Situational Awareness
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Transcript of Situational Awareness
Sit
uat
ion
al A
war
enes
s
Casey J Fine Properties
Situational Awareness
Today’s real estate industry is leaving behind outdated broker-focused business strategies.
INTR
OD
UC
TIO
N
• Seller Awareness.
• Buyer Awareness
• Contract Awareness
• Market Awareness
Casey J Fine Properties
Seller Awareness
Are you really aware of what is happening around your listing?
Selle
r
1) What homes have sold since your listing was put on the market?
2) What are the new listings that have come on the market?
3) Why should you care?
4) Do you really know the Seller’s Motivation?
Casey J Fine Properties
Buyer Awareness
Are you really aware of the wants and needs of your client or customer?
Bu
yer
1) Did you meet with all the parties concerned?
2) Did you do a buyer’s need analysis?
3) What is your buyer’s motivation?
4) Do you really know the market?
Casey J Fine Properties
Contract Awareness
How aware are you of the contract you wrote for your client?
Con
tract
1) Do you know the Contracts you use?
2) If the buyer had to get out, do you know the ways in which he might from the contract you wrote?
3) Contract skills are a must, knowledge provides the way to do it?
4) Knowledge, Knowledge and Knowledge?
Casey J Fine Properties
Market Awareness
How is the market?
Mark
et
1) How many houses does MLS sell per day?
2) Days on Market? Your Farm?
3) Price to sold ratio? Your P/S Ratio?
4) Listing inventories up or down?
5) Buyer or Seller’s Market?