SHRM Twitter 101 Presentation - Tweet This!
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Tweet This! Twitter for Business Jessica Miller- Merrell, SPHR
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Trained the employees at SHRM and the Society of Human Resource Management on how to use Twitter. It was a 2 hour presentation that covered the basics of Twitter for connecting, learning, communication and marketing.
Transcript of SHRM Twitter 101 Presentation - Tweet This!
Tweet This! Twitter for Business
Jessica Miller-Merrell, SPHR
What is Twitter?
• Concept Created in 2006 by Obvious Corp.
• Called Twttr
• Platform based on text messaging
• Third largest search engine in the world
What is Twitter?
140 characters
125 million users 6 Million tweets/day
The Language of Twitter
???•Bio•Tweet•RT (retweet)•@ (at symbol)•DM (direct messsage)•Hash Tag (#)
Bio
tweet
RT
“@”“@”
DM
“#”
Crafting Your Strategy Activity
•2 Minutes
•Circle numbers in order from 1 to 54
•Go!
Crafting Your Strategy
•Chaos vs. Strategy
•Enchantment
•Target your audience
•Use time saving tools
Your Voice
•Business is the front. Party in the back.
• 70% Business in the front. 30% Party in the back
•Social Media Mullet
Twitter ToolsHootsuite
Search.Twitter.com
Tweet Adder
What the Hashtag & TweetChat
Social Oomph
Best Practices
• Add a picture • Tweet daily • Follow those that interest you• Make mistakes• Strategy • Develop offline relationships • Social Media Mullet
free Stuff
Visit www.blogging4jobs.com & click on sidebar to download a copy of my free e-book on
Facebook Fan Pages or visit http://bit.ly/fGNCvp.
more about the speaker
Jessica Miller-Merrell, SPHRwww.blogging4jobs.com
@Blogging4Jobs
