Title Block analysisBy Callum McCormick

• The genre for the Title block Kerrang suggest it is a rock magazine. The font is bold and expressive in a rustic graffiti style. This reflect the image of rock with this loud rebellious font, the word Kerrang is an onomatopoeia which sounds like a guitar being smashed. The thin lines running thou the title block could either be the title cracking or symbolises guitar strings which is the most popular instrument in the genre.The colours being used is predominantly bold black, this is used to catch the eye of the audience and support the statement of the magazine. There is a splash of red in the right hand corner which could symbolise blood. The connotations that are attached to the thick black font is that of rebellious attitude, it seems to be stencil on and creates a rustic raw feel it is used to capsulate the feeling of rock. This magazine is aimed at a adolescent demographic, probably aged 16-20 male. This is due in part to the genre, the majority of the fans are male, and the rebellious attitude.

• The Title block Rolling Stone suggest a more indie rock magazine. Unlike Kerrang which evokes a hard-core young rebellious rock. This title block suggest a more independent trendy sort of rock with less of an edge. This is shown is the old school retro font that puts me in mind of a 60s dinner, this along with the strong red eye catching colours. The strong red with the 3d effects creates an eye popping effect that reflects this retro indie feel. This strong font is intently old school, that infers the overall indie trendy feel, it appear to be etched in metal that evokes a feeling of old school rock, it is more like a band name then a title block. The target audience would be a more mature audience with a less rebellious and trendier feel. Since it is rock the target audience would be predominantly male, and would be aged between 18-25. This would make this magazine targeted to a young adult demographic.

• The title suggest that this publication is an indie rock, however unlike rolling stones is less mainstream and appeals to a more niche demographic. The colours are bold and eye catching and has creates an indented effect, with the red being indented by the red and white. These colours are used to express that younger indie rock publication image. The font is bold and simplistic that appeals with its sleek design, the abbreviation NME or young music musical express shows the desire to appeal to a young hip demographic. The publication would appeal to a predominantly male audience aged 14-20 and focuses of a teen demographic.

• The Title block, for the musical magazine vibe, suggest a main urban rnb/ rap as the central genre. The word Vibe means to enjoy oneself by listening to popular music, this reveals the genre of the magazine which is dedicated to popular music. The Colour used is bright white it lacks personality on its own and thus can adjust to different types of music and genres. The font again is large and eye catching with thick white typography, it again could be fitted in to any mainstream genre.The title is to enjoy popular music and can adapt to any genre and is a mainstream publication. The target audience would then be extremely divers, since it is a main stream audience, but would probably be targeted at teen demographic.