Shoe Shine Boys

by: IONUT, ZAIN & NATHAN

Our small business idea is about shoes shining &

polishing shoes .

We give 2 different kinds of services e.g. standard

& premium.

It takes around 5-10 minutes polishing your shoes,

depending on what service you use.

Our services will take place in college street and

Debden tube station too.

Introduction

First step: Clean the Leather

Second step: Use a Leather Dye

Third step: Use a Leather Lotion

Fourth step: Polish the shoes

Fifth step: Buff the Shoes

HOW TO MAKE SHOES SHINE?

Questionnaire

MARKET RESEARCH

What is your Gender?

MaleFemale

We surveyed the Male, Female in the college and this is our results

Under 16

16-17 18-30 31-39 40-49 50-64 65 over0

2

4

6

8

10

12

14 What is your Age?

Age

Number of people

We surveyed a range of age groups but the most people we surveyed were 16-17.

Market Research

Yes

No

0 5 10 15 20 25 30

Would you consider using a Shoe Shine Service?

This graph shows us that most people are willing to use Shoe Shine Service.

MARKET RESEARCH

Mon- FiWeekend

Any Day

05

101520

When would you prefer to use this service?

Period of Time

This graph shows that most people would like to get their shoe service on a weekday

Market Research

Spring Summer Winter05

1015

When would you want this service avaible?

Terms

The most popular season is summer, so we will be having more people working in the summer and less in other season.

Market Research

Two puinds

Two pounds

fifty

Three pounds

Three pounds

fifty

Four pounds

Four pounds

fifty

Five pounds

02468

10

How much would you be willing to pay?

Amount of money

Number of people

This graph is showing us that most people are willing to pay either £2 or £3 so we will stick to £3 as we will make more money out of it and the customers seem to think that £3 is a reasonable price.

Market Research

1314.5

16

Which service would you prefer?

The graph shows us that both services were very popular so we would provide both.

Market Research

TARGET MARKET

Our target audience for our shoe shine service will

be aiming at the staff and students in the college

also Debden train station so we can get the

customers in the morning.

10 x brushes

2 x packs of rubber gloves

3 x chairs

1 x footstall

Leather lotion & leather dye

Lint Cloths

Polish(black, dark tan, medium tan, light tan, neutral &

whitener)

RESOURCES NEEDED FOR SMALL BUSINESS

SOURCES OF FINANCE

We will set up our business by taking some savings

from our bank account .

The budget we are looking for is roughly £65.00 as

with this money we need to invest on the equipment

we need to set up the business.

Shoe polish 100 ml £3.75

10x Brushes £27.50

Ladies tights £7.00

Leather dye £5.00

Leather lotion £4.75

Leather cleaner 3 in 1 cleans (250 ml) £12.99

Soft clothes £2

___________________________________________________________________________

Total £62.99

COST OF EQUIPMENT

Standard : Only £3• Clean• Polish

Premium : Only £5• Clean• Use leather Dye • Use leather lotion• Polish buff • Final buff

We charge £3 for standard shine because we asked people in our

questionnaire what they felt would be a suitable price and £3

was reasonable for a standard shine.

£5 for premium because thats how much people said they would

pay for it.

SERVICES

 

Shoe shine boys

Shine bright like a diamond!!

If you want to get your shoes shined you can have standard shine or the premium shine.

The standard shine consists of:• Clean leather and polish

£5 for premium shine! £3 for standard! The premium shine consists of:

• Clean leather• Leather dye • Polish buff• Final buff

Our services will take place in street collegeand Debden tube station too

WHERE WILL WE ADVERTISE THE FLYER?

We will promote our flyer in Epping Forest college

and the Debden High Street. You will be able to see

our flyer hanging up on the wall around the college,

it will also be on the college website, t.v screens. Our

flyer will say when and where abouts, what we do,

how much we charge, what day’s we are working

and information on what we offer. We are usually

working weekdays from 8-10 in the morning and 5-6

in the evenings.

THE END