Short Preso

13
Creativity is a weapon of mass construction.
  • date post

    21-Oct-2014
  • Category

    Business

  • view

    1.612
  • download

    0

description

The very brief version of my Sydney 'Creative Circus' presentation.

Transcript of Short Preso

Page 1: Short Preso

Creativity is a weapon of mass construction.

Page 2: Short Preso

#1 BIGGER. DREAM [AND KEEP TRACK OF IT]

Page 3: Short Preso

#2 Embrace culture, not category. [FIND THE UNEXPECTED RELEVANCE]

Page 4: Short Preso

#3 FOCUS ON THE PRIZE, NOT THE MEDIUM.

#3 FOCUS ON THE PRIZE, NOT THE MEDIUM.

Page 5: Short Preso

[DO THINGS PEOPLE CAN FEEL, BE A PART OF & BELIEVE IN]

#4 MAKE IT REAL.

Page 6: Short Preso

#5 Be culturally provocative. [CREATIVITY IS BORN FROM EMOTIONAL TENSION POINTS]

Page 7: Short Preso

#6 RELEASE YOUR BRAND VOICE.

[IT’S ABOUT VALUES, NOT STYLE]

Page 8: Short Preso

#7 KEEP THE IDEA ALIVE.

Page 9: Short Preso

#8 COLLABORATE. [KNOW WHAT YOU’RE BAD AT]

Page 10: Short Preso
Page 11: Short Preso

#10 BE BRILLIANT.

Page 12: Short Preso

WITHOUT INSIGHT WE HAVE NOTHING.

Page 13: Short Preso

Creative intelligence can change the World. [It can change the way people live, think, feel, dream & do]