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    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    Gaining a Unified and EnterpriseView of Performance using OBIEE

    Atlanta OAUG18 Jan 2008

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    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    Agenda

    OBIEE - Integrated BI Suite

    OBIEE End User Options OBIEE Architecture Why OBIEE? Enterprise view of OBIEE Dashboards Q&A

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    Sierra Atlantic at a Glance

    World class global delivery model for IT services

    Deep focus in enterprise applications, businessprocess integration and outsourced productdevelopment since inception

    1700+ employees worldwide

    Over 200 active customers across 20 countries

    Superior process maturity: SEI CMM Level 5,ISO 9001, ISO 27001 & SAS70

    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

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    Sierra Atlantic DW/BI Expertise

    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    Hyperion Oracle PeopleSoft Siebel

    Actuate Business Objects Cognos Hyperion Microsoft Oracle

    IBM Microsoft Oracle Teradata

    Business Objects Cognos IBM Informatica Microsoft Oracle

    DataIntegration

    DatabaseManagement

    Enterprise

    Analytics

    Business

    Intelligence

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    OracleDelivers

    Guided experience leads user from insight to actionIntuitive and interactive dashboards/scorecardsPersonalized, function-specific and role-based

    OracleInteractiveDashboards

    OracleAnswers

    Ad-hoc data explorationTrue business user self sufficiencyCreate, modify and author analysis, pivots anddashboards

    Dynamic problem/opportunity detection andnotificationAutomated analytic workflows and processesTailored delivery for wide range of mobiledevices

    Oracle BIPublisher

    Schedule & distribute enterprise-class reportsSophisticate pixel-perfect report layoutcontrols

    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    Primary OBIEE End User Options

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    OBIEE Architecture Overview

    A d m i n i s t r a t i o n

    M e t a d a t a

    Oracle BI Presentation Services

    Dashboards by Role

    Reports, Analysis / Analytic Workflows

    Metrics / KPIs Logical Model / Subject Areas Physical Map

    Oracle BI Server

    Direct Access to SourceData

    Data Warehouse / Data Model

    ETL

    Load Process

    Staging Area

    Extraction Process D A C

    Federated Data Sources

    SiebelOracle SAP R/3 PSFT EDW

    Other

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    Oracle BI Applicationssolutions approach:

    Faster deploymentLower TCOAssured businessvalue

    Build from Scratchwith Traditional BI Tools

    Oracle BIPrebuilt Analytic

    Applications

    Back-endETL andMapping

    DW Design

    Define Metrics& Dashboards

    Training &Roll-out

    Weeks / Months

    Pre-built ETLTailoring

    DW Design Mod

    Specific Metrics& Dashboards

    Training & Rollout

    Years / Quarters

    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    Why OBIEE?

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    Powerful Insight Across Data Sources

    Point and click access toinformation spanningmultiple physical sources

    Users interact with simplifiedmodelShielded from complexphysical data

    Complete and timelyinformation

    Real-time and historical data Enables high value cross-

    departmental analysis

    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    Show me sales through today for my highest value customers.Assure sufficient inventory to fulfill orders.

    DataWarehouse

    ODS /Operational

    HistoricalSales

    (throughyesterday)

    TodaysSales

    InventorySystem

    CurrentInventory

    Oracle BI ServerIntelligent Request

    Generation

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    PipelineAnalysis

    TriangulatedForecasting

    Sales TeamEffectiveness

    Up-sell /Cross-sell

    DiscountingAnalysis

    LeadConversion

    Receivables /Payables Analysis

    CustomerProfitability

    ProductProfitability

    RegulatoryCompliance

    ExpenseManagement

    Cash Flow Analysis

    ChurnPropensity

    CustomerSatisfaction

    ResolutionRates

    Service RepEffectiveness

    Service CostAnalysis

    ServiceTrends

    CampaignScorecard

    ResponseRates

    ProductPropensity

    Loyalty andAttrition

    Market BasketAnalysis

    Campaign ROI

    SupplierPerformance

    InventoryAnalysis

    ProcurementCycle Times

    InventoryAvailability

    EmployeeExpenses

    BOM Analysis

    EmployeeProductivity

    CompensationAnalysis

    ComplianceReporting

    WorkforceProfile

    TurnoverTrends

    Return onHuman Capital

    SalesAnalytics

    FinancialAnalytics

    WorkforceAnalytics

    Supply ChainAnalytics

    MarketingAnalytics

    Travel& Trans

    Auto Comms.& Media

    ComplexMfg.

    ConsumerSector

    Energy FinancialServices

    HighTech

    Insurance& Health

    LifeSciences

    PublicSector

    Other Operational& Analytic Sources

    Oracle BI Suite Enterprise Edition

    Prebuilt adapters:

    Service & ContactCenter Analytics

    Comprehensive Enterprise Prebuilt BI

    http://www.peoplesoft.com/corp/en/public_index.jsphttp://www.sap.com/index.asphttp://www.siebel.com/
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    OBIEE Prebuilt BI

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    Q & A

    Visit us at www.sierraatlantic.com

    Call us atUS: 1.510.742.4100

    UK: 44.20.8920.9520Dubai: 971.4.3616259India: 91.40.6643.6000

    Singapore: 65.6334.9356China: 86.20.87072002

    Copyright 2008 Sierra Atlantic, Inc. Material contained within this document is confidential and may not be reproduced without prior written consent.

    http://www.sierraatlantic.com/http://www.sierraatlantic.com/