SÃO PAULO • BRAZIL Plastic and Rubber Exhibition POST …...was collected (bags, cardboard,...

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POST SHOW REPORT 2019 Realization Promotion and Organization Official Sponsorship Venue Officia Travel Agency Official Air Carrier Member of International Plastic and Rubber Exhibition 25-29 MARCH 10 AM TO 7 PM SÃO PAULO • BRAZIL

Transcript of SÃO PAULO • BRAZIL Plastic and Rubber Exhibition POST …...was collected (bags, cardboard,...

Page 1: SÃO PAULO • BRAZIL Plastic and Rubber Exhibition POST …...was collected (bags, cardboard, paper, plastic, glass, aluminum, etc.) Another edition of the project Tampinha Legal

POST SHOW REPORT 2019

Realization Promotion and Organization Official Sponsorship VenueOfficia Travel Agency

Official Air Carrier Member of

International Plastic and Rubber Exhibition

25-29MARCH

10am to 7pmSÃO PAULO • BRAZIL

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Largest and most important industry event in Latin America, the second edition of Plástico Brasil — International Plastic and Rubber Exhibition, has established itself as the industry’s major event.

Plástico Brasil 2019 took place March 22-25 at São Paulo Expo, the largest, most modern trade show facility in Latin America. There were more than 45 thousand attendees and more than 800 Brazilian and international brands from every industry segment, all contained in 40,000 square meters of show expo.

• MACHINERY• EQUIPMENT AND ACCESSORIES• TOOLING, DIES AND MOLDS• INDUSTRIAL AUTOMATION AND ROBOTICS• PERIPHERALS • RAW MATERIALS• RECYCLING• INSTRUMENTATION, CONTROLS AND MEASUREMENT• SERVICES AND SOLUTIONS

PRIMARY INDUSTRY

SEGMENTS:

THE EVENT

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SUPPORTERS

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MEDIA PARTNERS

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More than industry professionals attended the show

square meters of exhibitor floor space45 thousand

4 INTERNATIONAL

PAVILIONS 14

EXHIBITOR COUNTRIES

MORE THAN800

BRAZILIAN AND INTERNATIONAL

EXHIBITOR BRANDSGERMANY

CHINAAUSTRIA

ITALY

40 thousand

PLÁSTICO BRASIL 2019 BALANCE SHEET

hours of content for attendeesMore than 80 hours

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ATTENDEE PROFILEThe show hosted attendees from every state in Brazil Attendees represented 40 countries

ARGENTINA 33,1%

CHILE 10,9%

PARAGUAY 8,5%

BOLIVIA 6,1%

PERU 4,4%

URUGUAY 4,1%

ECUADOR 3,8%

COLOMBIA 3,4%

US 3,4%

POLAND 3,0%

OTHERS 19%

+ 35% increase in

Latin American attendees

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ATTENDEE PROFILE

QUALIFIED ATTENDEES

ATTENDEES BY AREA OF ACTIVITY

Automotive +88%

Packaging +21%

Tools +27%

GROWTH IN STRATEGIC BUSINESS SEGMENTS28% Packaging

10% Metallurgical

6% Auto parts

8% Others

4% Automotive

2% Recycling industry

4% Eletronics

3% Petrochemical

3% Construction equipament

2% Food and Beverage

30% Plastis processing industry

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ATTENDEE PROFILE

of attendees play a key role in the company buying process

attend the show in search of new suppliers, to purchase and/or research an investment for the near future

of attendees plan to return to the Plástico Brasil 2021 Expo

of attendees returned to the show for a second day

indicated they don’t plan to attend another industry show in 2019

84%

72%

86%15%76%

WHAT DO ATTENDEES LOOK FOR AT PLÁSTICO BRASIL?

27,8%

19,2%

18,9%

14,8%

14,2%

13,3%

13,3%

12,5%

12,2%

9,9%

8,2%

7,6%

7,6%

7,1%

6,8%

6,3%

0,9%

 

MACHINES AND EQUIPMENTS

PLASTIC MACHINES

AUTOMATION, CONTROL AND MEASUREMENT

MOLDS

TOOLS AND DEVICES

PLASTIC PROCESSORS

MACHINE TOOLS

RECYCLING

HYDRAULIC AND PNEUMATIC EQUIPMENTS

HANDLING AND STORAGE EQUIPMENTS

VALVES, PUMPS AND COMPRESSORS

SURFACE TREATMENT & PAINTING

TERMIC CONTROL

ENGINES, COUPLING, REDUCERS AND GEARS

RUBBER

OTHERS

BASIC PRODUCTS / RAW-MATERIAL / RESINS / MASTERBATCH

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ATTRACTIONS

Idea Park received innovative projects from national engineering universities (INSTITUTO MAUÁ DE TECNOLOGIA, FAAP and CEFET/RJ), in a 250 m² interactive area, with more than 20 presentations given by professors, speakers and well-known industry organizations (BNDES, SEBRAE, TRICICLOS, SIMPLÁS, PLASTIVIDA and BRASKEM).

Each day, the space hosted students, manufacturers, industry professionals, who took part in more than 80 hours of complimentary content.

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SUSTAINABILITY Plástico Brasil 2019 chose Sustainability as one of its cornerstone themes, along side of Business, Knowledge and Technology.

Also held in the Idea Park, the Plastivida Sustainability Special, a rotation of 5 presentations, addressed the following themes:• Recycling• Ocean waste• Industry sustainability• Legal Panoramas • National Solid Waste Policy

“We need to learn to discuss issues related to proper disposal,responsible consumption, participation in the productive recycling chain,with selective collection, in order to take advantage of the benefits which plastic offers us, without causing environmental impact.”Miguel Bahiense, president Plastivida

ATTRACTIONS

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SMED - Single Minute Exchange of Die

Rapid die changeLive demonstration of advanced rapid die change technologieswith no human interaction, organized by the companies ROMI and STÄUBLI.100% automated.

PARCEIROS

More than 40 live presentations

ATTRACTIONS

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1º ABINFER BUSINESS CENTER – ABC 2019

Newly featured this edition, the space created in partnership with ABINFER (The Brazilian Tooling Industry Association) was dedicated exclusively to tooling manufacturers and offered a one-stop solution to attendees by bringing together products presented by 13 companies, along with knowledge, shared in presentations and workshops housed in an exclusive auditorium throughout the entire show. The space hosted 15 presentations, on key industry segment topics.

• Ferramentaria JN• Kobo• Vama• Union Moldes

YG-1SIMCOOSG

• Moldar• Coston• Jplast• Orion Matrizes

TOOLING

SPONSORSOKUMASUPER FINISHINGPLMX

• Cicma Matrizes• Bosch• Tecdes• Herten• Winter Ferramentaria

POLIMOLDAÇOESPECIALSTAUBLI

SCHUNKISCARMATRIPEÇAS

HEXAGONRENISHAW

ATTRACTIONS

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ROADSHOW VDIGERMAN BEST PRACTICES FOR INDUSTRY 4.0

Seminar organized by VDI in partnership with VDMA Germany (Mechanical Engineering Industry Association) with features aimed at technical pros and implementation best practices for the primary Industry 4.0 concepts.

The event was held on March 26.

ATTRACTIONS

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The largest PET packaging industry meeting, organized by ABIPET

(The Brazilian PET Industry Association) During two days, new technologies, scenarios and current themes in this industry were presented and discussed, with a focus on technical content and networking.

The event was held on March 27 and 28.

ATTRACTIONS

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Plástico Brasil 2019 featured the participation of SENAI SP, with their Mobile Industry 4.0 Classroom - The Evolution of Automation. The facility presented most important Industry 4.0 technologies and showed how to bring more efficiency and customization to the production line, while minimizing loss and operational cost.

ATTRACTIONS

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SEBRAE Mobile was on hand for the entire show providing content on entrepreneurship and business management, enabling themes to be addressed such as: business planning and business management coaching, along with other topics.

ATTRACTIONS

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RECYCLING

Other initiatives within the Sustainability category took place at Plástico Brasil:

From show setup to tear down, the waste generated by exhibitors and attendees was collected in containers from the Environmental Priority Cooperative, who separated it by material type into bins, then sold those materials which were converted into profit for the community.

Around 30 thousand kg of recyclable material was collected (bags, cardboard, paper, plastic, glass, aluminum, etc.)

Another edition of the project Tampinha Legal was featured - which promotes environmental education via collection of plastic bottle lids to be recycled and/or reused.

There were 510 kg of lids collected during the show days, and the institution selected as beneficiary to receive the donation was Instituto Canto de Luz.

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CARAVANS AND GROUPSPlástico Brasil hosted visits by groups and caravans from associations, universities and technical schools from a number of regions throughout Brazil.

• Rio de Janeiro -RJ

• Bragança Paulista - SP

• São Paulo – SP

• São José dos Campos - SP

• São Bernardo do Campo – SP

• Campinas - SP

• Brasília – DF

• Joinville – SC

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TRANSFORMING THE FUTURE 365 DAYS PER YEAR

Plástico Brasil, much more than just a trade show, is also a business platform which operates throughout the entire year via our digital channels: official website, Mundo do Plástico (World of Plastic) digital channel, social media Facebook, LinkedIn and YouTube.

You can access exclusive, unique content focused on the plastics industry every day, in addition to general information, trends and new industry technologies.

Institutional website page views:

693,986

Content Channel page views:

346,880

Facebook: 35,964 Likes

LinkedIn:

8,908 Followers

2018-march to 2019-march

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CLICK AND VIEW

ACCESS AND DOWNLOAD EXCLUSIVE INDUSTRY

CONTENT AND MATERIALS.

Watch Plástico Brasil 2019 daily summary reports here and prepare for the next edition!

1O DAY

2O DAY

3O DAY

4O DAY

5O DAY

LEARN ABOUT THE RECYCLING PROJECT WHICH

TOOK PLACE DURING THE

PLÁSTICO BRASIL 2019 EXPO.

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PROMOTIONAL ACTIVITIES

• Digital marketing

• Offline marketing

• Media relations

• Sponsorship and participation in industry shows and events

• Gorilla Marketing

• Production of videos featuring industry influencers

• Clube Vip Campaign

• Complete video coverage of show

Plástico Brasil featured a broad communication strategy, throughout 30 months, with national, regional and international campaigns, strengthening the brand and attracting a qualified audience.

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EXPO PLASTICOS Guadalajara, Mexico

NPEOrlando, USA

ARGENPLÁS Buenos Aires, Argentina

CHINAPLASShanghai, China

PLASTMilan, Italy

EXPO PLAST Lima, Peru

COLOMBIAPLAST Bogota, Colombia

2018 INTERNATIONAL TRADE SHOWSPlastic Brasil present all over the world

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MEDIA COVERAGE AND PROMOTION

3736274

209300

PUBLICATIONS IN NEWSPAPERS, MAGAZINES, INTERNET AND TV

ADS IN KEY INDUSTRY MEDIA AND PLASTICS MANUFACTURING INDUSTRY PUBLICATIONS

DIGITAL BANNERS ON MEDIA AND PARTNER ENTITY WEBSITES

EMAIL MARKETING BLASTS TO MEDIA AND PARTNER ENTITY LISTS

RADIO SPOTS

Tecnologia que TRANSFORMA

25 - 29MARÇO RODOVIA DOS

IMIGRANTES - KM 1,5

Realização:

Promoção e

Organização:

Patrocínio

Oficial:

Local:

Filiada à:

Apoio:

INSCREVA-SE

GRATUITAMENTE

10minutos

do Aeroporto de

Congonhas

Transforme

seu negócio com

novas tecnologias

e amplie seus

resultados!

www.plasticobrasil.com.br

Plastico_Cartaz_InscrevaSe_420x597mm_v2.indd 2

01/11/2018 14:43

SETORES PRESENTES • Máquinas, equipamentos e acessórios• Moldes e ferramentas• Produtos básicos, matérias-primas e resinas

• Instrumentação, controle e automação• Reciclagem• Serviços e projetos técnicos Participe da feira mais completa do setor

Tecnologia queTRANSFORMA

Rodovia dos Imigrantes - KM 1,5

Referência em tecnologia, maquinaria e inovação para o setor do plástico

Parceira estratégica da sua marca 365 dias do ano

Público qualificado e com decisão de compraOportunidade de apresentar produtos e lançamentos para o mercado

Apoio

Iniciativa

Promoção e OrganizaçãoPatrocínio Oficial Local

Filiada àAnuncioPlastico_210x280mm_agosto18.indd 2

10/09/2018 12:14

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SÃO PAULOBRAZIL

22-26

TO RECEIVE INFORMATION ON EXHIBITING, CLICK HERE

MARCH2021

Realization Promotion and Organization Official Sponsorship VenueOfficia Travel Agency

Official Air Carrier Member of

International Plastic and Rubber Exhibition