SF CINEMA CITYSF IN YOUR HAND

SF Group is a cinema and entertainment venue operator in Thailand. Behind the combined operations of Major Cineplex and the EGV chain, SF Group is the second-largest cinema chain in Thailand, with more than 200 screens in 35 locations. SF Group is a privately held company. The company become known as SF Cinema City in 1999 when it opened its first multiplex in Bangkok on the seventh floor of MBK Center. Also in 2007, the company undertook a major branding change, with the corporate name SF Group adopted in March 2007. As of 2013, SF Group has 35 branches throughout Thailand, mainly concentrated in Bangkok, Chiangmai and in eastern Thailand. The chain's brands include:

“SF Cinema City” (SFC) – Large multiplex theaters that are packaged with restaurants, bowling lanes and karaoke booths, usually taking up an entire floor in a shopping centre.

“SFX Cinema” – "Boutique Chic" are more luxurious.

“SF World Cinema” - The group's Flagship cinema location located at CentralWorld Shopping Complex.

SF Multiplex (SFM) - – These are smaller multiplexes located in eastern Thailand.

Background:

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SHOPPENING’s benefits and how it can be integrated to SF Cinema City Business :

To push notification to SF Cinema City’s target group

To book or buy ticket via mobile application

To manage member card system via mobile application

To share favorite movie with sticker to social network

To track statistics result in Business Dashboard

Objectives:

Now Showing

Cinemas

Coming Soon

Promotion

Ticket

Setting

My SF

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Login/Signup1

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Feature Overview:

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Login/Signup:1Users can Login with :

1.Facebook account.2.Email. (Users have to create new account first for registration and then can login with email)

Or users can “Skip” login and enter to the application.

Anyway, users can logout from SF Cinema City’s application with the menu “Setting” in the application.

Feature-Login/Singup:

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Feature-Now Showing:

Now Showing:2 The first page and also the first tab of SF Cinema City’s application is “Now Showing”. Users can see the now showing movies in this page. When

users select any movie, they will enter directly to the movie showtime.

The users can watch movie detail and also trailer.

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Feature-Now Showing:

Booking:Users can book movie ticket via mobile application.

Step 1:Select movie showtime

Step 2:Select seat type

Step 3:Select seat position

Step 4:Fill your mobile number and e-mail address

Step 5:Complete booking process

Now Showing:2

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Feature-Now Showing:

Step 1:Select movie showtime

Step 2:Select seat type

Step 3:Select seat position

Step 4:Fill your mobile number and e-mail address

Step 6:Complete buying process

Step 5:Fill your credit card detail

Buying:Users can buy movie ticket via mobile application.

Now Showing:2

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Feature-Cinemas:

Users can see movie showtimes in “Cinema”. Sorting by my cinemas, area and system .

pin favorite cinemas see movie showtimes get direction by map

Cinemas:3

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Feature-Coming Soon:

“Coming Soon” shows the upcoming movie which present movie detail and trailer.

The users can wishlist their interest movie.

Moreover they can connect to social network by sharing movie to facebook.

Coming Soon:4

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Feature-Coming Soon:

Wishlist:Users can make a movie plan by select wishlist.

The application will send notification to your mobile when wishlist movie is in now showing

The users can also see if their friend make a wishlist in movie detail.

Coming Soon:4

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Feature-Promotion:

Users can easily follow SF Cinema City’s promotion with SF Cinema City’s application.

Promotion:5

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Feature-Ticket:

Ticket:6Users can easily follow SF Cinema City’s cinema ticket with SF Cinema City’s application.

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Feature-My SF:

You can see your history log in “My SF” -Sticker Share-Wishlist-Friends

My SF:7

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Feature-Setting & Notification:

Users can receive the notification directly from SF Cinema City’s Administrator to get the updates or get automatic notification from feature wishlist and SF points.

Notification:

Setting:8

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