Six games - hackathon betabeers v3

8
business school & SIX GAMES Six Games. 3 Minutes. How good are you?

Transcript of Six games - hackathon betabeers v3

business school &

SIX GAMESSix Games. 3 Minutes. How good are you?

business school &

GAMIFY GAME DISCOVERY

Lead generation

Game Developers Casual Gamers

Game discovery

SIX GAMES

business school &

DEMO

business school &

INDUSTRY & MARKETMobile Gaming: $8B

$4.6B iOS & Android

$500M Casual Games✤20-35 y.o. (~53%)✤iOS

Competition✤Facebook✤Twitter✤Kongregate

business school &

BUSINESS MODEL

•Pay per-click (affiliate programs)

•Free for game developersBuy

Buy

Buy

Buy

business school &

STRATEGY

• Who: Target small game developers • What: Speed gaming for casual gamers• How: Streamline integration for game

devs.

• How: Gamer engagement• Large # of games + suggestions• Tailor games to gamers

iOS Game

business school &

CHALLENGES

• Scalability of content Developer buy-in

• Streamline the game embedding process Process & Technology

• Expansion to XBox, PSN & Android Pricing models, APIs

business school &