Supported By

BUSINESS INNOVATION & SUSTAINABILITY

23 - 29 APRIL 2017

VLERICK BUSINESS SCHOOL GENT, BELGIUM

SENIOR MANAGEMENT DEVELOPMENT PROGRAMME

Developed & Managed By

Programme Overview

ARRIVAL & SETTLEDOWN AT

4 STAR HOTEL IN

GENT, BELGIUM

Sunday, 23rd April

WELCOME & INTRODUCTORY

PROGRAM

WELCOME BY DEAN -

THE GLOBAL ECONOMIC SCENE TODAY

CULINARY WALK

SPIRIT OF THE ENTREPRENEUR

NETWORKING BOLSTERING EU–MALAYSIA

RELATIONSHIPS

DRIVING STRATEGIC GROWTH

INNOVATION STRATEGIES BUSINESS MODEL

INNOVATION

OPTIMISING STRATEGIES

THE ROAD TOWARDS OPERATIONAL

EXCELENCE

SCALE STRATEGIES REPOSITIONING THE

SALESFORCE

ENTREPRENEURS &

LEADERSHIP

LEADING THE BUSINESS OF SUSTAINABILITY.

BUSINESS MODELS AND EXAMPLES

VISIT TO TWO SELECTED SMES TO SHARE SUCCESS

STORY

ROUNDTABLE

HOW CEOS CAN INVOLVE THEIR

BOARD OF DIRECTORS TO GROW

THEIR BUSINESS

WRAP UP & PREPARING REENTRY

FREE & EASY

FREE & EASY SPEED DATING & DINNER

WITH THE VISITED ENTREPRENEURS

Programme Details

The following table is a more detailed description of the programme:

PROGRAMME FROM 23 TO 29 APRIL 2017

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Six Days Executive ‘Business Innovation and

Sustainability’ Programme

Some of the challenges that keep owners and

decision makers of Malaysian SMEs up at night are

the growing competition, the volatile economic

climate, the scarceness of qualified and motivated

resources and the constant pressure to innovate and

realign the business.

Studies in developed countries have indicated that

some of the Critical Success Factors for SMEs are;

Innovation to stay competitive, Strategic Planning to

think ahead and sustain the business and solid HR

practices to enable continuous improvement of the

workforce through training and skill upgrading.

Perintis Embun, in cooperation with HRDF and with

Vlerick Business School in Gent, Belgium, is

organising a 1 week executive training programme

that will address these issues and that will prepare

the participants to take their business to the next

level.

Monday, 24th April Wednesday, 26th April Tuesday, 25th April

Thursday, 27th April Friday, 28th April Saturday, 29th April

The programme is an advanced leadership programme

for CEOs, Managing Directors, Directors and other

decision makers of Small and Medium Enterprises

(SMEs) that are registered with the HRDF.

The programme is specifically designed to enhance the

business acumen of Malaysian entrepreneurs and to

expose them to an excellent executive programme

conducted by one of the top business schools in

Europe. The emphasis of the programme is “Business

Innovation and Sustainability’. The approach will be an

experiential learning programme and will feature

interactive lectures, industrial visits and knowledge

sharing with local SMEs. There will also be contacts with

the local Chamber of Commerce and other trade

organisations.

The programme will be held from April 23 until April 29,

2017 in Belgium at the campus of Vlerick Business

School.

Why Should You Attend?

The focus of the programme will be to enhance the capability of the participants in areas such as business strategy,

innovation, productivity etc. It will allow the participants to apply the learned knowledge immediately and to take

their business to the next level. It will deal with essential knowledge and skills for any decision maker of an SME.

It will inspire the participants and will demonstrate different ways to grow, innovate and sustain the business and

to strive for excellence.

The cross-fertilisation with comparable successful SMEs from Belgium and the interaction with the other

participants will lead to new ideas and better ways to manage and grow your business.

What Will Be The Benefits Of Attending?

You will have a better understanding on how to thrive in the current economic climate

You will be able to embed innovation as a cornerstone of the company strategy

You will learn how to put measures in place to enhance the sustainability of the business

You will be able to enhance all aspects of the business learning from successful local Belgian SMEs

Vlerick Business School is the autonomous business school of Gent

University and the Katholieke Universiteit Leuven. With more than 60

years of experience, they are the number one provider of executive

education in the Benelux and they hold a solid position in the top 40 of the

worldwide Financial Times Executive Education Ranking.

The School’s unique research expertise is in innovation and

entrepreneurship. Their development programmes meet the highest

quality standards. Vlerick Business School is one of a select group of

institutions to hold triple international accreditation: the American AACSB,

the British AMBA and the European EQUIS quality label.

The School is highly regarded for its top quality teaching, its focus on

practice and relevant business problems, and its close cooperation with

the European SME business landscape.

The Gent campus of Vlerick Business School is located in the heart of the

city. Several hotels are within walking distance. The building is a seminary

reconstructed and renovated in 2003 and is centred on two impressive

atria. The first atrium, Campus Square, is decorated with a work of art by

Panamarenko and forms the passage between the historical centre of Gent

and the entrance to the building. The second atrium, the garden is a green

oasis of peace and quiet in the historical city centre of Gent.

For more information on Vlerick Business School please visit their website:

www.vlerick.com

Vlerick Business School

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# Connection through email # Connection through social media (LinkedIn and WhatsApp Groups)

ALUMNI

OTHER POST PROGRAMME SUPPORT

Also as part of the alumni of the Vlerick Business School, after the

programme all participants will get access to an on-line password

protected library. This platform will include wrap-up ‘knowledge

nuggets’. These are compressed electronic learning objects, which

conveys the learnings of the week and stimulates interest in finding

more information. In addition several readings and a selection of

e-learning modules will be offered to provide participants with the

information they need to work on their growth plans.

PROGRAMME FEE

The value of the programme is RM46,000 and is fully sponsored / funded by the HRDF / SME TAP. The fees / sponsorship includes the following; 1. 6 days course 2. 4 Star Hotel accommodation from the 23rd

until the 29th April 2017 3. Meals and refreshments 4. Travel to business visits and meetings 5. Post programme support 6. Alumni membership The cost of Air Fare is not included in the programme AND will be borne by the participant. If necessary Perintis Embun can assist with making or customising the travel arrangements.

ELIGIBILITY

This programme is specifically designed for the top

management of Malaysian SMEs. Therefore

participants must be CEOs, Managing Directors,

Directors or other decision makers of HRDF

Registered SMEs.

APPLICATION PROCESS

Participants must complete provided forms together

with evidences of employment and qualifications.

Perintis Embun’s program counsellors will assist all

prospective applicants with the application.

Applicants will be required to attend an interview

with HRDF/SME officers before confirmation and

acceptance for the programme.

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All participants who have attended the entire programme will receive a personal Vlerick Business School

certificate stating that they have successfully completed the programme. The certificate will mention the

different topics that have been addressed and the duration of the programme.

POST PROGRAMME COACHING

There will be one virtual coaching session with every participant / SME business owner and a faculty member of

the business school during a period of 6 months after the programme. During this coaching session, participants

can discuss their growth plans and faculty members of the programme will provide assistance on how to

implement the lessons learnt adopted during the programme.

FOR

MORE INFO

Contact Person: Shakiroh Abu Bakar

Phone: 03-79609598

Fax: 03-79605598

Email: sha@perintis.biz

PERINTIS EMBUN SDN. BHD.

13-01, PJ Tower,

AMCORP Business and Trade Centre,

46050, Petaling Jaya,

Selangor Darul Ehsan