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MAKING PEOPLE WANT THINGS(TECHNOLOGY I CAN’T UNDERSTAND)

DRAW: 3D glassesWRITE: 3-FUCKING-D

Utter shite. I didn’t get it when I was 8. Still don’t.

PAD: draw two cocks: one big one smallWRITE: SIZE MATTERS?

42MEGA PIXEL camera. Shit pictures on the site (no replaced). I don’t need a camera to have 42MB per shot!

PAD: SpeechlessWRITE: Samsung EVERYTHING

A Phone Camera. A Camera Phone. With Zoom. Those zoom lenses are trite.

PAD:WRITE: I must not write out Yahoo! 30 times x 30

Yahoo, daily logo. Fail.

PAD: PebbleWRITE:

The Pebble.‘Around the House Pebble makes it easy for you to see who is trying to reach you. You can feel incoming callswhen your hands are full. Or glance down at text messages when your phone is away.’

PAD: Glass or Dr EvilWRITE:

Google Glass. Fine, if you wear glasses. Is it something I want? No.

Used to have a gf who said ‘Someone loves you’ every time anyone’s phone bleeped near her. This is validation,proof that we’re not alone in our selves or our mind. Validation of feeling wanted, adored, popular.

Technology is becoming the new drug of choice.

PAD: NewsCorp logo (with devil horns)WRITE:

Joel I. Klein (Dungeon Master) is CEO of Amplify, News Corporation’s fledgling education division.

$9 billion market for educational technology to replace text books. NewsCorp not alone - Apple, Amazon, Samsung, Dell, Microsoft all in there. Where’s Google?

PAD: i stickman child WRITE: iSchoolKid

The Steve Jobs Schools. Just something a bit uncomfortable about this.

PAD: Quantum computing diagramWRITE:

Erik Lucero, PhD has developed a Quantum Computer - capable of destroying the Internets as we know it.OR saving the Internets.

See Notes.

steve.i.am

Read his passge on logos FIRST

PAD:WRITE: Pri.c.k then Willia.m then will.iam then t.w.a.t.

MAKING THINGS PEOPLE WANT NEED(TECHNOLOGY I CAN UNDERSTAND)

DRAW: Binary

GitHub CEO Tom Preston-Werner.What started out as the go-to social networking site for programmers is quickly becomingan open source platform for all - including lawyers.

DRAW: Smiley face, SMSWRITE: ‘= Buddy’

Buddy is a digital tool to support therapy services. Clients use text messaging to keep a daily diary of what they are doing and how they are feeling, helping to spot and reinforce positive behaviors.SMS based technology filters in to a comprehensive database to help develop their mental health.

Technology is not always about looking far forward.

DRAW: NFCWRITE: Near Field Communication

Digital wallets are really only taking off in America, but it makes sense. Guess whose delaying it?The Big Guns: Banks, Credit cards, technology manufacturers like Apple. The first to break and thiswill be the future.

AFTER I WAS THROWN IN THE RIVER AND BEFORE I DROWNED

by Dave Eggers

DRAW: Dog + SunWRITE:

READ NOTES: #XX

The one big surprise is that as it turns out. God is the sun. It makes sense, if you think about it. Why we didn’tsee it sooner I cannot say. Every day the sun was right there burning, our and other planets hovering around it, alwaysapologizing, and we didn't think it was God. Why would there be a God and also a sun? Of course God is the sun.Everyone in the life before was cranky, I think, because they just wanted to know.

DRAW: iWatch TV screenWRITE:

READ NOTES: #XX

Last weekend I read What if Apple’s iWatch is… a TV? By Jonny HaskinsHad the same ‘OF COURSE!’ moment... Apple’s iWatch - it’s not a Watch (dummies) it’s a TV. It makes perfect sense

http://corrupt.ch/fartbutton/

DRAW: farting manWRITE:

The inner child in me loves this.

But where do the ideas come from Steve?

DRAW: Cup of Joe

DRAW: Cup of JoeWRITE:

Difficult isn’t it sometimes? the internet. Crazy, kamikaze place.

Social Media is like the pub. Some go to have quiet pint and read their paper, others for a night out,others to ‘pull’, some to dance, and some to fuck and fight - rarely at the same time.

Sources: http://www.ft.com/cms/s/0/27514afc-5444-11e2-9d25-00144feab49a.html?siteedition=uk#axzz2doOu31dthttp://blogs.telegraph.co.uk/technology/jackrivlin/100009761/tinder-the-casual-sex-app-that-makes-us-even-more-vain/

DRAW: SM logosWRITE: S________ M_____ A________ (Social Media Addiction)

READ NOTES

Self brand. Some are better at it than others. We’re connected, logged-in. We’re sharing. We’ve viewing.We’re stalking. We like. We RT. We swipe right, left. We seek the same.

The addiction is one thing, but it’s this self-branding that’s causing quarter-life crisis’s for our twenty-somethings.

We get sucked in by the filters. They’re all having such a great time? The Grass is always greener? This has animpact on our entire life, our work and our ideas.

DRAW: Cup of JoeWRITE:

Let’s take a coffee break. Wait. Not this coffee.

DRAW:WRITE:

There we go! Proper Coffee. Proper Pricey!Coffee shops are booming all over. They act as hubs for the lone wifi laptoper, the office catch-up,the brain storm, the interview, the client meeting. It’s a place where collaborations are born. Whereideas are spawned. But this is nothing new...

NEXT SLIDE

Sources: http://www.ted.com/talks/steven_johnson_where_good_ideas_come_from.html

DRAW:WRITE:

First coffee shop opened in Oxford around 1650, two years or so later the first opened on Cornhillin London. Suddenly business went from noisy, drunken taverns to coffee houses. Business and commercetook-off.

By no coincidence that Coffee shops have once again boomed in the last 15-20years along with global economies, fueled by capitalism they once again act as a meeting point for minds and collaborations.

But it is the meeting of minds, or the space for one mind to develop new ideas.

Sources: http://www.ted.com/talks/steven_johnson_where_good_ideas_come_from.html

DRAW:WRITE:

Neurons. The human brain has billions of them. Each helping us to make decisions, control movementand create new ideas.

So scientifically speaking an idea is a tiny neutron, one of billions. How amazing is that.

READ: Graham Wood recently wrote: ‘John Gribbin has noticed that humans are made of stars. It could be good for us to behave likeit a bit more.’

DRAW: A Baby horse - Colt (or Foal)WRITE:

Kincsem, Ch.m. 1874, undefeated winner in54 starts in five countries

Wouldn’t expect the Colt/Foal to run and win the Grand National, would you?

Ideas are the same. They need time to nurture - that’s your choice to manage it or not.

PRODUCT

Top downMAKE PEOPLE WANT THINGS

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ADVERTISING

DRAW:WRITE:

A (perhaps negative) example of the top down effect.

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Bottom upMAKE THINGS PEOPLE WANT NEED

DRAW:WRITE:

Diagram of bottom up PRODUCTS- Making This is the model for platforms like GitHub, Google OpenSource, WikiPedia.

BUT the greatest example of OpenSource? Not Google.

DRAW:WRITE:

SIR TIM BERNERS-LEE. a.k.a. TimBLa British computer scientist and the inventor of the World Wide Web. He made a proposal for an information management system in March 1989,[3] and he implemented the first successful communication between a Hypertext Transfer Protocol (HTTP) client and server via the Internet sometime around mid November

COLLABORATORS

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IDEA

Bottom upMAKE THINGS PEOPLE WANT NEED

DRAW:WRITE:

SAME MODEL CAN BE APPLIED TO IDEAS.

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Sources: http://www.ted.com/talks/steven_johnson_where_good_ideas_come_from.html

DRAW:WRITE:

Look familiar?

IF YOU NEVER DID, YOU SHOULD.THESE THINGS ARE FUN

AND FUN IS GOOD.By Dr Suess

KEEP THIS UP UNTIL YOU REVEAL CAN’T Cover.

DRAW: CWRITE:

SAME MODEL CAN BE APPLIED TO IDEAS.

Show next slide

DRAW: CWRITE:

SAME MODEL CAN BE APPLIED TO IDEAS.

Show next slide

DRAW: CWRITE:

SAME MODEL CAN BE APPLIED TO IDEAS.

Show next slide

Unless someone like you cares a whole awful lot, nothing is going to

get better, it’s not.By Dr Suess

KEEP THIS UP UNTIL YOU REVEAL CAN’T Cover.