Session 2: Book Design 101

•  Journal Cover Design 101. What goes where? •  Journal Interior Design 101. How? •  A LOT of live demos… •  And more!

What to Expect in Session 2

Journal Cover Design 101

Things to keep in mind… •  Overall design must be professional. (3 seconds) •  Title must be readable… and short. •  No more than 3 font styles. •  Color…

Journal Cover Design 101 What goes where? On the front… •  Title •  Author name •  Images/Illustrations

Journal Cover Design 101 What goes where? On the back… •  Hook/phrase •  Description/bullet points •  Publisher name •  ISBN/Barcode •  Author website (optional)

Journal Cover Design 101 What goes where? On the back… •  Price (optional) •  Categories (optional) •  Endorsement(s) (optional) •  About the Author (optional)

Journal Cover Design 101

What goes where? On the spine… •  Title •  Author name •  Publishing company

mini logo (optional)

Images/Illustrations Where to get them… •  PhotoPin.com •  Pixabay.com •  OpenClipArt.com •  Any paid stock photo site

LIVE DEMO TIME!!

Software… •  Adobe Photoshop •  Adobe InDesign

Journal Interior Layout 101

Things to keep in mind… •  Greater creativity = more sophisticated software. •  Page numbers or no page numbers? •  Margins… Margins… Margins!!! •  Black and white vs. Color…

LIVE DEMO TIME!!

Software… •  BookWright •  PowerPoint •  Adobe InDesign

…is a business. Treat it as such!

THIS…

•  Choose your color scheme. •  Play with fonts. •  Draw out ideas on paper. •  Choose your software… implement! •  And… Check-In in the Facebook Group!

Session 2 Homework