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Developed and delivered by
Waste Education and Waste Education and Communications StrategyCommunications Strategy
for Local Governmentfor Local Government
Council Partnerships
Kangaroo Island Council
City of Port Augusta
Wattle Range Council
City of Charles Sturt
City of Tea Tree Gully
City of Port Adelaide Enfield
What can KESAB deliver?
Community education strategies & planning
Community research, surveys & forums
Development of a brand
Waste & recycling calendars
Information booklets & brochures
Fact sheets
Website content
Local Media – Editorial content for Newspaper, Radio Announcements
Mobile displays
Cinema advertising
Community information sessions
Community waste & recycle tours
Information to targeted groups e.g. non-English speaking
What can KESAB deliver?
Township vs Rural opinion regarding kerbside organics collection
0
5
10
15
20
25
Township - Yes Township - No Rural - Yes Rural - No
Location and opinion
Nu
mb
er o
f p
eop
le
willing to pay
Forums and Research
City of Port Adelaide Enfield & Charles Sturt
Branding
Wattle Range Council
Kangaroo Island Council
Kangaroo Island…
responsiblymanaging waste
Information Booklets
Time frame for booklet production – 3.5 – 4 months
Information Booklets
7-8 weeks
3 weeks
Distribution (decide how - priority) Couriers time
Initial agreement of type of content Content gathering Gathering quotes, approval of and booking printer Design – draft consideration and approval Amendments, edits, proofing Council approval time Final design preparation for print post approval
Printer time
3 weeks
Branding 1-4 weeks
Prior to the booklet, you may wish to send an Advisory Letter to your residents to inform them of decisions, and let them know what to expect in the near future.
Factor in placing an advertisement and/or editorial in the local Newspaper to announce the new bins.
Follow up Newspaper articles may be required.
Other initial education
Local Newspaper and Council Newsletters
Fact Sheets
Highly visual Recycling Process Fact Sheet
Fact Sheets regarding non kerbside bin waste
Website
KESAB can facilitate uploading any of these materials onto your Council website:
• Booklet
• Fact sheets
• Council Newsletter Articles
• Community Forums or Information Sessions
Other information materials
Displays
Recycling Information Stalls
Kingscote Show
Parndana Agricultural Show
Displays
Advertised in the Local Messenger
Community Waste and Recycling Tours
Teacher Training Workshops – teachers receive the education resource pack
Waste & Recycling Excursions Litter Workshops School Waste Audits Papermaking Workshops Composting workshops Environmental Art Competition All year Free entry to Statewide Recycling Education Centre
School Education
FACT SHEETS
Additional information made available in various venues
Send out material for Council front desk
MAIL-OUTS
Booklets
Letters/Flyers
BRANDING
Recognition of all waste related education
LOCAL MEDIA
Newspaper – adverts, editorials, Council announcements
Radio announcements
COMMUNITY TOURS
Open days at local facilities
DISPLAYS
Circulation around various venues
Events
SCHOOL EDUCATION
Wipe Out Waste
SIGNAGE
Tourists/Local family spots
Public Bins
Holistic Education
WEBSITE
Expand to include all waste related education
RESEARCH
Pre and Post systems