Skills Training and the Digital Transition
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Transcript of Skills Training and the Digital Transition
Skills Training and the Digital Transition
Presented at the Digital Technologies Summit18 March 2015
Steve VoslooHead of Mobile, Innovation LabPearson South Africa
Context
Massive change in the industry
Disruption
By 2020, 80% of adults will have smartphones (Economist, 2015)
Monica Newton, DDG, DAC: Flattened value chains, creating
new opportunities, and threats New markets, new players, new
products and radical economic transformation
New skills needed
Training for a new digital era for everyone
Traditional publishers recruiting from ICT industries
Dissonance: traditional editorial and pedagogical skills vs technical skills
Traditional publishing teams learn technology skills
New tech recruits learn editorial and pedagogical aspects of the business
Harmonising technological skills and pedagogical and editorial skills and expertise
There is a need for the different groups in the “new publishers” to collaborate – to be functionally literate in each others’ speak
Editorial and publishing staff opportunities, limitations and challenges of technology
Techies editorial and educational requirements
New skills needed from new ways of working
Text visual thinking
Products services
Packaged product holistic offerings
Our platform platforms that people already use (social networking, messaging, etc.)
Content that is not tied to a title, but assets / learning objects that can be used across: products (ebooks) services (assessment) standalone (repositories) embedded (LMS)
Briefing authors of interactives is very different!
New skills needed from new ways of working
New ways of working: processes, workflows, outsource partners
Waterfall Agile, MVP
Drop and top-up Learner analytics and efficacy
Product conceptualisation is different
Whole solution thinking, includes ICT infrastructure of customers, significant training, digital strategy and the ability to support digital products/services
New skills: Entrepreneurship and digital innovation
Train traditional publishers in entrepreneurship so that the technology possibilities can be turned into business opportunities
Look outside of the industry, be more entrepreneurial
Digital can overcome challenges of the print revolution, e.g. access, affordable pricing, distribution and need for enriched content
New skills: Creating new business models
New business models: what is the “Uber” of publishing?
Publishers need business training to create new business models around digital content and services
PASA & SETA working on two qualifications: Publishing qualification & Scriptwriter – Editor
Critical skills relevant to all sectors: Problem solving IT expertise Production planning
Critical skills relevant to Publishing sector: Project management
specific to publishing
Scarce Skills Publishing Sub-sector: Book or Script Editor /
African languages editor Copywriter / Copy editor Translator Publisher /
Commissioning editor Illustrator / Book designer
Thank you
Steve VoslooHead of Mobile, Innovation LabPearson South Africa
[email protected]@stevevosloo
