Sharma.Mandeep

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MANDEEP SHARMA A 101, Mantri Astra, Hennur Main Road, Hennur Bande Bangalore-560043 Mobile: 9886662075, Email:[email protected] BUSINESS HEAD PROFILE DISTRIBUTION MANAGEMENT/ TURNAROUNDS / ESTABLISHING NEW BUSINESSES Accomplished executive with expertise establishing operations and formulating and executing strategies that generate dynamic gains and build corporate value globally. Repeatedly produce sustained revenue and EBIDTA growth. Notable success driving turnarounds and creating lasting change in dynamic and competitive business environments. 17 years of diversified experience and a background distinguished by leadership with major organizations including Moser Baer India Limited, LG Electronics India Pvt Limited, Electrolux Kelvinator and IFB Industries Limited. Currently working with 3M India Limited as National Sales Manager managing Residential Water and Commercial Water Business Units of 3M Purification in India reporting to General Manager. CAREER SNAPSHOT AREAS OF EXPERTISE/ KEY SKILLS 3M India Limited 2011-Till Date National Business Manager Moser Baer India Limited 2007-2011 Regional Manager-West LG Electronics India 2004-2007 Branch Manager IFB Industries Limited 2002-2004 Branch In-charge Electrolux Kelvinator Limited 2001-2002 Senior Sales Executive IFB Industries Limited 1998-2001 Sales Executive PROFESSIONAL EXPERIENCE 3M INDIA LIMITED (3M PURIFICATION INC) SEPTEMBER’2011-PRESENT National Business/Sales Manager (Section Chief) Launched Residential Water Business for 3M in India Responsible for Residential Water and Commercial Water Business verticals of 3M Purification Business in India. Products include Point of Entry and Point of Use Water treatment solutions for Residential purpose and commercial food service establishments. Joined in September 2011 as Business Development Manager for Residential Water Business. Given additional Responsibility of managing portfolio of Commercial Water Filtration segment in August 2013 New Business Development Establish/ Scale Up Operations P&L Management Pricing Sales and Distribution New Product Launches Operational Excellence Team Building Strategic Planning Budgeting and Forecasting

Transcript of Sharma.Mandeep

Page 1: Sharma.Mandeep

MANDEEP SHARMA A 101, Mantri Astra, Hennur Main Road, Hennur Bande Bangalore-560043 Mobile: 9886662075,

Email:[email protected]

BUSINESS HEAD PROFILE

DISTRIBUTION MANAGEMENT/ TURNAROUNDS / ESTABLISHING NEW BUSINESSES

Accomplished executive with expertise establishing operations and formulating and executing strategies that generate dynamic gains and build corporate value globally. Repeatedly produce sustained revenue and EBIDTA growth. Notable

success driving turnarounds and creating lasting change in dynamic and competitive business environments. 17 years of diversified experience and a background distinguished by leadership with major organizations including Moser Baer

India Limited, LG Electronics India Pvt Limited, Electrolux Kelvinator and IFB Industries Limited. Currently working with 3M India Limited as National Sales Manager managing Residential Water and Commercial Water Business

Units of 3M Purification in India reporting to General Manager.

CAREER SNAPSHOT AREAS OF EXPERTISE/ KEY SKILLS

3M India Limited 2011-Till Date

National Business Manager

Moser Baer India Limited 2007-2011 Regional Manager-West

LG Electronics India 2004-2007 Branch Manager

IFB Industries Limited 2002-2004 Branch In-charge

Electrolux Kelvinator Limited

2001-2002 Senior Sales Executive

IFB Industries Limited 1998-2001 Sales Executive

PROFESSIONAL EXPERIENCE

3M INDIA LIMITED (3M PURIFICATION INC) SEPTEMBER’2011-PRESENT

National Business/Sales Manager (Section Chief)

Launched Residential Water Business for 3M in India

Responsible for Residential Water and Commercial Water Business verticals of 3M Purification Business in India. Products

include Point of Entry and Point of Use Water treatment solutions for Residential purpose and commercial food service establishments.

Joined in September 2011 as Business Development Manager for Residential Water Business.

Given additional Responsibility of managing portfolio of Commercial Water Filtration segment in August 2013

New Business Development

Establish/ Scale Up Operations

P&L Management

Pricing

Sales and Distribution

New Product Launches

Operational Excellence

Team Building

Strategic Planning

Budgeting and Forecasting

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Résumé – Mandeep Sharma +91 9886662075 [email protected] Page 2 of 4

Major Responsibilities and Notable Credits

1. Successfully launched Residential water business in India. 2. P&L responsibility for Residential and commercial water filtration segment of 3M Purification Business. 3. Strategic/tactical Planning and developing growth trajectory for the business. 4. Preparing and executing annual plans, scheduling expenses, analyzing variances and corrections, goal setting and

performance evaluation. 5. Hire, coach and build a strong & motivated sales team for the segment. 6. Establishing pricing strategies, Monitoring costs, competition, AR and inventory turns. 7. Establish strong channel network for the segment across India. 8. Forecasting and managing inventory levels in line with demand. 9. Coordinate with APAC and Global teams to get support for India. 10. Drive marketing programs including PR to support the program through external agencies. 11. Set up Service Infrastructure for the segment in India. 12. Set up Distribution channel for range of products in India. Established Sanitary ware channel as unique and successful

channel for Point of Entry range of products in Residential water filtration. 13. Post launch in 2012 achieved business growth of 300% in 2013 and 200% in 2014.

MOSER BAER INDIA LIMITED OCTOBER 2007 TO AUGUST 2011

Assistant General Manager-West for Consumer Electronics Division June 2009 to August 2011

Senior Manager-West for Consumer Electronics Division October 2007 to May 2009

Handled West region for Consumer Electronics business. I was responsible for entire Sales, Marketing and Service

operations for West Region.

Major Responsibilities and Notable Credits

Joined as Senior Manager. Promoted as AGM in June 2010.

Launched Consumer Electronics Division (DVD Players, LCD TVs, Home Theaters, Colour Televisions, and Media Players) in West.

Handling entire operations of the division for Sales and Marketing across Maharashtra, MP, Chhattisgarh, Gujarat and Goa.

Instrumental in devising SOP’s for sales through National Distributor M/S Ingram Micro India Limited. Instrumental in devising SOP’s for Consumer Service for the region through M/S Adonis Devising and implementation of marketing activities across the region.

Handling all major Modern Trade accounts on Pan India basis e.g. Croma, Reliance, Vijay Sales, Aditya Birla, Future Group

Successfully launched DVD Players, LCD TVs, Home Theatres, Colour Televisions, Media Players and Digital Photo Frames across West.

Set up distribution channel and direct dealer network across west.

Devising and implementing budgets. Building Brand focus and ensuring maximum presence in all formats of channel resulting in greater Brand acceptance. Material planning, indenting and allocation. Product, Channel and Inventory Management. Special focus on the channel, with continuous expansion and extraction. Led a team of people to set up and operate profitable operations in West.

Successfully led the Region to become No.1 among all Regions of Moser Baer across all product categories. Product wise contribution of West to all India sales of CE Division is

o DVDs: 40% o LCDs: 60% o CTVs: 28% o Media Players: 35% o Others: 38%

Handled South Region as additional responsibility from September 2010 to January 2011

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LG ELECTRONICS INDIA PRIVATE LIMITED APRIL 2004 TO SEPTEMBER 2007

Branch Manager, Nagpur January 2006 to September 2007

Product Manager (West) Washing Machines April 2004 to December 2005

Major Responsibilities and Notable Credits

Branch Manager, Nagpur

Managed Branch operations for all product categories of LG for Vidharbha region Achieved a growth of 40% in H-1 2007 vs. H-1 2006 in Vidharbha. Achieved a growth of 35% in 2006 vs. 2005 in Vidharbha. Nagpur was the highest GSM Handsets selling Branch for two consecutive years I.e. 2006 and 2007. Achieved numerous MD Appreciation awards( 2006 and 2007) for

o Highest GSM Sales o Highest Premium Product Sales o Best aging norms

Achieved profitability targets.

Product Manager, (West) Washing Machines

Managed Washing Machine product line for entire West region that included 10 different Branches of Company

WM Market Share in West increased by 12%.(26% in 2004 to 38% in 2005) Front Load washing machines sales increased by more than 200% in West in 2005 Successfully implemented the DMDC (Different Model Different Channel) Concept in West. Achieved Segment wise Growth and Profitability targets for the category. Highest market share in Front Loaders and Top Loaders among all the four zones across country. Received highest Performance Bonus for the year 2004. Received MD appreciation award continuously for nine months in 2005.

IFB INDUSTRIES LIMITED MAY 2002 TO APRIL 2004 AND JUNE 1998 TO JANUARY 2001

Branch In charge, Punjab. January 2004 to April 2004

Senior Area Sales Manager, Punjab April 2003 to January 2004

Area Sales Manager, Mumbai May 2002 to April 2003

Area Sales Executive, Vidharbha (Nagpur) June 1998 to January 2001

Major Responsibilities and Notable Credits

Branch In charge-Punjab Recorded a growth of 30% in WM segment and 104%MW segment in Punjab for financial year 2003-04. Appointed Distributors in major towns of Punjab for Washing Machines and Microwave ovens. Increased the dealer network in Punjab and achieved an addressibity of 75% for our products in the state. Successfully incorporated the philosophy of "Different Model Different Channel" so as to avoid channel conflict and

at the same time ensure volumes as well. Area Sales Manager, Mumbai

Achieved a growth of 30% in Central Mumbai and Thane Districts for the year 2002- 03 for Washing Machines. Launched IFB Microwave ovens and Dishwashers in Raigadh Dist. Increased the penetration level of IFB products from 45% in April'2002 to 80% in March'2003.

Area Sales Executive, Nagpur (Vidharbha)

Achieved Overall growth of 30% for the Year 1999 and 40% in Year 2000 in the washing machine segment in the territory.

A growth of more than 200% in the microwave oven segment for the financial year ended March 2000 in comparison to the previous year.

Distinction of best territory in western region in terms of market share and financial discipline.

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A market share of more than 90% in front loading washing machine segment in the territory. Streamlined service set up of company in Nagpur that resulted in higher efficiency and growth of service collection

by more than 400%.

ELECTROLUX KELVINATOR LIMITED JANUARY 2001 TO APRIL 2002

Senior Sales Executive, Mumbai.

Sold highest no. of appliances in the branch from for the calendar year 2001. Launched white Westinghouse AC's in the territory. Sold highest no. of AC's in the western region for the calendar year 2001. Achieved highest growth for Electrolux frost free refrigerators in the territory. Achieved the distinction of best territory in terms of financial discipline. Achieved a market share of 28% in refrigerators and 15% in washing machines. Achieved a growth of 10% market share in washers and 8% in refrigerators for the year 2001.

EDUCATION MBA (Marketing & Finance) Nagpur University, Nagpur 1998 Secured 74% Post Graduate Diploma in Computer Applications Guru Nanak Dev University, Amritsar 1996 B.Sc. Guru Nanak Dev University, Amritsar 1995 Secured 66%

PERSONAL DETAILS Date of birth : 14th November 1973 Marital status : Married Languages known : English, Hindi, Marathi and Punjabi