!

Of the 500 fastest growing private companies in 2008, we ranked #385 overall and #18 in consumer products

Finalists for the Kind + Jugend Innovation Award…TWICE! This award honors achievements from the Kind + Jugend Trade Fair in Cologne, Germany.

Moms from across the country field-test items and when they report back, we know these products have been tested by the toughest critics out there.

Premier international competition honoring design excellence in products, eco-design, interaction design, packaging, strategy, research and concepts.

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ALWAYS MAKING NEWS

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Have you heard of Big City Moms? It is a Manhattan-based mom group that hosts seminars, Mommy and Me classes and expectant events! Hope to see at the next event!

OUTREACH

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CONNECTIONS blog.skiphop.com regularly keeps our customers up-to-speed on recent events, celebrity sightings and new product introductions in our own unique voice.

twitter allows us to connect with thousands of influential parents, bloggers and followers.

facebook allows consumers to become “fans” of Skip Hop and post great photos, stories and feedback.

Speaking directly to parents—one-on-one

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CELEBRITY FANS

Liev Schreiber

Courtney Cox

Brooke Burke Denise Richards

Tori Spelling

Look at that Zoo Pack! Madonna always has great taste!

Madonna

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CELEBRITY FANS

146 W 29th Street NY, NY 10001 Tel 877.4.SKIPHOP Fax 646.607.1989 www.skiphop.com [email protected]

Thank you.