Selling to groups are your sales team making these classic mistakes (2)
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Transcript of Selling to groups are your sales team making these classic mistakes (2)
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Excel Enterprise
Selling To Groups: Are Your Sales Team Making These Classic Mistakes?
Nic Hallett
www.excelenterprise.co.uk
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Selling To Groups
Selling to groups is a way to increase profits,
results and is a win: win for everyone
Many Sales People don’t appreciate this
and make many mistakes
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Presenting To The Wrong Customers
Some Days it feels like no one wants to talk to you ??Some Days it feels like no one wants to talk to you ??
• Ensure your audience:
• Has a need for your product or service• Have decision making authority• Have the budget to purchase
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Lack of Preparation
• Invest The Time to:
• Know Who Your Audience Is
• Understand What Is Important to Them
• Know What Their Issues and Needs Are
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Lack Of Follow Up Or Feedback
• Contacting clients after a meeting for feedback can triple conversion
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Group Outcome Selling: A Way To Sell One To Many
Based On Outcomes………all about Results
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Selling To Groups
• Identify Target Audience
• Present Relevant Content
• Have Excellent Group SellingSkills
• Follow Up
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World Class Training & Development
• Delivering success for over 25 years
• Over 120 Clients
• Across 24 countries – in 8 languages
• Average satisfaction rating of 93% in last 3 months
Training solutions for sales professionals
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Get In Touch
To find out more about our Outcome Selling Programme and our case studies contact us at: www.excelenterprise.co.uk
Excel Communications (HRD) Ltd, 45 West Street, Marlow, Buckinghamshire, SL7 2LS
tel: +44 (0) 1628 488854