Session 4_Matthew Johnson MediaSmarts presentation.pptx
Transcript of Session 4_Matthew Johnson MediaSmarts presentation.pptx
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MediaSmarts is a Canadian not-for-profit centre for digital and media
literacy.
Our vision is to ensure that young people have the
critical thinking skills to engage with media as
active and informed digital citizens.
Vision
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To:
• develop and deliver high-quality Canadian-based digital
and media literacy resources;
• provide leadership in advancing digital and media
literacy in Canadian schools, homes and communities;
• contribute to the development of informed public policy
on issues related to the media.
Mission
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Key Audiences
• Education (Grades K – 12; post-secondary, academic researchers)
• Public libraries
• Parents and public at large
• Community organizations
• Child health professionals
• Law enforcement
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Three Core Program Areas
Education
Public Awareness
Research
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Empowerment education
• Is grounded in where youth are at developmentally.
• Values their involvement.
• Provides authentic experiences.
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Media Literacy
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1. Media are constructions2. Media have commercial implications3. Media have social and political implications4. Audiences negotiate meaning5. Each medium has a unique aesthetic form
Key concepts:
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Young people need to bring critical thinking to all their media experiences, including with the Internet, television, movies, video games, music, magazines and advertising.
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Digital Literacy
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Digital literacy is not about technical proficiency, but about developing the critical thinking skills that are central to lifelong learning and citizenship.
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USE UNDERSTANDCREATE
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Ethics and Empathy
Privacy and Security
Digital Health
Consumer Awareness
Finding and Verifying
Cyberbullying; sharing other people’s content; SEL skills; empathy
Sharing your own content; data privacy; cybersecurity; digital footprint
Life balance; managing screen time; handling identity and sexuality, mental health, body image issues; recognizing and maintaining healthy relationships
Recognizing and decoding advertising; understanding Terms of Service and Privacy Policies; knowing means of redress
Search and authentication skills
Community EngagementInfluencing positive social norms; understanding your rights; understanding channels for engagement and activism
Making and Remixing Creating and modifying digital content; understanding copyright and user rights; using networked technology to collaborate.
Digital Literacy Framework
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• Accessing/sharing other people’s content
• Social-emotional learning skills
• Empathy
• Dealing with cyberbullying
Ethics and Empathy
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That’s Not CoolGrades 7-8
Ethics and Empathy
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Privacy and Security
• Sharing your content
• Data privacy
• Cybersecurity
• Digital footprint
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Privacy PiratesGrades 2-4
Privacy and Security
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• Recognizing and decoding online advertising
• Understanding branding
• Understanding terms of service,
privacy policies, etc.
• Understanding contractual, legal
and political means of redress
Consumer Awareness
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Adversmarts: Understanding Food Advertising OnlineGrades 2-3
Consumer Awareness
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• Screen time/life balance
• Identity and sexuality
• Mental health
• Body image
• Healthy relationships
• Safety skills
Digital Health
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Digital Health
Avatarsand BodyImageGrades 4-6
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• Search skills• Authenticating
information• Proper use of sources
Finding and Verifying
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Taming the Wild WikiGrades 7-9
Finding and Verifying
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• Influencing positive social norms
• Understanding rights as a consumer, community member, citizen and human being
• Understanding channels for speaking out, civic engagement and activism
Community Engagement
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Hate 2.0Grades 8-10
Community Engagement
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Making and Remixing
• Creating and modifying digital content
• Understanding copyright and user rights
• Using networked technology to collaborate
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Making and Remixing
First PersonGrades 9-12
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ProgramDelivery
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www.mediasmarts.ca
• World’s largest media education website • Seven million visitors annually• Content for educators, parents, students, librarians, researchers and journalists• Contains:
– educational games– parent tutorials and tip sheets– research– over 200 K-12 lesson plans, linked to
curriculum outcomes in each province and territory
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Media/Digital Literacy Classroom Resources
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Professional Development Media Literacy Resources (teachers and
librarians)
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Media/Digital Literacy Classroom Resources
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Public Awareness for Parents
Raising ETHICAL
KIDSFor a Networked
World
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GoodNews!
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• Many risky behaviours (such as sexting) are less common than widely believed
• Youth value their privacy and are developing social norms around consent and respect
• Youth have little interest in connecting with strangers and know how to deal with stranger contact
• Teachers and youth agree on the importance of digital literacy education
• Parents are still an essential part of children’s lives
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Many youth are already making good choices online and are using digital media in pro-active ways….….we want to build on that, and more!
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