SIGNATURE EVENT

16
ORLANDO’S SIGNATURE EVENT MARCH 14-20, 2016 Arnold Palmer’s Bay Hill Club & Lodge, Orlando, FL ArnoldPalmerInvitational.com

Transcript of SIGNATURE EVENT

Page 1: SIGNATURE EVENT

ORLANDO’S

SIGNATURE EVENTMARCH 14-20, 2016 Arnold Palmer’s Bay Hill Club & Lodge, Orlando, FLArnoldPalmerInvitational.com

Page 2: SIGNATURE EVENT

One week every spring, Central Florida celebrates the game of golf … and its most iconic champion.

Thousands of fans crowd the fairways each day to watch the best players in the world compete. Thousands more gather in the Chalets and Clubs to eat, drink and swap stories with colleagues and friends.

When the final hole is played, the roar and excitement is electric on the standing-room-only 18th green.

Arnold Palmer — who brought the game of golf to the masses and today remains its most beloved player — has built an annual tradition at Bay Hill Club & Lodge that delivers seriously great golf amidst a fun, festive social scene. It’s one of the PGA TOUR’s most anticipated tournaments and it happens in the heart of one of the world’s most-traveled cities.

WHY entertain AT API?

2 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 3: SIGNATURE EVENT

3

Page 4: SIGNATURE EVENT

Arnold Palmer is many things to many people ... world famous golf immortal and sportsman, highly successful business executive, prominent advertising spokesman, skilled aviator, talented golf course designer and consultant, devoted family patriarch and a man with a down-to-earth common touch.

golf achievements

• 92 Overall Victories• 4 Masters• 2 Open Championships• 1 U.S. Open• Ryder Cup Team: ‘61, ‘63, ‘65, ‘67, ‘71, ‘73 Captain ‘63, ‘75• PGA Player of the Year: ‘60 & ’62

ABOUT Arnold Palmer

4 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 5: SIGNATURE EVENT

Whether you’re thanking top clients or rewarding high performers, entertaining at the tournament is just smart business. Executives, CEOs and senior managers in banking and finance, technology, healthcare, transportation and logistics, and professional services are among our 130,000+ guests each year.

The mood is light and the pace relaxed, giving you plenty of time with your guests. The bonus? Golf Channel and NBC broadcast the tournament live Thursday through Sunday, giving your guests even more cache.

IN 2015, THE FOLLOWING COMPANIES WERE AMONG OUR HOSPITALITY PARTNERS:

IN GOOD company

5

75% Florida Residents 17% Other U.S. 8% International

72% Male 28% Female

56% $100,000+ Annual Income 71% Have College Degree

Ages:63% 45+ 30% 25-44 7% 25 & under

Page 6: SIGNATURE EVENT

schedule OF EVENTSmondayChampions for Arnold’s Kids Pro-Am TournamentThe First Tee of Central Florida Youth Day + Junior Clinic (free to kids 17 and under with paid adult admission)

tuesday Practice day for prosArnie’s March Against Children’s Cancer

wednesdayPro-Am Tournament

thursday Competition - Round 1

friday Competition - Round 2Wine & Dine on 9 - Afternoon, #9 fairway

saturday Competition - Round 3Birdies & BBQ - Afternoon, #9 fairway

sundayCompetition - Round 4Military DayTrophy Presentation - #18 green

6 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 7: SIGNATURE EVENT

when March 14 - 20, 2016

where Arnold Palmer’s Bay Hill Club & Lodge, Orlando, FL

purse Total Purse: $6,300,000 / Winner: $1,134,000

attendance 130,000+ people enjoy our event each year

volunteers 1,300+ people volunteer their time for our event each year

tv broadcast on Golf Channel and NBC

TOURNAMENT facts

7

Page 8: SIGNATURE EVENT

A #18 Skybox provides you and your guests access to the exciting finish and awards

ceremony with delicious food, beverages, upgraded furnishing and amenities.

FEATURES• Covered, elevated, open-air skybox

located at the 18th green• 20 seats with additional standing room • Available Thursday - Sunday• Flat screen TV with live broadcast• Exclusive upscale restrooms• Delivery of tournament programs and pairing sheets• On-site security

AMENITIES• 30 tournament/skybox admission tickets per

day (120 total) printed with company name• Two additional host passes for

company representatives • Lunch buffet• Full bar service• 10 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured:• Hospitality entrance sign• Inside and outside of skybox• Sponsor board in high-traffic location on site• Skybox tickets

TOTAL INVESTMENT$37,000 per year (3-year commitment)

#18 SKYBOX

8 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 9: SIGNATURE EVENT

#17 SKYBOXA #17 Skybox provides you and your guests with delicious food, beverages, upgraded furnishings

and amenities on one of the greatest par-3 holes on the PGA TOUR.

FEATURES• Covered, elevated, open-air

skybox located at the 17th green• 20 seats with additional

standing room • Available Thursday - Sunday• Flat screen TV with live broadcast• Close access to restrooms • Delivery of tournament

programs and pairing sheets• On-site security

AMENITIES• 30 tournament/skybox admission

tickets per day (120 total) printed with company name

• Two additional host passes for company representatives

• Lunch buffet• Full bar service• 10 on-site parking passes per day

EXPOSURECompany name and/or logo will be featured:• Hospitality entrance sign• Inside and outside of skybox• Sponsor board in high-traffic location on site• Skybox tickets

TOTAL INVESTMENT$33,000 per year

9

Page 10: SIGNATURE EVENT

View world-class golf action up close from your private Bay Hill Chalet on holes 8, 9 or 17. A Chalet provides you

and your guests a private, enclosed, air-conditioned experience that you can make your own to reflect your brand.

FEATURES• Temperature-controlled, private

interior and patio with seating • Available Thursday - Sunday• Flat screen TV with live broadcast

+ live scoring access • Private, upscale restrooms • Delivery of tournament programs

and pairing sheets• On-site security

AMENITIES • 50 – 80 tournament/chalet admission

tickets per day (200 – 320 total) • Two additional host passes for

company representatives • Lunch buffet • Full bar service• 25-40 on-site parking passes per day

EXPOSURE Company name and/or logo will be featured:• Hospitality entrance sign• Inside and outside of chalet• Sponsor board in high-traffic location on site• Chalet tickets

TOTAL INVESTMENT50 guests: starts at $60,000 80 guests: starts at $85,000One and two day packages available on hole 9 only.

BAY HILL chalet

10 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 11: SIGNATURE EVENT

Enjoy premier shared seating along the 8th green. Club 8 provides a social networking

environment allowing you and your guests to mingle with other corporate golf enthusiasts.

FEATURES• One reserved table for 6-8 guests• Located inside a shared, open-

air, covered structure • Views of #8 green and #2 tee box• Shared tip-up seats for

optimal viewing• Access to private, upscale restrooms • On-site security

AMENITIES• 10 tournament/“Club 8”

admission tickets per day • Two additional host passes for

company representatives • Lunch buffet• Complete bar service• Five on-site parking passes per day

EXPOSURE Company name and/or logo will be featured:• Hospitality entrance sign• Table centerpieces• Sponsor board in high-traffic location on site• Club 8 tickets

TOTAL INVESTMENT4-day table: $12,5002-day table: $7,000

CLUB 8

11

Page 12: SIGNATURE EVENT

Interact with 130,000+ spectators and showcase

your products and services. Capture leads, activate

promotions and offer special giveaways.

FEATURES• 10’ x 10’ tent with flooring, power,

skirted table and two chairs• Opportunity to fully customize interior tent• High-traffic location• Two staff passes for company representatives• One on-site parking pass per day• Company name on tent exterior• Company name on sponsor board

in high-traffic location

TOTAL INVESTMENTStarts at $7,500Larger spaces are also available.

expo

12 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 13: SIGNATURE EVENT

Sponsorship packages may vary and can

be tailored to meet each company’s individual needs.

ADDITIONAL SPONSORSHIP OPPORTUNITIES INCLUDE:

• Youth Day/Junior Clinic • Military appreciation day• Executive womens’ day• Champions for Arnold’s Kids• Phone zone • Autograph area • Misting stations

• Naming rights for parking lots• Naming rights for event area• Medical/First Aid tent and carts• Restrooms• Media center • Volunteer ADA shuttle

service sponsor

13

Page 14: SIGNATURE EVENT

A space in one of our Pro-Am Tournaments gives

you a chance to play with a PGA TOUR Pro. Spaces

available Monday, March 14 for Champions for

Arnold’s Kids or Wednesday, March 16 for our

official Pro-Am Tournament.

packages include:

• Draw/cocktail party for participant and guest• Awards celebration for participant and guest• Exclusive gift package• Preferred parking• VIP credentials for tournament week

Additional benefits are available for each package.

TOTAL INVESTMENT Monday: starts at $5,000/player or $20,000/team Wednesday: starts at $8,500/player or $25,500/team

PRO-AM tournaments

14 I Arnold Palmer Invitational Presented by MasterCard I 2016

Page 15: SIGNATURE EVENT

15

Page 16: SIGNATURE EVENT

1979 Bob Byman1980 Dave Eichelberger1981 Andy Bean1982 Tom Kite1983 Mike Nicolette1984 Gary Koch 1985 Fuzzy Zoeller1986 Dan Forsman1987 Payne Stewart1988 Paul Azinger1989 Tom Kite1990 Robert Gamez1991 Andrew Magee

1992 Fred Couples1993 Ben Crenshaw1994 Loren Roberts1995 Loren Roberts1996 Paul Goydos1997 Phil Mickelson1998 Ernie Els1999 Tim Herron2000 Tiger Woods2001 Tiger Woods2002 Tiger Woods2003 Tiger Woods2004 Chad Campbell

2005 Kenny Perry2006 Rod Pampling2007 Vijay Singh2008 Tiger Woods2009 Tiger Woods2010 Ernie Els2011 Martin Laird2012 Tiger Woods2013 Tiger Woods2014 Matt Every2015 Matt Every

Matt Every 2014/2015 Back-to-Back Champion

PAST champions

MARCH 14-20, 2016 • ArnoldPalmerInvitational.com For more information contact Wayne Bannatyne

PHONE 407.876.7141 EMAIL [email protected]