SF Summit15 1B_Social_Recruiting_Unplugged_Boulais_5.8.15
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Transcript of SF Summit15 1B_Social_Recruiting_Unplugged_Boulais_5.8.15
Social Recrui,ng Unplugged Connec,ng, Cap,va,ng & Capturing Passive Candidates Andre J. Boulais Jobvite, Strategic Accounts Director-‐Engage Tom Mack PG&E, Sourcing Supervisor
Session Agenda • Recrui,ng is Marke,ng – How you can fully u,lize Jobvite to draw in passive candidates via social media • Publisher • Sending Jobvites • LinkedIn Amplifier
• 360 Social: Your Hidden Weapon for Talent
Why Jobvite Publisher? • Quickest ROI for your team (and employees) • Takes 90 seconds to set up • Instant results via top social media channels • Only recrui,ng method built to amplify jobs • Ability to reach global audience • Runs con,nuously
Publisher Best Prac,ces
Share mul,ple categories (not just your business unit)
Adjust your roles based on key recrui,ng ini,a,ves (Sales Hiring, Internships in the Summer)
Have Crea,ve Content • Customize your messaging around events and trends (remember, you’re trying to en,ce them)
• Be crea,ve to your company and industry
Jobvite Publisher Recap • Publish at least 5 jobs a day • Add crea,ve hashtags for TwiUer • Look at current trends and/or sign up for updates • Create internal and external lists to track your company’s leaders as well as compe,tors
• Favorite and retweet to encourage usage
Usable on over 200 social media outlets
Grey silhoueUe will appear on all social media pages linking to other pages
Don’t Just Make Noise
1pm to 4pm
1pm to 3pm
9am to 11am
7am to 9am 5pm to 6pm
2pm to 4pm 8pm to 1am
Share at the right times. Networks have different peak posting times.
Social Media is a 2-‐Way Street • Social Media is a not only a great way to adver,se your
current jobs and your brand but it’s also impera,ve to LISTEN • Personalize your posts using Jobvite Publisher and when
sending Jobvites • Remember to share jobs with LinkedIn Groups to maximize
exposure • Pay aUen,on to who’s liking your LinkedIn posts or favori,ng
Tweets • U,lize 360Social for a complete view of your candidate
before engaging
More candidates are drawn to a company’s culture than their job descrip,on. Nearly 80% of Millennials look for people and culture fit before looking at career poten,al.