SECURE YOUR CUSTOMERS' IDENTITY DATATHEY'LL LOVE YOU FOR IT

Today's digital customer has more choices than ever before. They can so easily switch

from business to business if they're not satisfied. This is why customer experience has

become the new brand differentiator. And it's why companies focus on digital transformation to drive customer loyalty.

But great customer experience can't happen without secure identity data. Even the most innovative digital

businesses make headlines with data breaches, and they're dropping customers and brand reputation as a

result. The good news? The right customer identity and access management (CIAM) platform can deliver end-to-end data security and help you get the most out of digital transformation.

BUSINESS LEADERS AREFOCUSED ON DIGITALTRANSFORMATION1

say it’s

business critical

96% 86% 61%

say they have twoyears to make strides or fall behind competitors

say it’s THE #1 priority for next

12 months

YET DATA SECURITY WORRIES CURB CONSUMER DIGITAL ACTIVITY AND THREATEN DIGITAL ADOPTION2

of households citeidentity theft as the

most pressing concern

63%don’t engage in online

retail and financial services activities as a result

59% 29%increase in cost

since 2013

AND THE NEGATIVE IMPACT OF BREACHES IS GROWING3

Approximate Cost of Data Breach per Customer Record by industry4

COMPANIES STILL LAG IN DATA SECURITY EFFORTS5

Many organizations don't prioritize security, which puts their innovation initiatives at risk.

CIAM LEADS TO SUCCESSFUL DIGITALTRANSFORMATION AND HAPPY CUSTOMERS

www.pingidentity.com1-877-898-2905

80%Organizations report being hacked

1

CENTRALIZED SECURITY CONTROLS AND ENFORCEMENTUses best practices to ensure consistent application and efficient management of

security parameters

ADAPTIVE AUTHENTICATION

Provides strong security and customer convenience with

additional layers of security for higher risk transactionsEND-TO-END DATA

ENCRYPTION Encrypts data at all stages

including at rest and in motion

FINE-GRAINED, POLICY-BASED DATA ACCESS GOVERNANCE

Controls who can access data according to multiple industry, geographic, regulatory and

corporate policies

MANY ADDITIONAL SECURITY BEST PRACTICES

Delivers active alerts, robust logging for data access, and best practices

for separation of duties

BIGGEST DATA SECURITY MISTAKES COMPANIES MAKE6

1 https://www.progress.com/digital-transformation/are-businesses-living-in-digital-denial2 http://www.forbes.com/sites/williamsaito/2016/08/03/the-big-chill-lets-not-let-cybersecurity-threats-slow-productivity-and-economic-growth/#2207fceb28603 http://www-01.ibm.com/common/ssi/cgi-bin/ssialias?htmlfid=SEL03094WWEN4 http://www-01.ibm.com/common/ssi/cgi-bin/ssialias?htmlfid=SEL03094WWEN5 http://www.cio.com/article/3105274/cyber-attacks-espionage/hacked-companies-still-prioritize-innovation-over-cybersecurity.html6 https://digitalguardian.com/blog/data-security-experts-reveal-biggest-mistakes-companies-make-data-information-security

HOSPITALITY $139RETAIL $172FINANCIAL $221EDUCATION $246HEALTHCARE $355

Inconsistent security enforcement across all endpoints

Non-existent or inadequate data encryption

Lack of data accessgovernance controls

2Weak/vulnerable customer

authentication methods

4Security focus too limited to

network perimeter security

3

5

© 2016 Ping Identity

ABOUT PING IDENTITY: Ping Identity leads a new era of digital enterprise freedom, ensuring seamless, secure access for every user to all applications

across the hyper-connected, open digital enterprise. Protecting over one billion identities worldwide, more than half of the Fortune 100, including Boeing,

Cisco, Disney, GE, Kraft Foods, TIAA-CREF and Walgreens trust Ping Identity to solve modern enterprise security challenges created by their use of cloud,

mobile, APIs and IoT. Visit pingidentity.com.

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