SDPC Media Kit 2015

POLOSAN DIEGO

MAGAZINE MEDIA KIT

2015

2 | San Diego Polo Magazine

THE CLUBBeautifully situated in one of the most exclusive and affluent communities in Southern California and bordering the Pacific Ocean, The San Diego Polo Club offers stunning views and a loyal polo community like no other. We warmly welcome over 25,000 visitors each year and with record breaking attendance, we have earned the reputation as “The Leading Polo Destination In All Of California.”

THE MAGAZINEThe San Diego Polo Magazine is Coastal Southern California’s only luxury polo & lifestyle publication. 2015 will be our 29th year in print and with captivating articles, stunning photos, a fashion-forward style section, and tantalizing restaurant reviews; we are San Diego’s guide to all things polo and luxury.

THE POLOThe San Diego Polo Club is beautifully situated on 80 acres of land in Rancho Santa Fe, offering five world-class class polo fields, including an exercise track, riding trails, a clubhouse and bar, a polo training school, and the best Sunday Polo on the west coast. The San Diego Club has one of the longest playing seasons in the country running from May through October.

The San Diego Polo Club’s social scene is rated one of the top in the country. With an average of 1,000 fans each week, and Opening Day exceeding 3,000, every Sunday is an enjoyable afternoon with family, friends, and San Diego’s best. We partner with various charities and brands to create memorable events that give back to our community and highlight the wonderful sport of polo.

San Diego Polo Magazine | 3

The San Diego Polo Club is a feather in the

City’s cap.-RIVIERA MAGAZINE

“”


OUR AUDIENCEWe engage a unique and exclusive audience comprised of equine enthusiasts and dynamic professionals. These groups carry significant purchasing power and in many cases are not reached by any other local magazine. Our audience is like no other; they are loyal, chic and sophisticated readers who are proven purchasers of luxury goods.


47AVERAGE AGE

52%FEMALE

READERSHIP

$4.7MILLION NET

WORTH

92%BACHELOR’S

DEGREE +

$550KAVERAGE INCOME

53%OWN MORE THAN

ONE PROPERTY

64%OWN HOMES

OVER $1 MILLION

HOBBIES INCLUDE: EQUINE SPORTS, TRAVEL,

FITNESS, FINE DINING, BOATING, FASHION, LUXURY

RETREATS, LOCAL ARTS & WINE TASTING.


MAGAZINE CIRCULATION

4,000POLO EVENTS

Distributed at all Sunday Polo tournaments, social gatherings, and corporate events.

3,000DIRECT MAIL

Mailed to residents in Rancho Santa Fe, Del Mar and La Jolla, California.

1,000TARGET MARKET DELIVERY

Distributed at visitor centers, equine facilities, private clubs, golf courses, hotels

& retail shops.

1,000ADVERTISING CLIENTELE

Hand delivered to all advertising clientele for their respective clients, associates and

colleagues.

1,000IN-ROOM DISTRIBUTION

Magazines distributed in the rooms and lobby at local luxury hotels including The

Inn at Rancho Santa Fe.

Includes In-Room distribution at The Inn at Rancho Santa Fe & direct mailing to local affluent homes.


DIGITAL & SOCIAL MEDIAWork with our team to boost your business’ social media and online presence.

2,500VIEWS OF DIGITAL EDITION

The San Diego Polo Magazine is also available online in an “easy to flip-through” format, allowing advertisers to

reach a wider, global audience.

16,500+FOLLOWERS

San Diego Polo has a strong presence on the most popular social media platforms, including Facebook, Twitter and Instagram, creating an engaged and

dynamic online community.

8,000EMAIL SUBSCRIBERS

Go beyond the San Diego Polo Magazine and reach our dedicated polo fans through the San Diego Polo Club

e-Newsletter.


TOP REASONS TO ADVERTISE WITH

THE SAN DIEGO POLO MAGAZINE

• San Diego Polo Magazine puts your brand in the homes and businesses of one of the wealthiest cities in the nation, Rancho Santa Fe.

• Brand Integration: All advertisers receive a Business Membership which includes: preferred parking VIP Parking & Seating (full-page advertisers only), banner advertisement, product placement at events, social media inclusion, and PA announcements.

• Exclusive vendor space to showcase your product, company or brand. We reserve this opportunity exclusively for our sponsors & advertisers.

• Social Media Inclusion: With the most aggressive social media campaign of any polo club in the country, we can help boost your presence on various networking platforms. Visit us at Facebook.com/SanDiegoPoloClub

LEADING ADVERTISERS

ROLEX | LAND ROVER | WOODFORD RESERVE | PORSCHE | THE GRAND

DEL MAR | SCHUBACH AVIATION


The San Diego Polo Club provides a necessary athletic and equestrian

outlet to the Rancho Santa Fe community. The Inn at Rancho

Santa Fe is proud to sponsor such a wonderful club and be included in the SDPC Magazine, which has proven to be a valuable advertising

vehicle for our hotel. JEROME STRACK | GENERAL MANAGER

THE INN AT RANCHO SANTA FE

“

”


BENEFITS OF SPONSORSHIP• Introduction to San Diego Polo Club Members & Partners

• Event coordination & execution by SDPC

• Brand Integration

• Social Photographer

• Inclusion in Season/Event promotion

• Event Listing on SDPC Website, Magazine, & Calendar

• Mention in e-Newsletter, reaching over 8,000 subscribers

• Pre and post coverage on Facebook & Twitter, reaching over 17,000 users

• Photos published in 2016 San Diego Polo Magazine, reaching 45,000 readers

• 66,000 billboard signage impressions daily

• 15 Sunday Polo Events

PRESENTING OPPORTUNITIESExclusive Season Sponsor Presenting Tournament

VIP Presence during Opening Ceremonies and/or Trophy Presentation

EVENT PRODUCTIONExclusive Reservation of Polo Pavilion

VIP Tickets Corporate & Group Tables

Vendor Space in Player’s Club Sunday Public Announcements

SIGNAGEExclusive Scoreboard Signage Billboard

Branded Flags Red Sideboards

Step & Repeat Banner

PRINT, WEB & SOCIALFull Page Advertisement E-Newsletter to Members

Web Banner Social Media Inclusion

MORE OPPORTUNITIES


Date Signature Events

SOCIAL SCHEDULE

TBD Polo Party at the Inn at Rancho Santa Fe

May 17 Kick-Off Party & Sunday Polo Soft Opening

May 31 OPENING DAY OF SUNDAY POLO June 20 Biplane Fly-In Party & Red Baron Bash

July TBD Movie Night

Aug 16 Summer Dinner: Local Produce

Sept 25 Spreckels End of the Year Party

September 27 CLOSING DAY & SPRECKELS FINALS

October 30 Halloween Party

In 2015, our goal is to create more social events for players, friends and the equine community. Sunday Polo is held every Sunday from May 31, 2015 to September 27, 2015 with the exception of July 27, August 3 and August 10.

Stay tuned for more social events with our seasonal partners!Interested in joining as a Social Member? Email [email protected]


MORE EVENTS. MORE FUN.


SPACE RESERVATION APRIL 25 | ARTWORK DUE MAY 5

All ads must be in “print/press ready” PDF at 350dpi at 100% with all fonts and images imbedded. File must be sent as PDF. Color is to be CMYK.

FULL PAGE: 8.375”w x 10.5”h (add .25” for bleed) | 2 PAGE SPREAD: 16.75”w x 10.5”h (add .25” for bleed)

HALF PAGE: 7.875”w x 4.875”h | QUARTER PAGE: 3.812”w x 4.875”h

PRODUCTION REQUIREMENTS


MAGAZINE RATES CONTACT USLINDSEY CHRONERT

760-815-7754

[email protected]

Back Cover $5,000Full Page $2,400Half Page $1,500Quarter Page $900

Inside Covers $3,500Inside Front Page $3,500Restaurant Editorial $600First 20 Pages Add 15%

SEE YOU AT THE SAN DIEGO POLO CLUB

14555 El Camino Real, Rancho Santa Fe, CA 92067

Contact: Lindsey Chronert | [email protected] | 760-815-7754

SDPC Media Kit 2015

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