Short sale and foreclosure social media marketing
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Transcript of Short sale and foreclosure social media marketing
w w w . M a r k i L e m o n s . c o m
This is Hot
Short Sale and Foreclosure
Social Media Set Up Plan
Focused on Real Estate!
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Objectives
Students will create a direct mail campaign to foreclosed homeowners in their farm area.
Students will select three social media tools that will impact their business within seven days.
Students will be able to organize a daily 60 minute plan of action to use social media and technology in their business.
Students will discover three new uses for social media tools and be able to implement them in their business in less than 30 minutes.
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NEW! Awesome Video Card
MarkiLemons.com
HAFALANGUAGE
QR Code Call to Action
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A card that converts to video with QR
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Call Marki Lemons at : 773-CE-MARKI Visit to check out system: https://www.sendoutcards.com/MarkiLemons/ Visit to order two panel cards:
https://www.sendoutcards.com/storefront/markilemons/
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A UNIQUE AND COMPELLINGONLINE SERVICE
1. Go to www.sendoutcards.com
2. Select a greeting card
3. Type your message
4. CLICK SEND
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• SendOutCards prints a real card
• Puts it in a real envelope
• Mails it with a real stamp
• All for about a buck
• You can even add photos
• Select a gift to send with your card
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Illinois Reliable Default List
1) Realist-MREDRealist Foreclosure Video http://www.mredllc.com/mredsecure/video/realist_foreclosure_data.html
2)Record Information (866) 695-3817 http://www.public-record.com/?src=mlemons
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• 4x5 Campaign, 4 mailers once per month for 5 months, mailed the same week of each month to four different farm areas
• Bridging online and offline marketing through custom direct mail
• Best to use just one card design that you use consistently
• Order Postcard on Friday for Monday or Tuesday delivery
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Zipcode June July August Sept Oct Total
Week #160605
Week #260615
Week #360616
Week #460653
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10 Ways to Use QR Codes in Print Material
Billboards Business Cards Newspaper Ads Brochures Trade Show Flyers In Store Signs Event Posters Direct Mail Pieces Real Estate Sales Signs Information Kiosks
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www.realtor.org
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QR Code& Reader Sites
http://www.qrstuff.com/
http://beqrious.com/generatorhttp://www.qrjumps.com/http://reader.kaywa.com
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igoogle homepage
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Door Hanger-Same Script
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Cold Calling-Same Script
What is your EXIT Strategy? Did you know you could be eligible to sell your house for less than what is owed? Did you know you can be eligible to receive $3,000in moving cost assistance? Did you know you can be eligible for a waiver of deficiency judgment?
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Up to 30,000 with Chase
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Design Your Postcard
1) Title2) Body Language3) QR Code
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www.craigslist.org
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Log-In
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Posting
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What if I don’t have a website
Download list and add to:–Google Spreadsheet- stand alone website–SlideShare–Google Site–Google Blogger
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Design Your Craigslist Ad
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Click Through Rate
The CTR for an ad is defined as the number of clicks on an ad divided by the number of times the ad is shown (impressions), expressed as a percentage.For example, if a banner ad was delivered 100 times (100 impressions) and received one click, then the clickthrough rate for the advertisement would be 1%
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Title Actual Post ADPR Webite Link HTML Code
New Foreclosure South Loop-Chicago
Foreclosures available ASAP in Chicago’s South Loop Community check out a few in our inventory. <a href="http://zo25216.kleptonic.net/redirect/139ccc2a-3415-4aca-b061-07fd9941a537">Click here for NEW Foreclosures</a><img src="http://zo25216.kleptonic.net/4164/40/1522/?86=139ccc2a-3415-4aca-b061-07fd9941a537.jpg" />
http://www.adprnetwork.com/community/area/South+Loop/
<a href="http://zo25216.kleptonic.net/redirect/139ccc2a-3415-4aca-b061-07fd9941a537">Click here for NEW Foreclosures</a><img src="http://zo25216.kleptonic.net/4164/40/1522/?86=139ccc2a-3415-4aca-b061-07fd9941a537.jpg" />
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Facebook Leads
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Banner
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Fbanners.com
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Polls in Facebook
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http://www.facebook.com/ADPRNetwork
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The Power of Twitter
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Twitter Updates
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Create Your Twitter Bio
160 characters or less
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Twitter to LinkedIn
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South Carolina REALTORS® is the largest trade non-profit organization in the state of South Carolina. They have a membership of
14,000 members. When they switched to Google Apps it saved the association
$50,000.
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http://www.google.com/alerts
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Google Calendar
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Agent Genuis
Yelp is for more than restaurants. REALTORS® can write reviews that now link to them and boast their
SEO
Yelp, Inc. is a company that operates yelp.com, a social networking, user review,
and local search web site.
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Mobile Yelp is Great!
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The Power of Yelp
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Great Yelp Example
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Sean McCormack Great Review
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markilemons.yelp.com
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foursquare is a location-based
social networking website based on
hardware for mobile devices
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The Power of Foursquare
foursquare is a location-based social networking website based on hardware for mobile devices
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https://foursquare.com/marki_lemons
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Reviews Link Back To You
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Thank You!Marki Lemons-RyhalABR, ABRM, ADPR, CDEI, CNE, CRB, CRS, green, SFR , & MBA
Speaker, Trainer & Coach of Short Sales, Foreclosures & Social Media Implementation
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