Sensus Uses Liferay to Strengthen Their Global Web Presence
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Sensus Uses Liferay to Strengthen their Global Web Presence Alaaeldin El-Nattar Principal Architect, Rivet Logic Danny Ayers Global Online Marketing Communications Manager, Sensus
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Sensus, a global leader in utility infrastructure systems and resource conservation strengthen their presence worldwide by enhancing their ability to manage the messaging around their proven products and solutions at a global scale using a single cost effective tool. Liferay 6's latest features help Sensus be more competitive by allowing them to represent their offerings in an extremely intuitive way while maintaining product hierarchy and without sacrificing flexibility. With the ability to share divisions, product lines, products and solutions across regions when needed, Sensus now has a solution at their disposal that will help them grow their business worldwide and provide the needed messaging intuitively and in a way that will scale into the future.
Transcript of Sensus Uses Liferay to Strengthen Their Global Web Presence
Sensus Uses Liferay to Strengthen their Global Web Presence Alaaeldin El-Nattar Principal Architect, Rivet Logic
Danny Ayers Global Online Marketing Communications Manager, Sensus
Sensus Overview
10,000 Customers
42 Loca2ons on 5 Con2nents
Over 3,600 Employees
$865 million sales
Overview
Electric -‐ Leading Market Posi2on in North America
Gas -‐ Leading Market Posi2on in North America
Water -‐ (and heat) Leading Market Posi2on Globally
Communica2ons Network
Smart Meters
Advanced Metrology
Distribu2on Automa2on
Demand Response
Home Area Network
Smart Grid Ligh2ng
Services
SoSware
Product Portfolio
Utility Customers
Rivet Logic Overview
• Award-winning professional services focused on enabling: • Collaboration and Community Platforms • Enterprise Content Management • Web Content Management and Portals
• Using Leading Open Source Software
• Company Facts • Headquartered in Reston, VA • Regional Offices in Boston, New York City, Los Angeles • Near-shore Development Center in Costa Rica
Rivet Logic and Liferay
• Certified Partner since 2006 • Platinum Partner • Conduct Public Training on East Coast USA • Contributor (various means) • Host of first ever East Coast User Conference in 2009 • 25+ Liferay implementations
The Sensus Challenge
• Disparate messaging around products and solutions
• Each region has their own CMS
• US/Canada have a custom built CMS
• Maintainability issues
• Flexibility issues
• Integration with external systems is tough
• Content localization is not possible
Sensus.com 1.0
• US/Canada website
• Inflexible look and feel
• Inflexible product and solution structure
• Did the job but couldn’t grow to meet the global needs
Sensus.com 1.0 Global Sites
• Look and feel inconsistency
• Lack of control over messaging around products and solutions
• Inability to manage regional content separately
THE REQUIREMENTS
The Information Architecture
Country Country
Division Division
Product Line
Product Line
Product Product Product
Sensus.com
Relationships & Associations
Division
Product Line
Country
Product
THE SOLUTION
Liferay Communities (Sites)
US/Canada
China
Germany
Dynamic Web Content
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Localization
• Liferay natively supports localization
• All portal content will be localizable
• One tool for all regional authors
• Same content can be authored in multiple languages
THE CHALLENGES
Liferay Challenges
• Sensus needed the following:
• Human readable URLs
• One page per solution
• One page per division
• One page per product line
• One page per product
• Product line and product navigation
• Geolocation
Liferay Challenges
Division
Product Line
Country
Product
Liferay Challenges
• Liferay’s default URLs are not good enough
• Liferay allows for creating custom friendly URLs
http://sensus.com/web/usca/solution?id=advanced-metering-infrastructure-ami
http://sensus.com/web/usca/solution/advanced-metering-infrastructure-ami
VS
THE CUSTOMIZATIONS
Divisions Page
Division Summary
Division Tab
Division Page
Division Overview
Product Lines
Product Line
Navigation
Product Line Page
Product Line Overview
Associated Solutions
Products
Product Page
Product Overview
Product Documentation
Associated Solutions
Solutions Page
Solution Summary
Expands Dynamically
Solution Page
Solution Overview
Associated Assets
THE MAGIC
The Basic Concept
• Completely decouple authoring from presentation
• A simple authoring process:
• Authors create content using Web forms
• Authors categorize content
• Content is auto-published to the right spot
• Look and feel is automatically taken care of
How it works (Authoring)
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Web Form Authoring
How it works (Tagging)
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P U B L I S H
AMI Systems
P U B L I S H
US
AMI Systems
Water
Country
Product Line
Division
THE DEMO
Comparison • Before • Non scalable, proprietary CMS that did
not allow control of design, layout, and most content.
• Did not have flexibility to adapt to continued growth.
• Did not support regionalization, internationalization, and 3rd party integration (Sharepoint, etc..)
• Poor readiness for Marketing (SEO, SEM, micro sites, Salesforce integration)
• Overall a reduced ability to extend our current web offering
• After • Enterprise level solution + community
and enterprise support • Dynamic CMS that meets the needs of
current business and provides flexibility to adapt to future.
• Have infrastructure to support regionalized product offerings and internationalized languages
• Support for 3rd party integration, document management, SSO
• Marketing / content creation ready: SEO, quickly deploy micro sites/landing pages, WYSIWYG editing, drag and drop layouts
• Already looking at ways to expand into other parts of our business (training, document management) due to the flexibility that Liferay offers
THE FUTURE
What the Future Holds
• Sharepoint integration
• Adding global sites to sensus.com
• French
• German
• Content translations on International Site
• English
• French
• Spanish
Standards & Openness
• Liferay is: • Standards compliant • Easy to maintain • Open source • Highly customizable • Has a healthy community
Q&A
Thank You!
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