sponsorship opportunities 2015

SCI-FI-LONDON is an internationally renowned independent film festival with a smart, affluent, vocal, cinema-going audience. Over 10 days in London, we showcase the best science fiction film from around the world.We provide a credible springboard for launching films as UK or European premieres and attract a knowledgeable audience. We receive enthusiastic coverage from London, UK and international media.

Online, sci-fi-london.com delivers a year-round integrated portal with news, reviews, social networking and competitions and watchscifi.com is our VOD channel: a curated offer of pay-to-view and buy-to-download science fiction shorts, features and interviews.

about the festival

new for 2015

This year we will feature part of the festival online, reaching even more people than our physical event with our new video-on-demand service, watchscifi.com

ONLINE FESTIVAL

In 2015 we will feature part of the festival online, reaching even more people than our physical event on our new video-on-demand service, watchscifi.com

where and when

SCI-FI-LONDON FILM FESTIVAL runs over 10 days: Thursday 28 May – Saturday 6 June 2015

in these key London venues:

Pic

ture

house

Central

Stratford

Picturehouse

BFI Southban

k

BFI SouthbankLondon’s most prestigious cinema – the UK’s national home of film

Picturehouse CentralA brand new state-of-the-art 7 screen venue at Piccadilly Circus

Stratford PicturehouseLondon venue with great branding opportunities and a buzzing 18-25 local demographic

“SCI-FI-LONDON Film Festival is a significant contributor to London’s film cultural life.”

Film London

“We are delighted to have worked with the festival on the launch of DEFIANCE.”

Jonathan Goddard, Trion Worlds

“Once again, SCI-FI-LONDON should be commended for championing the little guy with the big ideas. ”

Anton Bitel, Sight & Sound

“SCI-FI-LONDON – where what if meets wtf...” The Guardian

what they say about us

who comes to the festival?

WhAT We kNOW ABOuT Our AuDIeNCe

our audience

key FACTS

• Around 7000 attendees

• Average 90,000 uniques per month visit our website

• Over 2,700,000 view our webTV

• Active social media network

• Internationally recognised film festival

45%55%

Average age 20–45

responsive audience: 17% questionnaire

take-up

90% smartphone

users

Average capacity 85% at

all screenings, most sold-out

70% own two gaming

platforms

femalemale

be our guest

Over the past 14 years, the festival has welcomed many high profile guests

Guests include:Audrey TautouJohn LandisWilliam HurtMichel GondryBruce DickinsonNeil Jordan

Michael PalinTerry JonesKen RussellColin PillingerKazuo IshiguroRachel ArmstrongWilliam Gibson

Harry HarrisonIan LivingstoneTamsin GreigGareth EdwardsRie RasmussenProf. Noel StarkeyAndrew Copson

Marc CaroBen AaronovitchJoe DanteSean PertweeSimon CallowWarwick DavisChina Miéville

get your message across

our marketing offer

ONLINe• Web adverts on sci-fi-london.com

• Web adverts on watchscifi.com

• 728x90 footer adverts on both sites

• Video pre-roll adverts

Main sponsor’s logo will also feature on web adverts created by the festival for their promotion and partners

our marketing offer

ADVerTISINGThe festival puts full page adverts in many magazines and newspapers. Confirmed so far are:

• SFX Magazine (April/May)

• TOTAL FILM (May)

• NeW SCIeNTIST (March/May)

Main sponsors will have a logo and possibly ‘corner flash’ for a competition on these adverts

COMMUNICATION

We understand the importance of

promotion and media attention and

have built a strong network and

international profile for the festival.

SCI-FI-LONDON.COM

Average 90,000 unique visitors per

month, making around 440,000

page impressions.

Opted-in email list in excess of

10,000 members.

Facebook 10,500+ likes

and 12,000 Twitter followers

Regular news and competitions keeps

us “sticky” and we build loyalty with

our free Android and IOS App

our marketing offer

PrINT• 30,000 full colour booklets

64pp A5 official programme

• 50,000 teaser flyers(A2 poster folded to 16pp A5 flyer)

• 5,000 postcards(A6 2pp distributed around London and targeted student packs)

• 500 posters(A2 full colour, prime sites across London)

Main sponsors will have a logo and possibly ‘corner flash’ for a competition on these adverts

COMMUNICATION

We understand the importance of promotion and media attention and have built a strong network and international profile for the festival.

SCI-FI-LONDON.COMAverage 90,000 unique visitors permonth, making around 440,000page impressions.

Opted-in email list in excess of10,000 members.

Facebook 10,500+ likesand 12,000 Twitter followers

Regular news and competitions keeps us “sticky” and we build loyalty with our free Android and IOS App

our marketing offer

Our APP• Complete schedule listing

• Track events in personal planner

• View venues, call booking lines and visit website

• Festival news via Twitter feed and push notification in app (and we run exclusive PUSH competitions!)

• Details for each film with synopsis and trailers

• share events through email, Facebook and Twitter

• Built in Qr code scanner

• works for any QR Tag and our in-app games

• A free AuDIO LIBrAry of classic radio shows

Main sponsors can have a logo, run competitions and put links within the app

48hour film challenge

The festival runs a filmmaking challenge each year that has produced over 1000 films. In 2014, over one weekend, 217 films were made.The challenge jury is made up of celebrity judges, who have included John Landis, Benedict Cumberbatch, and Guillermo Del Toro. Our biggest success so far has been ‘discovering’ Gareth edwards (GODZILLA).

Shortlisted films are featured on our partner’s websites and all films go on youTube and watchscifi.com.

At the challenge briefing and award ceremony, sponsors can hand out goody bags, teeshirts etc.

The rules of the challenge are simple:

1. Participant’s team registers online

2. Teams assemble for briefing where each team is given:

• A title

• A line of dialogue

• A prop or action list

3. The teams make a film in 48 hours!

We also give them an optional ‘science theme’ – to help the creative juices flow.

These science themes are selected from a competition run for NeW SCIeNTIST magazine’s 1.8million Twitter followers.

our partners

We regularly team up with an amazing group of organisations to deliver quality events looking at ‘science fact’.

These include:

• BFI Southbank

• The British Library

• Hunterian Museum

• The Royal Society

• Royal Observatory Greenwich

what are you waiting for?

get involved

Depending on your message, you can brand entire venues, have live demos on the big screen or stage themed film screenings.

We can run competitions across our social media and video network, capture data both online and via polls or surveys at festival events.

Work with us to create special events at the festival, whether a workshop, panel debate or content-creation challenge, we like our sponsors to be visible and integral to the festival.

case studies

The GAMeS COMPANy

Working with Trion Games and 2K Games we helped the release campaign for the game XCOM: ENEMY WITHIN and DEFIANCE. • Fully branded windows at our venues, PoS

offered the audience a chance to play in front of great backdrops

• Logos for the game across all our literature, web site, competitions to win the game and so on.

• Themed all-nighter with movies that followed similar themes to the game titles.

• Across all our activity we delivered around 6 million OTV messages for our sponsors.

The TeCh COMPANy

Working with Canon we helped the campaign for their new Cinema-Class cameras. • We created an all-day workshop with experts

talking about film production with experts and kit on-hand.

• We had over 180 films made for the 48hr film challenge and Canon’s logo appears on all the films, many of which have had film festival success.

• Canon literature and messages were targeted at our nationwide film making community via our facebook/twitter network and solus mailings. Generating some 1.5million OTVs

• All programming and logistics was handled by our team.

what’s up for grabs

sponsorship menu

yOu CAN SPONSOr:• Festival tee-shirts

• Opening night party

• Festival parade

• Dog show

• Comedy night

• 48hr winners’ party and awards

• The Clarke Award shortlist announcement

• Audience awards

uSe The FeSTIVAL • sample new product

• make an announcement

• launch a product or service

• hold experiential events

• bring press and clients

SPONSOrShIP GIVeS yOu:• our social media network

• access to our smart audience

• brand association

• verbal thanks at the event

• tickets for film screenings

• tickets to the parties

• tagging and cross promotion

• access to VIPs

• on-screen commercial space

• venue branding opportunities

get in touch

For more information about how you can be involved with SCI-FI-LONDON 2015, please contact: Louis Savy Festival Director • email louis@sci-fi-london.com

• tel +44 (0)7588 681 566

• skype louissavy

• twitter @scifilondon

• facebook /scifilondon

thank you – we’ll see you at the festival