ShindaiwaBY Bertil Albing Regional Manager Western Europe.

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Transcript of ShindaiwaBY Bertil Albing Regional Manager Western Europe.

Page 1: ShindaiwaBY Bertil Albing Regional Manager Western Europe.
Page 2: ShindaiwaBY Bertil Albing Regional Manager Western Europe.

Shindaiwa BYBY

Bertil AlbingBertil AlbingRegional Manager Western EuropeRegional Manager Western Europe

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A strong partnership

Power Equipment Dealers

+

+

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Shindaiwa’s Mission

The mission of Shindaiwa is to deliver complete customer satisfaction by being…

FIRST TO START, LAST TO QUIT

…in all business dealings.

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Our Company, Our Products, Our Company, Our Products, Our Reputation, are all built Our Reputation, are all built

upon one principle;upon one principle;

QualityQuality in everything we do.in everything we do.

Shindaiwa

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A brief history of A brief history of ShindaiwaShindaiwa

Founded in 1952 Pioneer in electric chain saws in Japan Pond & deck chain saws Exported to Peru

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A brief history of A brief history of ShindaiwaShindaiwa

• 1975

– First 2-cycle products were small horizontal-cylinder chain saws.

• 1979

– First brushcutter (T-25) introduced (some still on the job today!)

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A brief history of A brief history of ShindaiwaShindaiwa

• 2003–HHP & SCP division is established.

–HHP: Hand-Held ProductsHHP: Hand-Held Products•Headed by Tom Bunch•Headquarter: Tualatin, Oregon, USA•Products: All hand-held products

–SCP: Shindaiwa Construction SCP: Shindaiwa Construction ProductsProducts•Headquarter: Hiroshima, Japan

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Shindaiwa Headquarters Shindaiwa Headquarters Hiroshima, JapanHiroshima, Japan

ShindaiwaShindaiwa

CorporationCorporation

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Shindaiwa Manufacturing Shindaiwa Manufacturing Center in Chiyoda, Japan Center in Chiyoda, Japan ……

1 hour from Hiroshima

Established in 1985

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Shindaiwa Outside Japan Shindaiwa Outside Japan Established Established 19811981

Shindaiwa Inc.Shindaiwa Inc.

headquartersheadquarters

Tualatin, Oregon,

USA

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Assembly and Distribution CenterAssembly and Distribution Center

• 1.5 km from Shindaiwa Inc headquarters.1.5 km from Shindaiwa Inc headquarters.• Tualatin, Oregon, USA• Became operational in July 2005

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Shindaiwa Facility in Taichung, Taiwan

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Shindaiwa in brief…Shindaiwa in brief…

• Tokyo Stock Exchange

• 650+ caring employees

• 100+ engineers• Commercial product

focus

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The Shindaiwa ApproachThe Shindaiwa Approach

• High-quality products• Clean 2-step distribution• First-class customer service• Above average profits + returns• Strong marketing and technical

support

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Strategic Direction

Products• CHOICE: 2-cycle/4-cycle• Maintain first class

professional products• Full range competitive semi

professional products• Clear differentiation• Avoid opening price point

segment

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Shindaiwa 2-Cycle Engines

• Ball and needle bearing construction

• Crankcase halves available individually

• Cast aluminum or magnesium construction (not plastic)(not plastic)

• 2-ring pistons• Chrome cylinder• Close ported cylinders

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New ProductsNew Products

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Shindaiwa Attachments & Accessories

• SPEED-FEED® Trimmer Heads

• Tornado™ blades

• PowerBroom™

• Shindaiwa Trimmer line

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Shindaiwa beyond Products

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High-quality support materials to High-quality support materials to support high-quality productssupport high-quality products

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Multi-Lingual WebsiteMulti-Lingual Website

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Shindaiwa’s approach for the Shindaiwa’s approach for the future…future…

High-quality productsHigh-quality products

Clean 2-step distributionClean 2-step distribution

First-class customer serviceFirst-class customer service

Strong marketing and technical supportStrong marketing and technical support

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• This is only the beginning!

• There is a world of opportunity with Shindaiwa!

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Our Company, Our Products, Our Company, Our Products, Our Reputation, are all built upon Our Reputation, are all built upon

one principle;one principle;

QualityQuality in everything we do. in everything we do.

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