Sentinel Software Monetization New Business Opportunities€¦ · Gemalto Sentinel delivers a full...
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New Business Opportunities Sentinel Software Monetization June 7, 2016 Technical Consultant Pavel Barborka, ASKON
Transcript of Sentinel Software Monetization New Business Opportunities€¦ · Gemalto Sentinel delivers a full...
New Business Opportunities Sentinel Software Monetization
June 7, 2016
Technical Consultant Pavel Barborka, ASKON
AGENDA Software Monetization
Customer Landscape
Industry Trends
Solution Portfolio
Summary
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Gemalto Business Areas We enable our clients to deliver secure and trusted digital services to billions of people worldwide.
Enterprise Internet of Things
Mobile Financial Services
& Retail Government
Transport
Software Monetization
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Leader in Software Monetization
10K+ CUSTOMERS
100+ COUNTRIES
32 INDUSTRIES
30+ YEARS
52% “Gemalto continues to dominate the market on the strength of traditional hardware sales and innovation in emerging use cases”, Frost & Sullivan
GLOBAL MARKET LEADERSHIP AWARD
Gemalto delivers reliable award winning technology and offers the most complete suite of solutions in the market.
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Global Industry Leadership Gemalto develops innovative data protection and software monetization solutions for customers worldwide
14,000+ EMPLOYEES
€2.5bn 2014 REVENUE
2,900 R&D ENGINEERS
+2 BN END USERS
180+ COUNTRY
CUSTOMER BASE
114 NEW PATENTS
2014
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Customer Landscape Gemalto software monetization solutions meet the widest range of business needs and requirements.
Software Vendors On-premise and cloud
B2B applications
Device Manufacturers Intelligent devices with
embedded software
We deliver security, protection, licensing, usage, and entitlement management solutions to help our customers monetize software and drive business growth.
Cloud Providers Cloud services
and applications
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Global Industry Expertise
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Industry Expertise: Device Vendors Gemalto is a trusted global solution provider and our customers include many of the world’s leading brands.
Machine Automation
Medical Devices
Telecom Networks
Building Management
Measurement & Vision
Gaming Machines
Digital Printing
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“The notion that there is huge difference between the industrial world and the software world is no longer valid….those days are over. In today’s world, everything is software”
Jeffrey Immelt Chief Executive Officer General Electric
Industry Trends Key Statistics
81% SUBSCRIPTION REVENUE of the top 100 software vendors have subscription revenues.
63% CONSUMPTION MODELS of enterprises expect to increase amount of software they purchase via consumption.
59% IP THEFT of software vendors identify a negative impact on bottom-line due to IP theft.
73% NON-COMPLIANCE of enterprises suffer from non-compliance with software license agreements.
Source: Emerging Software Business Models in Third Platform Environments, IDC 2015
Source: The State of Software Monetization Survey, Vanson Bourne/Gemalto, 2015
Source: Emerging Software Business Models in Third Platform Environments, IDC 2015
Source: The State of Software Monetization Survey, Vanson Bourne/Gemalto, 2015
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Customer Challenges Software vendors and intelligent device manufacturers need to support the complete product life cycle.
Lifecycle Management Centralize, automate, and manage operational and support activities across the entire licensing lifecycle.
Product Usage Insight Gain full visibility into customer contracts, feature usage, and service agreement status.
Customer Self Service Deliver intuitive end-user license and entitlement self-service capabilities.
IP Protection Protect products and services from reverse engineering and code tampering.
Secure Licensing Ensure compliance and enforce license agreements/service contracts.
Business Model Versatility Adapt packaging and licensing models to meet evolving business needs and market trends.
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Challenges for Device Vendors The software monetization market has a significant impact on the way intelligent device manufacturers do business.
IP Monetization Device manufacturers need to maximize the value of embedded software.
Low Cost Counterfeits Prevention of low-cost counterfeits has a significant impact on your revenue streams
Device Connectivity Ensure your devices are future-proof with remote feature updates, service packs and collection of usage data
Manufacturing Control Control the quality of your product when outsourcing to third party manufacturers.
SKU Reduction Track device models, reduce inventory costs and ensure product availability.
System Integrity Ensure your device is ready for the IoT ecosystem and cannot be hacked or modified.
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Sentinel Solutions Gemalto Sentinel delivers a full range of monetization solutions to software developers and intelligent device manufacturers.
Licensing & Usage
Ensure compliance and enforce
license agreements. Track control
and report use of products and
features.
Security and Protection
Protect and secure your software
products, hardware devices and IP
with award winning security
solutions.
Consulting & Services
Deploy a winning software
monetization strategy backed by
expert consultation, implementation,
training and Managed Services.
Manage all licensing operations for
on-premise, cloud and embedded
software including packaging,
provisioning and delivery.
Entitlement Management
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Security & Protection Gemalto protects your intellectual property and delivers award winning security solutions to help you grow your business.
Maintain Device Integrity Validate integrity and prevent tampering to ensure devices behave as designed.
Secure All Your Products Achieve high-level security for all models and versions across your entire product suite.
Protect Intellectual Property Protect your expertise and know-how against reverse engineering and IP theft.
Ensure Copy Protection Prevent reproduction, distribution and unauthorized use of your licenses and product features.
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Licensing & Usage Tracking Gemalto helps you to focus on your core business with reliable, secure and flexible licensing solutions.
Use Any Licensing Method Select hardware, software, cloud-based or any combination of license enforcement methods.
Adapt to Evolving Needs Create new business models including enterprise-grade licensing for new and existing customers.
Utilize Usage Data Collect usage data to discover which features customer use, increase revenue opportunities and improve user experience .
Leverage the Cloud Deliver a consistent user experience for any device, environment or licensing method.
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Entitlement Management Gemalto delivers a unified, web-based entitlement management platform to support the entire product lifecycle
Customer Self Service Customizable web-based self service from license activation to upgrades and renewals.
Back-Office Automation Eliminate time-consuming manual data entry and license tracking.
Multi-Channel Distribution Identify, view and activate entitlements via partners, OEM suppliers and third party vendors.
Versatile Packaging Customize your product to adapt to evolving market trends and meet customer needs.
Vendor Agnostic Licensing Support any type of license enforcement methods including homegrown and third party products.
Electronic Software Delivery Automate and optimize delivery of software for on-premise, embedded and IoT products
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Consulting & Services Gemalto helps you to deploy an effective software monetization solution for all stakeholders across the organization.
Training & Workshops Get professional high quality on-hands training by based on three decades of experience.
Discovery and Design Assess the scope and impact of licensing and implement “best practices” across the organization.
Solution Implementation Ensure smooth and rapid integration, configuration and deployment including seamless back-office automation.
Service Delivery Deploy the most cost effective model either on-premise, in the cloud or via Sentinel managed services.
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Software Monetization Platform Gemalto delivers award-winning technology based on over three decades of industry experience and expertise.
On-Premise
Cloud / SaaS
Mobile
Embedded SECURITY & PROTECTION
LICENSING & USAGE
ENTITLEMENT MANAGEMENT
Sentinel Software Monetization Platform
Customer Portal
Managed Services
Training & Workshops
Professional Services
Electronic Software Delivery
Internet of Things Platform
Embedded Tool Chain
Billing & Payments
CRM/ERP Integration
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Why Gemalto As a Gemalto customer you gain access to over three decades of technology innovation and industry expertise.
Global Solution Provider Gemalto is a recognized global market leader in software monetization solutions.
Technology Innovation Gemalto invests more in Software Monetization than any other company in this space.
Complete Solution Offering A single back office platform for traditional and connected licensing, delivered in the cloud or on premise.
Seamless Integration Full customization of our back-office connectors and integration of third party license generators.
Flexible Customer Portal Only vendor customer portal that can be fully rebranded with customizable workflows and views.
Partnership Approach We seek to create win-win situations based on close working relationships with our partners.
Technology Innovation – Reliable, awarding winning technology
Services Offering – Comprehensive service offering from design to
implementation and managed services
Customer Base – Support for software vendors, device manufacturers
and Cloud SaaS Providers
Financial Strength – Gemalto makes continuous investments to maintain
market leadership.
Key Takeaways
